The world isn't as it seems—here are some of the most important cognitive biases that are messing with how you think the world works, and why.
Here's all 188 cognitive biases in existence, grouped by how they impact our thoughts and actions. We also give some specific cognitive bias examples.
What values are the most influential in the world? Across 500,000 surveys in 152 languages, we visualize a rich dataset of human motivations.
This graphic looks at 29 different psychological tricks that marketers use to try and influence consumer behavior.
Our brain can be our own worst enemy. It's hardwired to avoid pain, and to seek pleasure - and these instincts can wreak havoc on your...
Here are 18 of the most common mental mistakes in business and investing. Make sure to learn from these cognitive bias examples to make better decisions.
Social media is flooded with all types of content, but only a few posts get the majority of attention. Here's the science behind making things go...
Acquiring a new customer is 500% more expensive than keeping an old one. Here's five ways to build customer loyalty, based on behavioral psychology.
This infographic breaks down the colors used in branding across industries - and it shows how different colors can mean different things based on context.
What do the colors in your company's branding tell customers? This infographic breaks down the branding of the 50 biggest unicorns, as well as colors in...
