Who’s the Most Popular YouTuber in Every Country?
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Forgot about becoming an astronaut—these days, kids are three times more likely to dream of becoming a professional YouTuber.
And who can blame them? With a big enough fan base, vlogging can be a lucrative business. Who exactly are these professional content creators, and how do they make their money?
This graphic by Accredited Debt Relief shows the most popular YouTuber in nearly every country. The list only considers individual YouTubers, so brands, bands, or shows didn’t make the cut.
How Do YouTubers Make Money?
Before diving into the list, it’s important to understand the basics of the business. How do these content creators generate revenue?
If a YouTuber reaches 1,000 subscribers and 4,000 watch hours within a year, they can start to monetize their account with advertisements. YouTubers only get paid when a viewer watches the full ad, or clicks on it.
- YouTube Premium
This is a monthly subscription service that allows fans to watch their favourite content without ads. YouTubers get a cut of subscription profits, based on how many views their channel attracts.
- Corporate Sponsorships
Also known as influencer marketing, this is when brands pay content creators to promote their product. A vlogger typically needs a large following before brands are willing to work with them, but expectations from brands vary based on the company and their marketing objectives.
- Merchandise Sales
If an influencer has a loyal fan base, they can make a pretty penny selling branded swag. It’s estimated that PewDiePie, the world’s most popular YouTuber, makes over $6 million a month from merch sales.
While there are several options for making money on YouTube, it’s nearly impossible to make a living without a large following.
The Full Breakdown
With over 50 million content creators on YouTube, getting noticed is no easy feat. Here’s a look at the most popular YouTubers in 187 different countries, based on their total subscribers:
|Country||YouTuber||Category||Subscribers||Est. Monthly Earnings (USD$)|
|🇮🇸 Iceland||Sorelle Amore||Entertainment||965,000||$3,300|
|🇧🇸 Bahamas||Crypto Beadles||Tech||92,600||$2,400|
|🇨🇾 Cyprus||TumkaGames / Тумка:3||Gaming||900,000||$7,900|
|🇲🇿 Mozambique||Arte e Vida||Entertainment||86,800||$655|
|🇹🇿 Tanzania||Young Tubers||Kids||828,000||$63,100|
|🇱🇾 Libya||King GTA||Gaming||812,000||$69,900|
|🇪🇹 Ethiopia||Amharic Cooking||How To||81,700||$872|
|🇧🇼 Botswana||Shree craft place||How To||80,800||$11,000|
|🇹🇴 Tonga||TasteoftheSouthPacific||How To||8,700||$281|
|🇻🇳 Vietnam||NTN Vlogs||Entertainment||8,610,000||$19,600|
|🇸🇪 Sweden||Narins Beauty||Beauty & Style||8,310,000||$203,300|
|🇷🇸 Serbia||Life Hacks & Experiments||How To||8,040,000||$318,400|
|🇫🇲 Micronesia, Federated States of||dxd101||Entertainment||79,300||$2,700|
|🇬🇾 Guyana||Pro Marathi||Tech||77,000||$29|
|🇵🇸 Palestine||Fozi Mozi||Kids||7,700,000||$723,900|
|🇩🇿 Algeria||Oum Walid||How To||7,470,000||$217,700|
|🇹🇱 Timor Leste||king_vieira OFFICIAL||Music||7,300||$221|
|🇮🇶 Iraq||قناة منوعات الكوميدية العراقيه||People & Blogs||7,260,000||$593,000|
|🇦🇿 Azerbaijan||Resul Abbasov Official||Entertainment||668,000||$33,400|
|🇸🇨 Seychelles||Rosa Gruner||Gaming||60,900||$7,100|
|🇬🇼 Guinea-Bissau||Editing ki Dukan||How To||60,500||$635|
|🇷🇴 Romania||Be Inspired||Education||6,690,000||$86,500|
|🇵🇦 Panama||Mimonona Stories||Kids||6,230,000||$7,900|
|🇱🇦 Laos||Bigyai Seehalad||Entertainment||582,000||$114,300|
|🇧🇧 Barbados||Brilliant News||Entertainment||580,000||$158,500|
|🇧🇹 Bhutan||Cigano Ramires||People & Blogs||56,900||$7,200|
|🇺🇸 United States of America||Like Nastya||Kids||56,900,000||$7,730,000|
|🇧🇿 Belize||ngashigi kangleipak||People & Blogs||56,300||$806|
|🇩🇯 Djibouti||Eman Lotfi||Entertainment||55,700||$1,400|
|🇧🇳 Brunei||Bernardo Werneck||Entertainment||52,800||n/a|
|🇸🇲 San Marino||BlackJack997||Autos||51,500||$222|
|🇲🇳 Mongolia||Mesmerism Official||Comedy||504,000||$16,300|
|🇪🇬 Egypt||Ahmed Hassan Family||Entertainment||5,450,000||$218,200|
|🇳🇿 New Zealand||Rainbow Learning||Kids||5,250,000||$5,100|
|🇬🇪 Georgia||Guka Family Show||Kids||5,210,000||$339,800|
|🇦🇹 Austria||Fabio Wibmer||Sports||5,020,000||$317,000|
|🇻🇨 Saint Vincent and the Grenadines||The Motivator 2||Sports||48,100||$60|
|🇲🇬 Madagascar||Philippe MARRONE||Sports||47,700||$3,800|
|🇸🇧 Solomon Islands||Caroline Elizabeth||Entertainment||45,400||$54|
|🇲🇼 Malawi||Dj Àmit Áligarh||Music||44,100||$468|
|🇧🇯 Benin||Ma Chaîne||How To||42,000||$611|
|🇮🇱 Israel||Jamal alimwase ـ جمال العمواسي||Nature||4,730,000||$89,100|
|🏴 Wales||Ben Phillips||Entertainment||4,610,000||$53,600|
|🇧🇩 Bangladesh||Farjana Drawing Academy||How To||4,580,000||$225,300|
|🇸🇮 Slovenia||TimKo Kid||Kids||4,450,000||$58,200|
|🇩🇴 Dominican Republic||ElFlacoWTF||Entertainment||4,270,000||$54,000|
|🇧🇪 Belgium||Akosi Dogie||Entertainment||4,210,000||$415,400|
|🇸🇩 Sudan||المنهج السلفي بالسودان||People & Blogs||398,000||$20,400|
|🇸🇴 Somalia||Balanbaalis Studio||Music||384,000||$1,500|
|🇳🇦 Namibia||Namiban gospel music||Entertainment||38,800||$1,200|
|🇧🇫 Burkina Faso||Jackson Oliveira||Entertainment||38,700||$333|
|🇸🇱 Sierra Leone||BlackPearl||How To||36,800||$327|
|🇸🇻 El Salvador||Fernanfloo||Gaming||36,600,000||$730,900|
|🇿🇼 Zimbabwe||King Gryph||Gaming||334,000||$639|
|🇰🇳 Saint Kitts and Nevis||Dr.Mungli||Education||33,500||$873|
|🇰🇪 Kenya||Henry DeSagu||Entertainment||328,000||$8,800|
|🇹🇬 Togo||Fortnite Fantasy||Gaming||310,000||$2,900|
|🇹🇲 Turkmenistan||Ned Tocino||Entertainment||31,200||n/a|
|🇬🇳 Guinea||Faits - Divers GUINEE||News||30,600||$11|
|🇩🇰 Denmark||SYBO TV||Gaming||3,750,000||$76,400|
|🇧🇭 Bahrain||عمر فاروق Omar Farooq||Entertainment||3,500,000||$23,800|
|🇦🇱 Albania||Co Vines||Entertainment||3,440,000||$81,700|
|🇵🇰 Pakistan||Kitchen with Amna||How To||3,420,000||$101,700|
|🇵🇼 Palau||Ananda Kelly||How To||3,300||$26|
|🇹🇼 Taiwan||TGOP (This Group Of People)||Entertainment||3,260,000||$15,300|
|🇪🇪 Estonia||Life of Boris||Entertainment||3,040,000||$56,200|
|🇨🇭 Switzerland||LE GRAND JD||Entertainment||3,020,000||$65,300|
|🇨🇲 Cameroon||BYSNESS Comédie Club||Comedy||292,000||$7,300|
|🇱🇨 Saint Lucia||The Dating Guru||How To||28,000||$32|
|🇰🇵 North Korea||Making ASMR||How To||260,000||$15|
|🇸🇹 Sao Tome and Principe||Anrita Melchizedek||Education||25,300||$95|
|🇹🇹 Trinidad and Tobago||Certified sampson||Comedy||241,000||$19,400|
|🇮🇪 Ireland (Republic of)||jacksepticeye||Gaming||24,300,000||$991,700|
|🇮🇩 Indonesia||Atta Halilintar||Entertainment||24,100,000||$218,900|
|🇨🇬 Congo (Republic of the)||ASTUCES NATURELLES - DR KOLO||Education||230,000||$1,300|
|🇩🇲 Dominica||Chanel Raphael.||People & Blogs||23,500||$1,900|
|🇬🇩 Grenada||Laura Forde||How To||23,200||$611|
|🇺🇿 Uzbekistan||Jasur Hamroyev||People & Blogs||220,000||$2,000|
|🇦🇪 United Arab Emirates||shfa||Kids||22,200,000||$287,200|
|🇹🇯 Tajikistan||Shava TuBe||People & Blogs||215,000||$674|
|🇦🇫 Afghanistan||Tech Zaada||Tech||206,000||$8,100|
|🇨🇻 Cape Verde||Fred walkthrough||Gaming||203,000||$1,800|
|🇬🇧 Ireland (Northern)||Adam B||People & Blogs||2,930,0000||$47,600|
|🇾🇪 Yemen||صدام العزي||Entertainment||2,890,0000||$92,000|
|🇨🇿 Czech Republic||ViralBrothers||Entertainment||2,780,000||$7,800|
|🇱🇷 Liberia||مهووس عضلات/كمال الاجسام||How To||2,770,000||$136,900|
|🇸🇰 Slovakia||Peter PlutaX||How To||2,700,000||$169,000|
|🇳🇮 Nicaragua||JR INN||Comedy||2,670,000||$65,200|
|🇭🇰 Hong Kong||Emi Wong||People & Blogs||2,540,000||$42,700|
|🏴 Scotland||Mike Boyd||Entertainment||2,440,000||$31,500|
|🇬🇷 Greece||KM Music||Entertainment||2,260,000||$317,100|
|🇵🇾 Paraguay||TÍO RICZER||Entertainment||2,200,000||$15,600|
|🇱🇹 Lithuania||Maria OMG||Entertainment||2,160,000||$128,100|
|🇴🇲 Oman||قرية العجائب||Entertainment||2,150,000||$13,000|
|🇱🇧 Lebanon||Laila Mourad||Entertainment||2,140,000||$7,200|
|🇰🇲 Comoros||Vallenatos En Vivo Oficial||Entertainment||199,000||$152|
|🇭🇹 Haiti||Komedyen Lakay Official||Comedy||197,000||$4,300|
|🇲🇱 Mali||MS2A FUNNY||Comedy||195,000||$5,600|
|🇨🇫 Central African Republic||THE TRUE ROYAL FAMILY||Education||19,700||$311|
|🇲🇺 Mauritius||Ikhlaas MJ||Entertainment||170,000||$34,900|
|🇸🇦 Saudi Arabia||mmoshaya||Entertainment||17,300,000||$913,300|
|🇧🇮 Burundi||Gasore Ismael Comedien||Comedy||16,400||$429|
|🇦🇺 Australia||CKN Toys||Kids||15,400,000||$838,700|
|🇸🇷 Suriname||SRJ Musik||Music||146,000||$820|
|🇮🇷 Iran||KhanAga Alireza Alibabaei Jabbari||Entertainment||138,000||$63|
|🇰🇷 South Korea||Boram Tube ToysReview [보람튜브 토이리뷰]||Kids||13,800,000||$13,400|
|🇹🇭 Thailand||Kaykai Salaider||Entertainment||13,600,000||$194,600|
|🇳🇱 Netherlands||NikkieTutorials||Beauty & Style||13,400,000||$90,500|
|🇵🇪 Peru||Shidory Drawblogs||Entertainment||13,300,000||$195,900|
|🇹🇷 Turkey||Enes Batur||Entertainment||13,100,000||$1,120,000|
|🇵🇭 Philippines||Ranz Kyle||Entertainment||12,000,000||$52,400|
|🇲🇲 Myanmar||khunThinmg pao||Comedy||119,000||$4,800|
|🇬🇦 Gabon||Xavier HUBERT-BRIERRE||Nature||113,000||$7,000|
|🇨🇴 Colombia||Ami Rodriguez||Entertainment||11,700,000||$244,000|
|🇬🇲 The Gambia||ebrohaugh||People & Blogs||11,400||$159|
|🇨🇳 China||李子柒 Liziqi||How To||11,100,000||$810,000|
|🇷🇼 Rwanda||Shangazi Emma-Claudine||People & Blogs||108,000||$2,900|
|🇲🇷 Mauritania||INFOS AABD||Tech||102,000||$236|
|🇳🇴 Norway||SaraBeautyCorner - DIY, Comedy, Makeup, Nail Art||Beauty & Style||10,600,000||$100,900|
|🇪🇨 Ecuador||Doc Tops||Entertainment||10,500,000||$307,500|
|🇰🇮 Kiribati||TV WULKAN - లొఽథటలలొప్రఠఽరగల్వ||Entertainment||10,200||$2|
|🇱🇸 Lesotho||Omnia Stars||How To||1,900||$2|
|🇭🇺 Hungary||R3D 1||Entertainment||1,990,000||$56,200|
|🇱🇻 Latvia||Little Movies Games & Fun||Gaming||1,940,000||$19,800|
|🇳🇵 Nepal||Tattato Khabar||News||1,850,000||$69,800|
|🇿🇦 South Africa||morecaspar||Entertainment||1,750,000||$205|
|🇨🇮 Cote d’Ivoire (Ivory Coast)||video whatsapptube||Entertainment||1,700,000||$5,100|
|🇨🇷 Costa Rica||Germán Rodezel||Entertainment||1,690,000||$13,600|
|🇧🇴 Bolivia||Edson FDB||Gaming||1,640,000||$48,800|
|🇶🇦 Qatar||Kareemtime Official||Comedy||1,530,000||$40,000|
|🇧🇦 Bosnia and Herzegovina||Omco||Comedy||1,480,000||$227,000|
|🇲🇨 Monaco||Jon Olsson||People & Blogs||1,470,000||$24,900|
|🇿🇲 Zambia||Cartoon Club||Kids||1,440,000||$3,400|
|🇱🇰 Sri Lanka||Apé Amma||People & Blogs||1,430,000||$94,500|
|🇦🇲 Armenia||Arin أرين||Entertainment||1,410,000||$145,500|
|🇰🇿 Kazakhstan||Ekaterina Saibel||People & Blogs||1,310,000||$20,600|
|🇭🇳 Honduras||músicos Cínicos 鯉||Music||1,270,000||$139,600|
|🇭🇷 Croatia||Doctor DS||Autos||1,260,000||$86,400|
|🇸🇳 Senegal||Hussein and Zeinab.||Kids||1,230,000||$184,700|
|🇺🇬 Uganda||Masaka Kids Afrikana||Kids||1,140,000||$103,600|
|🇰🇬 Kyrgyzstan||Сань Янь||Kids||1,140,000||$475|
|🇸🇾 Syria||OtakuGamer - أوتاكو قيمر||Gaming||1,130,000||$114,900|
|🇸🇿 Swaziland (Eswatini)||OuSSama MiZani||Entertainment||779||n/a|
*Note: Estimated earnings were calculated via NoxInfluencer. Actual earnings may vary.
As mentioned earlier, the world’s most popular YouTuber is Swedish-born vlogger PewDiePie. He’s well known for his “Let’s Play” videos, which document him playing various video games. PewDiePie joined YouTube in 2010, and has now amassed 105 million subscribers. While he’s based in England, his channel is registered under the United States.
It’s worth noting the vast discrepancies between certain countries. For example, while the U.S.’s most popular YouTuber, Like Nastya boasts 57 million subscribers, Eswatini’s top vlogger, OuSSama MiZani has less than 800. Clearly, some markets are more saturated than others.
Categories, Ranked by Popularity
Geography isn’t the only factor that impacts popularity—the type of content is important as well. Which 10 categories do the top earning YouTubers fall into?
|Rank||Category||Number of Top Earning YouTubers|
|6||People & Blogs||14|
|10||Beauty & Style||3|
Not surprisingly, the most popular category is entertainment, which has 72 of the top earning YouTubers. Some of the biggest YouTube personalities fall under this category, such as PewDiePie and Chilean YouTuber HolaSoyGerman, who has 41 million subscribers.
The second most popular category is gaming, which has 25 of YouTube’s top earners. Some big names in this category include Ireland’s jacksepticeye with 24.7 million subscribers, and Canada’s VanossGaming, who has 25.2 million.
In third place are “How To” videos—18 of the 187 top earners fall into this category. Life Hacks & Experiments is the most popular YouTuber in this group, with 8.3 million subscribers.
Categories, Ranked by Earnings
Here’s the highest earning YouTuber on this list for each category.
|Rank||Category||Top Earner in Category||Est. Monthly Earnings|
|4||How To||李子柒 Liziqi||$810.0K|
|5||People & Blogs||قناة منوعات الكوميدية العراقيه||$593.0K|
|8||Beauty & Style||Narins Beauty||$203.3K|
|9||Nature||Jamal alimwase ـ جمال العمواسي||$89.1K|
When ranked by monthly earnings, the kids category comes in at first place. Six-year-old Like Nastya makes an estimated $7.73 million per month—that’s over 5 million more than the second ranking category, which is entertainment. The third most lucrative category is gaming, with the highest earner, jacksepticeye grossing an estimated $990,000 a month.
It’s important to note that figures are estimates of each YouTuber’s ad revenue, so it doesn’t account for corporate sponsorships, merchandise sales, or any fan donations.
So for all we know, these influencers could be making even more money. If that doesn’t inspire you to start posting amateur videos on YouTube, we don’t know what will.
Mapped: Second Primary Languages Around the World
This fascinating map highlights the second most commonly spoken primary language in almost nearly every country.
Mapped: Second Primary Languages Around the World
After the primary language, what second languages are used as native tongues in your country?
The answer reveals a lot about history and location. Whether through immigration, colonization, or local culture, a primary language can either spread around the world or remain rooted in place.
This map from MoveHub shows the second most commonly spoken primary language in most countries, using data from the CIA World Factbook and Wikipedia as of February 2021.
The Difference Between Primary and Secondary Languages
First, it’s important to differentiate between primary languages and secondary languages.
A primary language—also known as a first or native language—is the language we use most frequently to communicate. These are languages we are usually born with, have a lot of exposure to, and use at home.
On the other hand, a secondary language is one we learn or pick up after our primary language. In many countries, English is the most commonly learned, with close to 1 billion speakers.
But a map of common second languages can simply show just how many countries prioritize learning English, the de-facto international language in many organizations. Instead, this map highlights the movement of people by showing the second-most common primary language.
The Second Most Common Primary Languages by Country
Even when filtering by primary language use, however, English and other Indo-European languages dominate the world.
With 55 countries speaking it as the second-most common primary language, English came out on top.
|Top 10 Most Popular Second Primary Languages||Number of Countries|
The use of English as a second primary language was primarily concentrated in Western Europe, Northern Africa, and Southeast Asia and Oceania.
Similarly to second-place French with 14 countries and third-place Russian with 13 countries, English was most common in proximity to English-speaking countries or where there was a history of immigration.
Other second-most common primary languages highlighted different cultures within countries, such as China’s second-most common language Cantonese. Alternatively, they showed the primary indigenous language before colonization, such as the Quechua languages in South America.
What other interesting or surprising language patterns can you spot in the map above?
Mapped: Human Impact on the Earth’s Surface
This detailed map looks at where humans have (and haven’t) modified Earth’s terrestrial environment. See human impact in incredible detail.
Mapped: Human Impact on the Earth’s Surface
With human population on Earth approaching 8 billion (we’ll likely hit that milestone in 2023), our impact on the planet is becoming harder to ignore with each passing year.
Our cities, infrastructure, agriculture, and pollution are all forms of stress we place on the natural world. This map, by David M. Theobald et al., shows just how much of the planet we’ve now modified. The researchers estimate that 14.6% or 18.5 million km² of land area has been modified – an area greater than Russia.
Defining Human Impact
Human impact on the Earth’s surface can take a number of different forms, and researchers took a nuanced approach to classifying the “modifications” we’ve made. In the end, 10 main stressors were used to create this map:
- Built-Up Areas: All of our cities and towns
- Agriculture: Areas devoted to crops and pastures
- Energy and extractive resources: Primarily locations where oil and gas are extracted
- Mines and quarries: Other ground-based natural resource extraction, excluding oil and gas
- Power plants: Areas where energy is produced – both renewable and non-renewable
- Transportation and service corridors: Primarily roads and railways
- Logging: This measures commodity-based forest loss (excludes factors like wildfire and urbanization)
- Human intrusion: Typically areas adjacent to population centers and roads that humans access
- Natural systems modification: Primarily modifications to water flow, including reservoir creation
- Pollution: Phenomenon such as acid rain and fog caused by air pollution
The classification descriptions above are simplified. See the methodology for full descriptions and calculations.
A Closer Look at Human Impact on the Earth’s Surface
To help better understand the level of impact humans can have on the planet, we’ll take a closer look three regions, and see how the situation on the ground relates to these maps.
Land Use Contrasts: Egypt
Almost all of Egypt’s population lives along the Nile and its delta, making it an interesting place to examine land use and human impact.
The towns and high intensity agricultural land following the river stand out clearly on the human modification map, while the nearby desert shows much less impact.
Intensive Modification: Netherlands
The Netherlands has some of the heavily modified landscapes on Earth, so the way it looks on this map will come as no surprise.
The area shown above, Rotterdam’s distinctive port and surround area, renders almost entirely in colors at the top of the human modification scale.
Resource Extraction: West Virginia
It isn’t just cities and towns that show up clearly on this map, it’s also the areas we extract our raw materials from as well. This mountainous region of West Virginia, in the United States, offers a very clear visual example.
The mountaintop removal method of mining—which involves blasting mountains in order to retrieve seams of bituminous coal—is common in this region, and mine sites show up clearly in the map.
You can explore the interactive version of this map yourself to view any area on the globe. What surprises you about these patterns of human impact?
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