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The 24 Universal Character Strengths, in One Graphic



The 24 Universal Character Strengths, in One Graphic

The 24 Universal Character Strengths

The study of personality is one of the most commonly researched areas in psychology.

In the 1990s, Dr. Martin Seligman and Dr. Christopher Peterson began examining the best qualities in people. After several years of research, they identified 24 character strengths universally found in everyone. When individuals build on these strengths, research finds, it can improve their quality of life.

This graphic shows the 24 universal strengths from the VIA Institute on Character.

A Closer Look at the 24 Strengths

The VIA’s research grouped 24 universal strengths into six main categories referred to as virtues.

Seligman found that these virtues were seen across cultures and history, and the spectrum of character strengths are a form of living out various virtues.

Interestingly, what they found was that each of these strengths of character can emerge through effort—instead of being fixed qualities found in a person.

🦁 CourageEnthusiasm
🧠 Knowledge/WisdomCuriosity
Love of Learning
⚖️ JusticeTeamwork
🙇‍♂️ TemperanceForgiveness
🌌 TranscendencePurpose
Appreciation of Beauty
🌍 HumanityKindness
Social Intelligence

The above strengths were also shown to be broadly stable in individuals over time. However, the most malleable strengths were humor, prudence, and spirituality.

Increasing hope, zest, love, and curiosity was found to have the strongest impact on boosting life-satisfaction, based on a study of almost 16,000 people.

Separately, studies showed that curiosity and perseverance are shown to be the most predictive for goal-attainment over time, while self-regulation in parents is associated with higher life satisfaction in their children—but not among themselves.

But some studies have noted flaws with the six-virtue model proposed for organizing character strengths, including some fitting into multiple virtues. Instead, there have been propositions for grouping strengths by five factors, four, and even just one factor such as a global character trait.

How Character Strengths Impact Decision-Making

People’s different strengths may also play a role in different types of decision-making.

When examining types of cognitive styles, we can see that some people use analytical reasoning versus decisions based on intuition. Those using an analytical approach have been shown to use things like cost-benefit analysis and rational reasoning. One study shows that people who relied on this style had a stronger correlation to self-control.

By contrast, those who rely on intuition are comparatively more prosocial and were shown to have a higher correlation with caring traits.

Interestingly, leadership traits were shown to be more complex, correlating to both analytical and intuitive decision-making styles.

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Mapped: How Much Netflix Costs in Every Country

This map of Netflix price by country shows how much a basic subscription package costs around the world.



Mapped: Netflix Price by Country

This was originally posted on our Voronoi app. Download the app for free on Apple or Android and discover incredible data-driven charts from a variety of trusted sources.

Netflix, the renowned streaming giant, has transformed the way we consume entertainment, providing a vast library of movies, TV shows, and documentaries at the touch of a button.

However, the cost of accessing this digital haven varies significantly from country to country, reflecting economic disparities and market dynamics.

This graphic from Preyash Shah maps Netflix price by country, using standard (basic) package subscription monthly rates from and converting to USD as of December 10, 2023.

What is the Netflix Price by Country?

Across 244 countries and territories that had Netflix available in December of 2023, Switzerland was the most expensive at $21.48 per month. That was $5 more than the second-most-expensive country on the list.

CountriesNetflix Cost (USD)
🇦🇫 Afghanistan$7.99
🇦🇽 Åland Islands$12.92
🇦🇱 Albania$8.61
🇩🇿 Algeria$7.99
🇦🇸 American Samoa$15.49
🇦🇩 Andorra$14.00
🇦🇴 Angola$7.99
🇦🇮 Anguilla$12.99
🇦🇬 Antigua & Barbuda$12.99
🇦🇷 Argentina$3.57
🇦🇲 Armenia$10.76
🇦🇼 Aruba$12.99
🇦🇺 Australia$11.19
🇦🇹 Austria$14.00
🇦🇿 Azerbaijan$10.76
🇧🇸 Bahamas$12.99
🇧🇭 Bahrain$10.49
🇧🇩 Bangladesh$7.99
🇧🇧 Barbados$15.29
🇧🇾 Belarus$10.76
🇧🇪 Belgium$14.54
🇧🇿 Belize$5.99
🇧🇯 Benin$9.99
🇧🇲 Bermuda$12.99
🇧🇹 Bhutan$7.99
🇧🇴 Bolivia$5.99
🇧🇦 Bosnia & Herzegovina$8.61
🇧🇼 Botswana$7.99
🇧🇻 Bouvet Island$9.99
🇧🇷 Brazil$8.10
🇮🇴 British Indian Ocean Territory$7.99
🇻🇬 British Virgin Islands$12.99
🇧🇳 Brunei$11.99
🇧🇬 Bulgaria$8.61
🇧🇫 Burkina Faso$7.99
🇧🇮 Burundi$7.99
🇰🇭 Cambodia$7.99
🇨🇲 Cameroon$7.99
🇨🇦 Canada$12.13
🇨🇻 Cape Verde$7.99
🇨🇰 Caribbean Netherlands$12.99
🇰🇾 Cayman Islands$12.99
🇨🇫 Central African Republic$7.99
🇹🇩 Chad$7.99
🇨🇱 Chile$9.58
🇨🇽 Christmas Island$7.99
🇨🇨 Cocos (Keeling) Islands$11.19
🇨🇴 Colombia$6.75
🇰🇲 Comoros$7.99
🇨🇬 Republic of the Congo$7.99
🇨🇩 Democratic Republic of the Congo$7.99
🇨🇰 Cook Islands$11.32
🇨🇷 Costa Rica$12.99
🇨🇮 Côte d’Ivoire$7.99
🇭🇷 Croatia$8.61
🇨🇺 Cuba$5.99
🇨🇼 Curaçao$12.99
🇨🇾 Cyprus$11.84
🇨🇿 Czechia$11.42
🇩🇰 Denmark$16.46
🇩🇯 Djibouti$7.99
🇩🇲 Dominica$5.99
🇩🇴 Dominican Republic$7.99
🇪🇨 Ecuador$7.99
🇪🇬 Egypt$3.88
🇸🇻 El Salvador$7.99
🇬🇶 Equatorial Guinea$7.99
🇪🇷 Eritrea$7.99
🇪🇪 Estonia$10.76
🇸🇿 Eswatini$7.99
🇪🇹 Ethiopia$7.99
🇫🇰 Falkland Islands$12.99
🇫🇴 Faroe Islands$16.46
🇫🇯 Fiji$7.99
🇫🇮 Finland$12.92
🇫🇷 France$14.54
🇬🇫 French Guiana$13.46
🇵🇫 French Polynesia$11.99
🇹🇫 French Southern Territories$12.92
🇬🇦 Gabon$7.99
🇬🇲 Gambia$7.99
🇬🇪 Georgia$12.70
🇩🇪 Germany$14.00
🇬🇭 Ghana$7.99
🇬🇮 Gibraltar$14.00
🇬🇷 Greece$11.84
🇬🇱 Greenland$16.46
🇬🇩 Grenada$5.99
🇬🇵 Guadeloupe$13.46
🇬🇺 Guam$15.49
🇬🇹 Guatemala$7.99
🇬🇬 Guernsey$13.79
🇬🇳 Guinea$7.99
🇬🇼 Guinea-Bissau$7.99
🇬🇾 Guyana$5.99
🇭🇹 Haiti$5.99
🇭🇲 Heard & McDonald Islands$9.99
🇭🇳 Honduras$7.99
🇭🇰 Hong Kong$9.99
🇭🇺 Hungary$9.85
🇮🇸 Iceland$14.00
🇮🇳 India$5.98
🇮🇩 Indonesia$7.72
🇮🇷 Iran$9.99
🇮🇶 Iraq$7.99
🇮🇪 Ireland$16.15
🇮🇲 Isle of Man$13.79
🇮🇱 Israel$12.67
🇮🇹 Italy$14.00
🇯🇲 Jamaica$5.99
🇯🇵 Japan$10.28
🇯🇪 Jersey$13.79
🇯🇴 Jordan$7.99
🇰🇿 Kazakhstan$10.76
🇰🇪 Kenya$4.52
🇰🇮 Kiribati$7.99
🇰🇼 Kuwait$9.99
🇰🇬 Kyrgyzstan$10.76
🇱🇦 Laos$7.99
🇱🇻 Latvia$10.76
🇱🇧 Lebanon$7.99
🇱🇸 Lesotho$7.99
🇱🇷 Liberia$7.99
🇱🇾 Libya$7.99
🇱🇮 Liechtenstein$21.48
🇱🇹 Lithuania$10.76
🇱🇺 Luxembourg$14.54
🇲🇴 Macau$9.99
🇲🇬 Madagascar$7.99
🇲🇼 Malawi$7.99
🇲🇾 Malaysia$9.65
🇲🇻 Maldives$11.99
🇲🇱 Mali$7.99
🇲🇹 Malta$14.00
🇲🇭 Marshall Islands$15.49
🇲🇶 Martinique$13.46
🇲🇷 Mauritania$7.99
🇲🇺 Mauritius$7.99
🇾🇹 Mayotte$13.46
🇲🇽 Mexico$12.62
🇫🇲 Micronesia$15.49
🇲🇩 Moldova$10.76
🇲🇨 Monaco$14.54
🇲🇳 Mongolia$7.99
🇲🇪 Montenegro$8.61
🇲🇸 Montserrat$12.99
🇲🇦 Morocco$6.41
🇲🇿 Mozambique$7.99
🇲🇲 Myanmar (Burma)$7.99
🇳🇦 Namibia$7.99
🇳🇷 Nauru$11.99
🇳🇵 Nepal$7.99
🇳🇱 Netherlands$12.92
🇳🇨 New Caledonia$11.99
🇳🇿 New Zealand$11.32
🇳🇮 Nicaragua$5.99
🇳🇪 Niger$7.99
🇳🇬 Nigeria$4.48
🇳🇺 Niue$11.32
🇳🇫 Norfolk Island$11.19
🇲🇰 North Macedonia$8.61
🇲🇵 Northern Mariana Islands$15.49
🇳🇴 Norway$9.99
🇴🇲 Oman$10.49
🇵🇰 Pakistan$2.82
🇵🇼 Palau$15.49
🇵🇸 Palestine$7.99
🇵🇦 Panama$8.99
🇵🇬 Papua New Guinea$7.99
🇵🇾 Paraguay$5.99
🇵🇪 Peru$9.28
🇵🇭 Philippines$7.19
🇵🇳 Pitcairn Islands$7.99
🇵🇱 Poland$10.68
🇵🇹 Portugal$12.92
🇵🇷 Puerto Rico$15.49
🇶🇦 Qatar$9.99
🇷🇪 Réunion$12.49
🇷🇴 Romania$10.76
🇷🇼 Rwanda$7.99
🇼🇸 Samoa$7.99
🇸🇲 San Marino$14.00
🇸🇹 São Tomé & Príncipe$7.99
🇸🇦 Saudi Arabia$11.47
🇸🇳 Senegal$7.99
🇷🇸 Serbia$8.61
🇸🇨 Seychelles$7.99
🇸🇱 Sierra Leone$7.99
🇸🇬 Singapore$13.02
🇸🇽 Sint Maarten$12.99
🇸🇰 Slovakia$10.76
🇸🇮 Slovenia$8.61
🇸🇧 Solomon Islands$7.99
🇸🇴 Somalia$7.99
🇿🇦 South Africa$8.41
🇬🇸 South Georgia & South Sandwich Islands$9.99
🇰🇷 South Korea$10.25
🇸🇸 South Sudan$7.99
🇪🇸 Spain$14.00
🇱🇰 Sri Lanka$7.99
🇧🇱 St. Barthélemy$5.99
🇸🇭 St. Helena$7.99
🇰🇳 St. Kitts & Nevis$12.99
🇱🇨 St. Lucia$5.99
🇲🇫 St. Martin$5.99
🇵🇲 St. Pierre & Miquelon$14.54
🇻🇨 St. Vincent & Grenadines$5.99
🇸🇩 Sudan$7.99
🇸🇷 Suriname$5.99
🇸🇯 Svalbard & Jan Mayen$9.99
🇸🇪 Sweden$12.32
🇨🇭 Switzerland$21.48
🇹🇼 Taiwan$10.49
🇹🇯 Tajikistan$12.70
🇹🇿 Tanzania$7.99
🇹🇭 Thailand$9.90
🇹🇱 Timor-Leste$7.99
🇹🇬 Togo$7.99
🇹🇰 Tokelau$11.32
🇹🇴 Tonga$7.99
🇹🇹 Trinidad and Tobago$12.99
🇹🇳 Tunisia$7.99
🇹🇷 Türkiye$3.38
🇹🇲 Turkmenistan$10.76
🇹🇨 Turks & Caicos Islands$12.99
🇹🇻 Tuvalu$7.99
🇺🇸 U.S. Outlying Islands$9.99
🇻🇮 U.S. Virgin Islands$15.49
🇺🇬 Uganda$7.99
🇺🇦 Ukraine$8.07
🇦🇪 United Arab Emirates$10.62
🇬🇧 United Kingdom$13.79
🇺🇸 United States$15.49
🇺🇾 Uruguay$12.99
🇺🇿 Uzbekistan$10.76
🇻🇺 Vanuatu$7.99
🇻🇦 Vatican City$14.00
🇻🇪 Venezuela$5.99
🇻🇳 Vietnam$9.08
🇼🇫 Wallis & Futuna$7.99
🇪🇭 Western Sahara$9.99
🇾🇪 Yemen$7.99
🇿🇲 Zambia$7.99
🇿🇼 Zimbabwe$7.99

Other wealthy countries like Denmark, Ireland, and the U.S. were in the top five most expensive countries for Netflix subscriptions, ranging from $16.46 to $15.49.

On the opposite side of the pendulum, Pakistan had the lowest Netflix subscription cost at $2.82 per month. It was followed by Türkiye at $3.38 and Argentina at $3.57.

Several factors influence the flux in pricing of Netflix subscriptions across different nations. These include:

  • Economic Factors: Netflix tailors its prices to align with the purchasing power of consumers in each market. Countries with higher average incomes typically bear higher subscription costs.
  • Market Competition: The presence of strong local streaming services can exert downward pressure on Netflix prices, forcing it to adjust its offerings to remain competitive.
  • Content Licensing: The cost of acquiring content rights varies across regions, influencing the overall pricing structure. Countries with higher licensing fees may experience higher subscription costs.
  • Currency Fluctuations: Currency exchange rates can impact Netflix’s pricing model, leading to occasional adjustments or fluctuations in subscription costs.

While affordability remains a primary concern for consumers, Netflix’s pricing strategy also aims to balance accessibility with content acquisition and profitability.

As the streaming industry continues to evolve, it will be interesting to observe how Netflix adapts its pricing model to maintain its global dominance while catering to the diverse needs and preferences of its audience.

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