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Ranked: The World’s Top 25 Websites in 2023

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Data visualization showing the top 25 websites in the world in 2023 – including OpenAI and Bing

The World’s Top 25 Websites in 2023

In the vast realm of the internet, a handful of websites have emerged as global giants. Mainstays like YouTube and Facebook capture billions of users and shape our online experiences. But occasionally, new waves of innovation can shake up this list, which is exactly what’s happening now with generative AI.

Using data from web analytics firm SimilarWeb, we delve into the top 25 websites based on their most recent traffic numbers.

Ranking Internet Heavyweights

In 2023, web properties owned by Alphabet and Facebook dominate the top 25 list as they have for many years now. In fact, when Google, YouTube, Facebook, Instagram, and WhatsApp are combined, they make up three-quarters of the top 25 list’s total traffic.

Here’s the complete top 25 websites list as of April 2023:

RankWebsiteMonthly Traffic (billions)Category
1google.com83.9Search Engines
2youtube.com32.7Streaming & Online TV
3facebook.com16.8Social Media Networks
4twitter.com6.4Social Media Networks
5instagram.com6.3Social Media Networks
6baidu.com4.7Search Engines
7wikipedia.org4.5Dictionaries and Encyclopedias
8yandex.ru3.3Search Engines
9yahoo.com3.2News & Media Publishers
10xvideos.com2.9Adult
11whatsapp.com2.8Social Media Networks
12pornhub.com2.6Adult
13xnxx.com2.3Adult
14amazon.com2.2Marketplace
15tiktok.com2.0Social Media Networks
16live.com2.0Email
17openai.com1.8Technology - Other
18reddit.com1.7Social Media Networks
19docomo.ne.jp1.6Telecommunications
20linkedin.com1.6Social Media Networks
21netflix.com1.4Streaming & Online TV
22office.com1.4Prog. and Developer Software
23yahoo.co.jp1.3News & Media Publishers
24dzen.ru1.3Community and Society
25bing.com1.3Search Engines

The 25 websites above combine for a staggering 192 billion monthly visits.

Most of the websites on this list are based in the U.S., but a few such as Baidu (China) and Yandex (Russia), also make the cut. Interestingly, the three adult websites on this list–XVideos, PornHub, and XNXX–are based outside the U.S.

The Allure of Generative AI

A year ago, Bing ranking as one of the world’s top websites wasn’t on many people’s bingo cards. But, Microsoft’s also-ran search engine has benefitted immensely from the generative AI boom taking place—making it a legitimate contender in the search engine category that has been firmly dominated by Google for years.

Of course, the most remarkable story this year is the meteoric rise of OpenAI, the creator of ChatGPT and other AI-powered tools. OpenAI’s web traffic has shot up over the course of the year, rising from about 20 million per month in the fall of last year to 1.8 billion in April 2023.

In fact, OpenAI’s website traffic is growing so fast, that it may soon surpass giants like TikTok and Amazon.

The rise of OpenAI and ChatGPT shows just how quickly a company can rise to prominence if their tech offering is compelling enough. Whether that popularity can be sustained over the long term remains to be seen.

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Mapped: The World’s Top 50 Science and Technology Hubs

This map explores the world’s top 50 science and technology hubs based on the Global Innovation Index 2023 data.

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This map explores the world’s top 50 science and technology clusters, based on data from the Global Innovation Index 2023.

The World’s Top 50 Science and Technology Hubs

This was originally posted on our Voronoi app. Download the app for free on iOS or Android and discover incredible data-driven charts from a variety of trusted sources.

In 2023, the world experienced another wave of science and technology (S&T) innovation, from the introduction of the first over-the-counter birth control pill in the U.S. to the stunning growth of ChatGPT and artificial intelligence.

This map explores the world’s top 50 science and technology hubs leading these innovations based on data from the Global Innovation Index 2023. Hubs were ranked by their combined share of international patent applications and scientific publications.

East Asia Dominance in S&T

The world’s five most significant science and technology hubs are in East Asia.

The top-ranked Tokyo-Yokohama cluster made up just over 10% of all patent applications between 2018-2022.

ClusterCountry/EconomyPatent ApplicationsScientific Publications
Tokyo-Yokohama🇯🇵 Japan127,418115,020
Shenzhen-Hong Kong-Guangzhou🇨🇳/🇭🇰 China/Hong Kong113,482153,180
Seoul🇰🇷 South Korea63,447133,604
Beijing🇨🇳 China38,067279,485
Shanghai-Suzhou🇨🇳 China32,924162,635
San Jose-San Francisco🇺🇸 U.S.47,26958,575
Osaka-Kobe-Kyoto🇯🇵 Japan38,41351,948
Boston-Cambridge🇺🇸 U.S.18,18476,378
San Diego🇺🇸 U.S.23,26120,928
New York City🇺🇸 U.S.13,83874,849
Nanjing🇨🇳 China7,143113,488
Paris🇫🇷 France15,17661,692
Wuhan🇨🇳 China6,25089,756
Hangzhou🇨🇳 China10,75562,924
Nagoya🇯🇵 Japan17,73616,091
Los Angeles,🇺🇸 U.S.11,55644,058
Washington, DC–Baltimore🇺🇸 U.S.5,52576,039
Daejeon🇰🇷 South Korea12,27525,552
Xi'an🇨🇳 China1,78686,937
London🇬🇧 Great Britain5,98159,068
Seattle🇺🇸 U.S.11,47220,322
Munich🇩🇪 Germany10,24824,239
Qingdao🇨🇳 China7,28639,745
Chengdu🇨🇳 China2,04667,334
Cologne🇩🇪 Germany7,46634,286
Amsterdam–Rotterdam🇳🇱 Netherlands4,23052,864
Taipei–Hsinchu🇹🇼 Taiwan3,90752,752
Houston🇺🇸 U.S.8,47524,636
Stuttgart🇩🇪 Germany9,34214,874
Tel Aviv–Jerusalem🇮🇱 Israel7,26824,219
Moscow🇷🇺 Russia2,03655,086
Chicago🇺🇸 U.S.5,76332,343
Singapore🇸🇬/🇲🇾 Singapore/Malaysia4,86136,803
Tehran🇮🇷 Iran24963,113
Philadelphia🇺🇸 U.S.5,39032,309
Tianjin🇨🇳 China1,26753,680
Changsha🇨🇳 China1,14952,768
Stockholm🇸🇪 Sweden6,06919,984
Minneapolis🇺🇸 U.S.6,62515,375
Hefei🇨🇳 China2,54938,974
Eindhoven🇳🇱 Netherlands7,9825,339
Melbourne🇦🇺 Australia2,12640,056
Berlin🇩🇪 Germany3,62430,464
Chongqing🇨🇳 China1,65141,412
Frankfurt am Main🇩🇪 Germany5,41018,590
Sydney🇦🇺 Australia2,53933,695
Raleigh🇺🇸 U.S.3,05730,206
Madrid🇪🇸 Spain1,58038,849
Zürich🇨🇭 Switzerland3,75924,437
Milan🇮🇹 Italy2,57831,077

The first American cluster on the list, the San Francisco Bay Area, is home to major tech companies such as Adobe, eBay, Google, and PayPal.

Along with Cambridge in the United Kingdom, the San Francisco Bay Area is one of the most S&T-intensive clusters relative to overall population density.

For the first time, China topped the list of countries with the highest number of clusters among the top 100, having 24 total. The United States follows, with 21 clusters, then Germany with nine.

In addition, nearly every Chinese cluster rose in the rankings compared to last year, with only Beijing falling by one place.

São Paulo (Brazil); Bengaluru, Delhi, Chennai, and Mumbai (India); Tehran (Islamic Republic of Iran); Istanbul and Ankara (Türkiye); and Moscow (Russian Federation) are the only middle-income economy clusters outside China.

According to the Global Innovation Index, the U.S. leads in research and development (R&D) expenditure, followed by China, Japan, Germany, and the Republic of Korea.

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