Connect with us

Money

A Very COVID Christmas: The Pandemic’s Impact on Festive Spending

Published

on

View the full-resolution version of this infographic

festive spending infographic

The Pandemic’s Impact on Festive Spending

View the high-resolution of the infographic by clicking here.

From mass job losses to not seeing family and friends for months on end, the COVID-19 pandemic has pushed people to their limits in 2020.

As an incredibly difficult year draws to a close, people are starting to accept that this festive season will be anything but typical. But while a portion of consumers have reined in their spending due to financial uncertainty, others are spreading Christmas cheer by indulging in gifts for their loved ones.

The graphic above from Raconteur explores how consumers’ festive spending in the U.S. and UK has changed as a result of the ongoing pandemic.

Will the shift trigger permanent changes in the retail industry?

Festive Budget Breakdown

According creative agency Kinetic, half of all UK adults surveyed believe this Christmas is more important than ever before, with that figure rising to three quarters for 18-34 year olds.

However, given consumers’ concerns over the future of the economy, they are expected to reduce spending during the festive season. In the U.S. for example, spending will decline by 7% to $1,387 per household.

When it comes to how consumers plan to spend their hard-earned cash, some interesting insights emerge. As many have saved significantly on socializing and travel—which is down 34% year-on-year—they plan to put this money towards items for themselves instead of gifts and gift cards for others. These items include clothes, at-home entertainment, and home furnishings.

It therefore comes as little surprise that the global online home decor market is estimated to grow at a compound annual growth rate (CAGR) of almost 13% between 2020-2024 with revenue of over $80 billion.

Dampening the Christmas Spirit?

Unsurprisingly, over half of all U.S. consumers are anxious about shopping in-store this holiday season. The vast majority have health and safety concerns, with 71% being the most worried about dealing with others who aren’t taking the virus seriously. This is closely followed by being around, or too close to others in stores.

Therefore, when it comes to physical shopping, people feel more comfortable in local stores or at outdoor markets and much less so in shopping malls.

Safety in Online Shopping

Considering this change in mindset, almost 60% of UK consumers said that they will be shopping online more this Christmas.

Here’s a closer look at how they plan to shop differently during the 2020 holiday season:

 Shopping In-storeShopping Online
More12%59%
Same28%29%
Less60%12%

But while ecommerce sales are expected to spike over Christmas, delivery speeds and shipping delays are also major concerns for consumers. As a result, many of them started their shopping much earlier this year to avoid disappointment. In fact, over half of all UK shoppers had started their Christmas shopping before November had even arrived.

Bidding Adieu to 2020

The end to a painful year for many can’t come soon enough. But boarded-up storefronts, and “for sale” signs serve as a harsh reminder of the fragility of the retail sector and its reliance on consumer sentiment.

Even as we march forward guided by the hope of an effective vaccine, the future of retail remains uncertain. For consumers, their confidence will build once more, but how they choose to spend their money following the festive season will be more important for businesses and the economy than ever before.

Subscribe to Visual Capitalist

Thank you!
Given email address is already subscribed, thank you!
Please provide a valid email address.
Please complete the CAPTCHA.
Oops. Something went wrong. Please try again later.

Comments

Business

Mapped: The 50 Richest Women in the World in 2021

Fewer than 12% of global billionaires are women, but they still hold massive amounts of wealth. Who are the 50 richest women in the world?

Published

on

Mapped: The 50 Richest Women in the World in 2021

View the high-resolution of the infographic by clicking here.

According to a recent census by Wealth-X, 11.9% of global billionaires are women. Even at such a minority share, this group still holds massive amounts of wealth.

Using a real-time list of billionaires from Forbes, we examine the net worth of the 50 richest women in the world and which country they’re from.

Where are the World’s Richest Women?

The richest woman in the world, Francoise Bettencourt Meyers and family own 33% of stock in L’Oréal S.A., a French personal care brand. She is also the granddaughter of its founder.

In April 2019, L’Oréal and the Bettencourt Meyers family pledged $226 million (€200 million) towards the repair of the Notre Dame cathedral after its devastating fire.

Following closely behind is Alice Walton of the Walmart empire—also the world’s richest family. Together with her brothers, they own over 50% of the company’s shares. That’s a pretty tidy sum, considering Walmart raked in $524 billion in revenues in their 2020 fiscal year.

Other family ties among the richest women in the world include Jacqueline Mars and her four granddaughters, heiresses to a slice of the Mars Inc. fortune in candy and pet food—and all of them make this list.

RankNameNet Worth ($B)Country
#1Francoise Bettencourt Meyers & family$71.4🇫🇷 France
#2Alice Walton$68.0🇺🇸 United States
#3MacKenzie Scott$54.9🇺🇸 United States
#4Julia Koch & family$44.9🇺🇸 United States
#5Yang Huiyan & family$31.4🇨🇳 China
#6Jacqueline Mars$28.9🇺🇸 United States
#7Susanne Klatten$25.8🇩🇪 Germany
#8Zhong Huijuan$23.5🇨🇳 China
#9Laurene Powell Jobs & family$22.1🇺🇸 United States
#10Iris Fontbona & family$21.0🇨🇱 Chile
#11Zhou Qunfei & family$18.6🇭🇰 Hong Kong
#12Fan Hongwei & family$17.9🇨🇳 China
#13Gina Rinehart$17.4🇦🇺 Australia
#14Charlene de Carvalho-Heineken & family$17.1🇳🇱 Netherlands
#15Wu Yajun$16.3🇨🇳 China
#16Abigail Johnson$15.0🇺🇸 United States
#17Kirsten Rausing$13.5🇸🇪 Sweden
#18Kwong Siu-hing$13.0🇭🇰 Hong Kong
#19Lu Zhongfang$12.7🇨🇳 China
#20Wang Laichun$12.7🇨🇳 China
#21Cheng Xue$10.8🇨🇳 China
#22Massimiliana Landini Aleotti & family$10.6🇮🇹 Italy
#23Denise Coates$9.9🇬🇧 United Kingdom
#24Lam Wai Ying$9.1🇭🇰 Hong Kong
#25Ann Walton Kroenke$9.1🇺🇸 United States
#26Savitri Jindal & family$8.7🇮🇳 India
#27Nancy Walton Laurie$8.2🇺🇸 United States
#28Blair Parry-Okeden$8.2🇺🇸 United States
#29Diane Hendricks$8.0🇺🇸 United States
#30Christy Walton$7.8🇺🇸 United States
#31Zhao Yan$7.8🇨🇳 China
#32Zeng Fangqin$7.6🇨🇳 China
#33Magdalena Martullo-Blocher$7.5🇨🇭 Switzerland
#34Rahel Blocher$7.4🇨🇭 Switzerland
#35Marie-Hélène Habert$7.2🇫🇷 France
#36Pamela Mars$7.2🇺🇸 United States
#37Victoria Mars$7.2🇺🇸 United States
#38Valerie Mars$7.2🇺🇸 United States
#39Marijke Mars$7.2🇺🇸 United States
#40Sandra Ortega Mera$7.1🇪🇸 Spain
#41Antonia Ax:son Johnson & family$7.0🇸🇪 Sweden
#42Sofie Kirk Kristiansen$6.9🇩🇰 Denmark
#43Agnete Kirk Thinggaard$6.9🇩🇰 Denmark
#44Li Haiyan$6.7🇨🇳 China
#45Ronda Stryker$6.6🇺🇸 United States
#46Marie Besnier Beauvalot$6.3🇫🇷 France
#47Zheng Shuliang & family$6.2🇨🇳 China
#48Meg Whitman$5.8🇺🇸 United States
#49Chan Laiwa & family$5.8🇨🇳 China
#50Maria Asuncion Aramburuzabala & family$5.8🇲🇽 Mexico

All data as of January 15, 2021 (9AM PST)

MacKenzie Scott, ranked #3 on the list, was heavily involved in the early days of turning Amazon into an e-commerce behemoth. She was involved in areas from bookkeeping and accounts to negotiating the company’s first freight contract. Her high-profile divorce from Jeff Bezos captured the headlines, notably because she gained control over 4% of Amazon’s outstanding shares.

The total value of these shares? An eye-watering $38.3 billion—propelling her to the status of one of America’s richest people.

However, MacKenzie Scott has more altruistic ventures in mind for this wealth. In 2020, she gave away $5.8 billion towards causes such as climate change and racial equality in just four months, and is a signatory on the Giving Pledge.

[Scott’s near $6 billion donation has] to be one of the biggest annual distributions by a living individual.

—Melissa Berman, CEO of Rockefeller Philanthropy Advisors

Looking towards the East, Yang Huiyan became the richest woman in Asia after inheriting 70% of shares in the property development company Country Garden Holdings. The company went public in 2007, raising $1.6 billion in its IPO—an amount comparable to Google’s IPO in 2004.

To aid frontline health workers during the pandemic, Country Garden Holdings set up robotic, automated buffet stations to safely serve medical staff in Wuhan, China.

Giving Generously

While the 50 richest women in the world have certainly made progress, the overall tier of billionaires is still very much a boys’ club. One thing that also factors into this could be the way this wealth is spent.

As many female billionaires inherited their wealth, a large share are more inclined to contribute to charitable causes where they can use their money to make an impact. What percentage of billionaires by gender have contributed at least $1 million in donations over the past five years?

Made $1mm in donations over last 5 years (%)

Source of wealth👩 Female philanthropists👨 Male philanthropists
Inherited68%5%
Inherited/Self-made20%28%
Self-made12%67%

Source: Wealth-X

Meanwhile, male billionaires are more likely to donate to charity if they built the wealth themselves—and many companies that fall into this category certainly stepped up during the early days of the COVID-19 crisis.

Subscribe to Visual Capitalist

Thank you!
Given email address is already subscribed, thank you!
Please provide a valid email address.
Please complete the CAPTCHA.
Oops. Something went wrong. Please try again later.

Continue Reading

Politics

Putting the Cost of COVID-19 in Perspective

Published

on

cost of COVID-19

Putting the Economic Cost of COVID-19 in Perspective

When it comes to the toll on human life, mental well-being, and any long-term complications, the true cost of COVID-19 can be difficult to quantify.

That said, from a purely economic angle, researchers can and do examine these things—as well as economic data like unemployment and lost GDP, to assign dollar figures to the pandemic.

Using data from a study out of Harvard University, these visualizations focus on putting the economic cost of COVID-19 in the U.S. in perspective. To help us understand the immense price associated with a pandemic, the study looked at other comparables like the costs of running America’s longstanding war on terror.

Cost of COVID-19 vs. post 911 wars

The Cost of COVID-19

Since the pandemic took hold in the U.S. in March 2020, job loss has been one of the most significant consequences. Unemployment claims in the U.S. have recently reached a total of 60 million, while lost GDP is estimated to be around $7.6 trillion.

Unemployment, uncertainty, lost loved ones, and lost social connections, have led to spikes in depression and anxiety. In April 2020, around 40% of U.S. adults reported having at least one of these mental illnesses. Based on the sheer number of people struggling, the cost of mental health impairment could be as high as $1.6 trillion, according to these researchers.

CategoryCost (Billions)
Lost Gross Domestic Product (GDP)$7,592
Premature Death$4,375
Long-Term Health Impairment$2,572
Mental Health Impairment$1,581
Total$16,120

The economic value of a human life can be put in terms of ‘statistical lives’, a notion used in both American and global health policy. While human life is priceless, the value tied to one using this metric sits between $7-$10 million. Even when using the lower end of the scale, the cost of premature death due to COVID-19 is estimated to be $4.4 trillion.

Finally, when looking at the long-term healthcare costs that could impact people who contract COVID-19, the price comes out to almost $2.6 trillion. These costs will go on for decades as certain lifelong conditions can emerge out of COVID-19, like respiratory and cardiovascular issues.

Many of these conditions could also end up causing premature deaths, drawing out the total cost of COVID-19 even further.

The Cost of War

cost of war example

Both a global pandemic and a war have long-term health consequences and are extremely pricey.

The estimated cost of the post-9/11 wars rises to over $6 trillion. This is measured by the spending of the Department of Defense, the Department of State, and USAID. The estimate also takes into consideration current and future spending on medical and disability care for veterans, the cost of war appropriations and spending, the estimated interest on borrowing for different departments, and the spending the Department of Homeland Security has done in order to prevent and respond to terrorism.

CategoryCost (Billions)
Department of Defense$1,959
State Department/USAID$131
Estimated Interest on Borrowing for DOD and State Dept OCO Spending $925
Estimated Increases to DOD Base Budget Due to Post-9-11 Wars$803
"OCO for Base” a new category of spending in FY2019 and FY2020$100
Medical and Disability Care for Post-9/11 Veterans $437
Homeland Security Spending for Prevention and Response to Terrorism $1,054
Total War Appropriations and War-Related Spending through FY 2020$5,409
Estimated Future Obligations for Veterans Medical and Disability FY2020 –FY2059 $1,000
Total War-Related Spending through FY2020 and Obligations for Veterans$6,409

Medical and disability care for veterans from the post-9/11 wars specifically comes out to $437 billion, with estimated future obligations for their care going up to $1 trillion.

The increases to the Department of Defense’s budget was $803 billion thanks to the post 9/11 wars, and the Department of Homeland Security has spent more $1.05 trillion on terrorism prevention and response.

While the costs associated with war are immense, and while the consequences of fighting in a war are usually lifelong, the estimated price is still about $10 trillion cheaper than the cost of COVID-19 in the United States.

Throwing Money at the Problem?

The short-term solution to COVID-19 seems to be vaccine investment, with the U.S. currently purchasing more than one billion doses. Vaccines could spell the return to a more normal life, both in terms of physical health and the health of the economy.

While economic recovery is on the horizon, the U.S—and other nations around the globe—will continue to pay the cost of COVID-19 for years to come.

Subscribe to Visual Capitalist

Thank you!
Given email address is already subscribed, thank you!
Please provide a valid email address.
Please complete the CAPTCHA.
Oops. Something went wrong. Please try again later.

Continue Reading

Subscribe

Join the 220,000+ subscribers who receive our daily email

Thank you!
Given email address is already subscribed, thank you!
Please provide a valid email address.
Please complete the CAPTCHA.
Oops. Something went wrong. Please try again later.

Popular