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The Top Earning Celebrities, Dead and Alive

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Wealth does not always follow fame, but when properly monetized, stardom can be a powerful tool for building a fortune.

The act of turning one’s self into a marketing machine is epitomized by 21-year-old Kylie Jenner, who was the fourth highest earning celebrity in 2018. Leveraging her massive social media following, Jenner has turned Kylie Cosmetics into a force to be reckoned with. Recently, Forbes valued her company at over $900 million.

Today, we look at not only the world’s top earning living celebrities, but also the estates of the celebrities who are no longer with us as well.

Fame and Fortune

With a nickname like “Money”, it comes as no surprise that 2018’s top earning celebrity was Floyd Mayweather. The boxer’s bouts in 2015 and 2017 are still the top earning pay-per-view fights of all time, with the respective payouts propelling him to the top of the celebrity earnings list. His most recent opponent – Conor McGregor – also cashed in big, ranking 12th on the celebrity rich list.

Here is a full look at last year’s top earning celebrities:

top earning celebrities
View a high resolution version of this graphic.

Many celebrities earn big sums of money on specific contracts, so it makes sense that the top 10 shuffles a lot from year to year. Despite this, soccer star Cristiano Ronaldo is the sole celebrity to remain on this list for every year covered by the visualization.

Ed Sheeran’s Divide album was a runaway success earning him $110 million last year. Not only did the singer sell 1.1 million albums – an impressive feat in the digital age – he was the most streamed artist of 2017.

One somewhat surprising entry into the top 10 is Judy Sheindlin – better known as Judge Judy. Sheindlin reaped a huge windfall after selling her extensive 5,200-episode library to CBS.

Posthumous Profits

Some celebrities are so iconic that their influence extends well beyond their own lifespan.

Michael Jackson’s music is still thrilling listeners around the world, and as a result, his catalog is raking in the posthumous profits. In 2018, the late singer’s estate earned more money than any living celebrity, adding to the $2 billion already amassed since his passing in 2009.

Below is a full look at the top earning dead celebrities:

top earning dead celebrities
View a high resolution version of this graphic.

For the first time since 2006, Albert Einstein has fallen out of the top 10. The Hebrew University of Jerusalem owns the rights to Einstein’s likeness, and in the aughts the “Baby Einstein” brand helped them (and Disney) amass a fortune. The popularity of the Baby Einstein brand is waning, but other licencing deals could bump the famous physicist back into the list at some point in the future.

No Business Like Show Business

Even celebrities who passed away decades ago can continue earning a shocking amount of money. While income streams like song royalties continue rolling in automatically, some savvy companies purchase estates from family members and take the marketing of deceased personalities to the next level.

Companies like Authentic Brands Group, have turned timeless icons like Marilyn Monroe and Elvis Presley into full-fledged brands generating tens of millions of dollars per year through licencing and royalties.

Artists like Bob Marley and Dr. Seuss produced a body of work that still captures our imaginations today, so it makes sense that their estates continue to profit as time goes on.

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Markets

Ranked: The World’s Top Flight Routes, by Revenue

In this graphic, we show the highest earning flight routes globally as air travel continued to rebound in 2023.

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The World’s Top Flight Routes, by Revenue

This was originally posted on our Voronoi app. Download the app for free on iOS or Android and discover incredible data-driven charts from a variety of trusted sources.

In 2024, a record 4.7 billion people are projected to travel by air—200 million more than in 2019.

While revenues surged to an estimated $896 billion globally last year, airlines face extremely slim margins. On average, they made just $5.44 in net profit per passenger in 2023. Today, the industry faces pressures from high interest rates, supply chain woes, and steep infrastructure costs.

This graphic shows the highest earning flight routes worldwide, based on data from OAG.

The Top Revenue-Generating Routes in 2023

Below, we show the airline routes with the highest revenues in the first half of 2023:

Route Airport CodesRevenue H1 2023
Sydney to MelbourneSYD-MEL$1.21B
New York to LondonJFK-LHR$1.15B
Riyadh to JeddahRUH-JED$1.03B
Dubai to RiyadhDXB-RUH$990M
Los Angeles to New York LAX-JFK$801M
San Francisco to NewarkSFO-EWR$722M
Newark to Los AngelesEWR-LAX$682M
Singapore to SydneySIN-SYD$650M
New York to Paris JFK-CDG$647M
Perth to MelbournePER-MEL$642M

As we can see, domestic flights comprised six of the 10 largest revenue-generating flights, with Sydney to Melbourne ranking first overall, at $1.21 billion.

In fact, this route is earning more than twice that of pre-pandemic levels, even as the number of passengers declined. The flight route is largely dominated by Qantas and Virgin Australia, with Qantas achieving record-breaking domestic earnings margins of 18% in the fiscal year ending in June 2023. Lower fuel costs and soaring ticket prices were key factors in driving revenues.

Furthermore, Qantas and Virgin Australia are major carriers for flights between Melbourne and Perth, another top-earning route.

New York to London, one of the busiest and most profitable routes globally, generated $1.15 billion in revenues, representing a 37% increase compared to the same period in 2019. Overall, the flight route had 3.88 million scheduled airline seats for the full year of 2023.

The highest revenue increase over this period was for flights from Dubai to Riyadh, with revenues surging 416% year-over-year. This two-hour flight, a highly lucrative route between major financial centers, is one of the busiest in the Middle East.

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