Markets
How Do Esports Companies Compare with Sports Teams?
How Do Esports Companies Compare with Sports Teams?
Are esports on the same level as “real” sports? These comparisons range from tricky to subjective, but the monetary value of companies speak for themselves.
The world’s largest esports companies have definitely risen to the occasion. Valued at almost half-a-billion dollars, they’ve started to pass some sports franchises in value.
In the above graphic, we compare Forbes’ valuation of the top 10 esports companies in 2020 against median franchises in the “Big Four” major leagues (NFL, MLB, NBA, and NHL). Despite competitive gaming’s rapid growth, there’s still a long way left to go.
Esports Impress but NFL Teams Reign Supreme
The world’s top esports companies have grown quickly, and impressively.
As of 2018, there was only one esports company worth more than $300 million in valuation. By 2020, four of the top 10 were valued at more than $300 million.
| Esports Company | Games with Franchises | Value (2020) |
|---|---|---|
| TSM | League of Legends | $410M |
| Cloud9 | League of Legends, Overwatch | $350M |
| Team Liquid | League of Legends | $310M |
| FaZe Clan | Call of Duty | $305M |
| 100 Thieves | League of Legends, Call of Duty | $190M |
| Gen.G | League of Legends, Overwatch, NBA 2K | $185M |
| Enthusiast Gaming | Call of Duty, Overwatch | $180M |
| G2 Esports | League of Legends | $175M |
| NRG Esports | Call of Duty, Overwatch | $155M |
| T1 | League of Legends | $150M |
When compared to traditional sports valuations, esports companies have already reached major league hockey status.
TSM, the world’s most valuable esports company in 2020, has a higher valuation than five NHL franchises. In fact, four esports companies were estimated to be more valuable than two NHL franchises, the Florida Panthers and Arizona Coyotes.
But other sports leagues are further away. While the median value of an NHL franchise in 2020 was $520 million, the MLB, NBA, and NFL all saw median values of over $1.6 billion.
| Esports vs. Sports Franchises | Lowest Valued Team | Highest Valued Team | Median |
|---|---|---|---|
| NFL | $2.0B | $5.7B | $3.0B |
| NBA | $1.3B | $4.6B | $1.8B |
| MLB | $980M | $5.0B | $1.6B |
| NHL | $285M | $1.6B | $520M |
| Esports (Top 10) | $150M | $410M | $188M |
Differences in Esports vs Sports Structures and Growth
Try as we might to make a clean apples-to-apples comparison between esports and traditional sports teams, there are significant differences in the business models to consider.
For starters, major esports companies own multiple franchises and non-franchise teams across many games. Cloud9 owns both the eponymous Cloud9 League of Legends franchise and the London Spitfire Overwatch franchise, for example, as well as non-franchise teams in Halo, Counter Strike: Global Offensive, Fortnite, and other games.
The revenue streams for esports companies are also extremely varied. Companies like TSM, 100 Thieves, FaZe Clan and Enthusiast Gaming made 50% or more of their revenue from outside of esports, having instead expanded into diverse companies with an equal focus on content creation and apps.
But it’s this greater ability to diversify, and the still-increasing size of esports fandom, that continues to grow esports valuations. In fact, TSM’s estimated 2020 revenue of $45 million is less than half of the Arizona Coyotes’ estimated revenue of $95 million, despite a $100+ million valuation difference in favor of TSM.
That’s why the continued maturation of esports is only going to make traditional sports comparisons easier, and closer. Instead of having to pit companies against franchises, direct league-to-league comparisons will be possible, and the differences will likely shrink from billions to millions.
Markets
How Disinflation Could Affect Company Financing
History signals that after a period of slowing inflation—also known as disinflation—debt and equity issuance expands.
How Disinflation Could Affect Company Financing
The macroeconomic environment is shifting. Since the second half of 2022, the pace of U.S. inflation has been dropping.
We explore how this disinflation may affect company financing in Part 2 of our Understanding Market Trends series from Citizens.
Disinflation vs. Deflation
The last time inflation climbed above 9% and then dropped was in the early 1980’s.
| Time Period | March 1980-July 1983 | June 2022-April 2023* |
|---|---|---|
| Inflation at Start of Cycle | 14.8% | 9.1% |
| Inflation at End of Cycle | 2.5% | 4.9% |
* The June 2022-April 2023 cycle is ongoing. Source: Federal Reserve. Inflation is based on the Consumer Price Index.
A decrease in the rate of inflation is known as disinflation. It differs from deflation, which is a negative inflation rate like the U.S. experienced at the end of the Global Financial Crisis in 2009.
How might slowing inflation affect the amount of debt and equity available to companies?
Looking to History
There are many factors that influence capital markets, such as technological advances, monetary policy, and regulatory changes.
With this caveat in mind, history signals that both debt and equity issuance expand after a period of disinflation.
Equity Issuance
Companies issued low levels of stock during the ‘80s disinflation period, but issuance later rose nearly 300% in 1983.
| Year | Deal Value |
|---|---|
| 1980 | $2.6B |
| 1981 | $5.0B |
| 1982 | $3.6B |
| 1983 | $13.5B |
| 1984 | $2.5B |
| 1985 | $12.0B |
| 1986 | $24.2B |
| 1987 | $24.9B |
| 1988 | $16.9B |
| 1989 | $12.9B |
| 1990 | $13.4B |
| 1991 | $45.2B |
| 1992 | $50.3B |
| 1993 | $95.3B |
| 1994 | $63.7B |
| 1995 | $79.7B |
| 1996 | $108.7B |
| 1997 | $106.5B |
| 1998 | $97.0B |
| 1999 | $142.8B |
| 2000 | $156.5B |
Source: Bloomberg. U.S. public equity issuance dollar volume that includes both initial and follow-on offerings and excludes convertibles.
Issuance grew quickly in the years that followed. Other factors also influenced issuance, such as the macroeconomic expansion, productivity growth, and the dotcom boom of the ‘90s.
Debt Issuance
Similarly, companies issued low debt during the ‘80s disinflation, but levels began to increase substantially in later years.
| Year | Deal Value | Interest Rate |
|---|---|---|
| 1980 | $4.5B | 11.4% |
| 1981 | $6.7B | 13.9% |
| 1982 | $14.5B | 13.0% |
| 1983 | $8.1B | 11.1% |
| 1984 | $25.7B | 12.5% |
| 1985 | $46.4B | 10.6% |
| 1986 | $47.1B | 7.7% |
| 1987 | $26.4B | 8.4% |
| 1988 | $24.7B | 8.9% |
| 1989 | $29.9B | 8.5% |
| 1990 | $40.2B | 8.6% |
| 1991 | $41.6B | 7.9% |
| 1992 | $50.0B | 7.0% |
| 1993 | $487.8B | 5.9% |
| 1994 | $526.4B | 7.1% |
| 1995 | $632.7B | 6.6% |
| 1996 | $906.0B | 6.4% |
| 1997 | $1.3T | 6.4% |
| 1998 | $1.8T | 5.3% |
| 1999 | $1.8T | 5.7% |
| 2000 | $2.8T | 6.0% |
Source: Dealogic, Federal Reserve. Data reflects U.S. debt issuance dollar volume across several deal types including: Asset Backed Securities, U.S. Agency, Non-U.S. Agency, High Yield, Investment Grade, Government Backed, Mortgage Backed, Medium Term Notes, Covered Bonds, Preferreds, and Supranational. Interest Rate is the 10 Year Treasury Yield.
As interest rates dropped and debt capital markets matured, issuing debt became cheaper and corporations seized this opportunity.
It’s worth noting that debt issuance was also impacted by other factors, like the maturity of the high-yield debt market and growth in non-bank lenders such as hedge funds and pension funds.
Then vs. Now
Could the U.S. see levels of capital financing similar to what happened during the ‘80s disinflation? There are many economic differences between then and now.
Consider how various indicators differed 10 months into each disinflationary period.
| January 1981 | April 2023* | |
|---|---|---|
| Inflation Rate Annual | 11.8% | 4.9% |
| Inflation Expectations Next 12 Months | 9.5% | 4.5% |
| Interest Rate 10-Yr Treasury Yield | 12.6% | 3.7% |
| Unemployment Rate Seasonally Adjusted | 7.5% | 3.4% |
| Nominal Wage Growth Annual, Seasonally Adjusted | 9.3% | 5.0% |
| After-Tax Corporate Profits As Share of Gross Value Added | 9.1% | 13.8% |
* Data for inflation expectations and interest rate is as of May 2023, data for corporate profits is as of Q4 1980 and Q1 2023. Inflation is a year-over-year inflation rate based on the Consumer Price Index. Source: Federal Reserve.
The U.S. economy is in a better position when it comes to factors like inflation, unemployment, and corporate profits. On the other hand, fears of an upcoming recession and turmoil in the banking sector have led to volatility.
What to Consider During Disinflation
Amid uncertainty in financial markets, lenders and investors may be more cautious. Companies will need to be strategic about how they approach capital financing.
- High-quality, profitable companies could be well positioned for IPOs as investors are placing more focus on cash flow.
- High-growth companies could face fewer options as lenders become more selective and could consider alternative forms of equity and private debt.
- Companies with lower credit ratings could find debt more expensive as lenders charge higher rates to account for market volatility.
In uncertain times, it’s critical for businesses to work with the right advisor to find—and take advantage of—financing opportunities.
Learn more about working with Citizens.
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