The Problem With Our Maps
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The Problem With Our Maps



Maps shape our understanding of the world—and in an increasingly interconnected and global economy, this geographic knowledge is more important than ever.

Unfortunately, billions of people around the world have a skewed perception of the true size of countries thanks to a cartographic technique called the Mercator projection. Used just about everywhere, from classroom wall maps to navigation apps, the Mercator projection is the way most of humanity recognizes the position and size of Earth’s continents.

The Mercator Projection

The Mercator Projection Map

In 1569, the great cartographer, Gerardus Mercator, created a revolutionary new map based on a cylindrical projection. The new map was well-suited to nautical navigation since every line on the sphere is a constant course, or loxodrome. In modern times, this is particularly useful since the Earth can be depicted in a seamless way in online mapping applications.

That said, in this projection style, the sizes of landmasses become increasingly distorted the further away from the equator they get. One trade-off for the utility of Mercator’s map is that it pumps up the sizes of Europe and North America. Visually speaking, Canada and Russia appear to take up approximately 25% of the Earth’s landmass, when in reality they occupy a mere 5%. When Antarctica is excluded (as it often is), Canada and Russia’s visual share of landmass jumps to about 40%.

Canada is the second largest country in the world, but not by much. Here is an “at scale” look at Canada, the United States, and Mexico.

Canada, USA, Mexico Size Comparison Map

Africa, South Asia, and South America all appear much smaller in relation to countries further from the equator.

And from a North American perspective, countries such as Australia and Indonesia appear much smaller than they actually are. Comparing the landmasses on the same latitude as Canada helps put sizes into perspective.

Indonesia and Australia distorion

Greenland is the world’s largest island, but looking at its hyper-exaggerated depiction in the map below, you’d be forgiven for wondering why it isn’t a stand-alone continent. In reality, Greenland is about fourteen times smaller than Africa.

Greenland map distortion

Is Bigger Better?

Though Mercator’s map was never intended for use as the default wall map in schools around the world, it has shaped the worldviews of billions of people. Critics of the map—and similar projections—suggest that distortion reinforces a sense of colonialist superiority. As well, the amount of territory a country occupies is often correlated with power and access to natural resources, and map distortions can have the effect of inadvertently diminishing nations closer to the equator.

In our society we unconsciously equate size with importance and even power. – Salvatore Natoli, Educational Affairs Director, AAG

A prime example of this argument is the “True Size of Africa” graphic, which demonstrated to millions of people just how big the continent is.

true size of africa map graphic

Growing awareness of map distortion is translating into concrete change. Boston public schools, for example, recently switched to the Gall-Peters projection, which more accurately depicts the true size of landmasses.

Gall-Peters map

As well, Google, whose map app is used by approximately one billion people per month, took the bold step of using different projections for different purposes in 2018. The Earth is depicted as a globe at further zoom levels, sidestepping map projection issues completely and displaying the world as it actually is: round.

The Road to Equal-Area Mapping

In 1805, mathematician and astronomer, Karl Mollweide, created a namesake projection that trades accuracy of angles and shape for accuracy of proportion. The Mollweide projection has inspired many other attempts at a user-friendly equal area map.

Mollweide Map Projection

John Paul Goode’s attempt, known as the Goode Homolosine Projection, took this concept a step further by adding interruptions at strategic locations to help reduce the distortion of continents. The resulting shape is sometimes referred to as an “orange peel map”.

Goode Homolosine Map Projection

Another evolution in cartography was the Dymaxion map, invented by Buckminster Fuller and patented in 1946. In this version, the continents are no longer in their familiar positions—however, there is more spacial fidelity than in previous projection methods. We’re able to see the true proportions of Africa, Northern Canada, Antarctica, and other distortion hot spots.

The Dymaxion map wasn’t created for purely practical purposes. Fuller believed that humans would be better equipped to address global challenges if they were given a way to visualize the Earth’s continents in a contiguous manner.

Dymaxion map

The AuthaGraph Map

Using a new map-making method called AuthaGraph, Japanese architect, Hajime Narukawa, may have created the most accurate map of the world yet. AuthaGraph divides the globe into 96 triangles, transfers them to a tetrahedron and unfolds into a rectangle.

The end result? Landmasses and seas are more accurately proportioned than in traditional projections.

Authagraph map

The biggest downfall of the AuthaGraph map is that longitude and latitude lines are no longer a tidy grid. As well, continents on the map are repositioned in a way that will be unfamiliar to a population that is already geographically challenged.

That said, depicting our round world on a flat surface will always come with some trade-offs. As demand grows for a true equal-area map, it will be exciting to see what the next generation of map projections have to offer.

Map It Yourself

Looking to learn more about maps and map projections? This fantastic tool, created by Florian Ledermann, allows users to take a vast selection of projection styles, and modify them in different ways. This hands-on approach is a fun way to learn how the shape of landmasses shift as the projection changes.

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The Most Fuel Efficient Cars From 1975 to Today

This infographic lists the most fuel efficient cars over the past 46 years, including the current leader for 2023.



The Most Fuel Efficient Cars From 1975 to Today

When shopping for a new car, what is the most important factor you look for? According to Statista, it’s not design, quality, or even safety—it’s fuel efficiency.

Because of this, automakers are always looking for clever ways to improve gas mileage in their cars. Beating the competition by even the slimmest of margins can give valuable bragging rights within a segment.

In this infographic, we’ve used data from the EPA’s 2022 Automotive Trends Report to list off the most fuel efficient cars from 1975 to today.

Editor’s note: This is from a U.S. government agency, so the data shown skews towards cars sold in North America.

Data Overview

All of the information in the above infographic is listed in the table below. Data was only available in 5-year increments up until 2005, after which it switches to annual.

Model YearMakeModelReal World Fuel Economy (mpg)Engine Type
2011BMWActive E100.6EV
2013ToyotaiQ EV117EV
2017HyundaiIoniq Electric132.6EV
2018HyundaiIoniq Electric132.6EV
2019HyundaiIoniq Electric132.6EV

From this dataset, we can identify three distinct approaches to maximizing fuel efficiency.


Prior to 2000, the best way for automakers to achieve good fuel efficiency was by downsizing. Making cars smaller (lighter) meant they could also be fitted with very small engines.

For example, the 1985 Chevrolet Sprint was rated at 49.6 MPG, but had a sluggish 0-60 time of 15 seconds.


The 2000s saw the introduction of mass-market hybrid vehicles like the Honda Insight and Toyota Prius. By including a small battery to support the combustion engine, automakers could achieve good MPGs without sacrificing so heavily on size.

While the Insight achieved better fuel economy than the Prius, it was the latter that became synonymous with the term “hybrid”. This was largely due to the Prius’ more practical 4-door design.

The following table compares annual U.S. sales figures for both models. Insight sales have fluctuated drastically because Honda has produced the model in several short spans (1999-2006, 2009-2014, 2018-2022).

YearInsight SalesPrius Sales


The Prius may have dominated the hybrid market for a long time, but it too has run into troubles. Sales have been declining since 2014, even setting historic lows in recent years.

There are several reasons behind this trend, with one being a wider availability of hybrid models from other brands. We also can’t ignore the release of the Tesla Model 3, which began shipping to customers in 2017.

Electric Vehicles

We’re currently in the middle of a historic transition to electric vehicles. However, because EVs do not use fuel, the EPA had to develop a new system called MPGe (miles per gallon of gasoline-equivalent).

This new metric gives us the ability to compare the efficiency of EVs with traditional gas-powered cars. An underlying assumption of MPGe is that 33.7 kilowatt-hours (kWh) of electricity is comparable to the energy content of a gallon of fuel.

The most fuel efficient car you can buy today is the 2023 Lucid Air, which achieves 140 MPGe. Close behind it is the 2023 Tesla Model 3 RWD, which is rated at 132 MPGe.

Check out this page to see the EPA’s top 10 most efficient vehicles for 2023.

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