Technology

The 50 Most Visited Websites in the World

Published

12 months ago

January 27, 2021

Dorothy Neufeld

Graphics/Design:

Joyce Ma

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Which Are the World's Most Visited Websites

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The 50 Most Visited Websites In the World

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If you spend any time online, it’s likely you’re familiar with some of the world’s most visited websites. On today’s internet, a handful of giants have unmatched dominance.

Top Three Websites (Monthly visits):

Google: 92.5 billion
YouTube: 34.6 billion
Facebook: 25.5 billion

Together, the top three websites rake in 152 billion visits monthly, outpacing the next 47 websites combined. What’s more, as the pandemic transformed everything from the way we work, learn, communicate, and shop—a majority of these activities migrated online.

In this new visualization, we look at the most visited websites around the world, drawing data from SimilarWeb (as of November 2020).

The Top Global Websites

Servicing over two trillion search queries annually through its network, Alphabet-owned Google ranks highest with its flagship domain, Google.com. Google derives approximately 80% of its earnings from ad revenues.

Rank	Website	Monthly Visitors	Country of Origin	Category
1	Google.com	92.5B	U.S.	Search Engines
2	Youtube.com	34.6B	U.S.	TV Movies and Streaming
3	Facebook.com	25.5B	U.S.	Social Networks and Online Communities
4	Twitter.com	6.6B	U.S.	Social Networks and Online Communities
5	Wikipedia.org	6.1B	U.S.	Dictionaries and Encyclopedias
6	Instagram.com	6.1B	U.S.	Social Networks and Online Communities
7	Baidu.com	5.6B	China	Search Engines
8	Yahoo.com	3.8B	U.S.	News and Media
9	xvideos.com	3.4B	Czech Republic	Adult
10	pornhub.com	3.3B	Canada	Adult
11	Yandex.ru	3.2B	Russia	Search Engines
12	Whatsapp.com	3.1B	U.S.	Social Networks and Online Communities
13	Amazon.com	2.9B	U.S.	Marketplace
14	xnxx.com	2.9B	Czech Republic	Adult
15	Zoom.us	2.7B	U.S.	Computers Electronics and Technology
16	Live.com	2.5B	U.S.	Email
17	Netflix.com	2.4B	U.S.	TV Movies and Streaming
18	Yahoo.co.jp	2.4B	Japan	News and Media
19	Vk.com	1.8B	Russia	Social Networks and Online Communities
20	Reddit.com	1.6B	U.S.	Social Networks and Online Communities
21	Office.com	1.6B	U.S.	Programming and Developer Software
22	Naver.com	1.5B	South Korea	News and Media
23	Pinterest.com	1.3B	U.S.	Social Networks and Online Communities
24	Discord.com	1.2B	U.S.	Social Networks and Online Communities
25	Linkedin.com	1.2B	U.S.	Social Networks and Online Communities
26	Cnn.com	1.2B	U.S.	News and Media
27	xhamster.com	1.2B	Cyprus	Adult
28	Microsoft.com	1.1B	U.S.	Programming and Developer Software
29	Mail.ru	1.1B	Russia	Email
30	Globo.com	1.0B	Brazil	News and Media
31	Bing.com	1.0B	U.S.	Search Engines
32	Twitch.tv	1.0B	U.S.	Video Games Consoles and Accessories
33	Google.com.br	1.0B	Brazil	Search Engines
34	QQ.com	981.3M	China	News and Media
35	Microsoftonline.com	968.9M	Unknown	Programming and Developer Software
36	ebay.com	957.1M	U.S.	Marketplace
37	Msn.com	885.4M	U.S.	News and Media
38	News.yahoo.co.jp	839.8M	Japan	News and Media
39	Duckduckgo.com	819.4M	U.S.	Search Engines
40	Ok.ru	764.9M	Russia	Social Networks and Online Communities
41	Walmart.com	718.6M	U.S.	Marketplace
42	Bilibili.com	686.0M	China	Animation and Comics
43	Tiktok.com	663.2M	China	Social Networks and Online Communities
44	Paypal.com	657.2M	U.S.	Financial Planning and Management
45	Google.de	624.5M	Germany	Search Engines
46	Amazon.co.jp	619.2M	Japan	Marketplace
47	Aliexpress.com	611.0M	China	Marketplace
48	Amazon.de	608.8M	Germany	Marketplace
49	Rakuten.co.jp	593.4M	Japan	Marketplace
50	Amazon.co.uk	579.7M	United Kingdom	Marketplace

Coming in second, social networking platform Facebook has a user base of 2.7 billion. On average, users spend 34 minutes on the site daily, while 36% of users say it’s also where they get their news—higher than any other social network.

As the leading search engine in China, Baidu (#7) received 5.6 billion visitors in November. Baidu is also branching out its business— venturing into electric vehicles (EVs) in a partnership with China-based automaker Geely.

As video conferencing vaulted in demand during the pandemic, Zoom (#15), launched into the most visited websites with 2.7 billion visitors monthly. Similarly, TikTok (#43) became a freshly minted addition.

The Most Visited Websites, By Country of Origin

With 27 sites on the list, the U.S. remains a dominant player. While its reach is highly concentrated on a global level, just a handful of companies own a majority of these sites.

Most Visited Websites by Country of Origin GIF
See the static version of each regional graphic here.

Microsoft (#28), for instance, owns seven of the top sites in the world including LinkedIn (#25) and Live.com (#16). Amazon (#13), on the other hand owns five including Twitch.tv (#32), along with popular Amazon-focused domains in Japan, U.K., and Germany.

China holds five top websites: Baidu (#7), QQ (#34), Bilibili (#42), TikTok (#43), and AliExpress (#47). The Tencent-owned QQ.com, ranks as the top news site in China, with over 981 million monthly visits. Like WeChat, QQ also provides a popular messaging platform.

Just four of the most visited websites globally are based in both Russia and Japan, while the rest of the world account for 10 top sites altogether.

ℹ️ Where’s WeChat? China’s most prolific platform is primarily app-based, so the company’s website doesn’t make this global top 50 list.

Reaching New Heights

While global internet patterns are clearly dominated by a few titans, what can we make of their recent traffic growth?

Between June 2019 and November 2020, Google’s monthly visitors increased 52.9%. Among the most visited websites globally, this rate of growth falls only behind Instagram (#6) at 89.1% and Twitter (#4) at 67.1%.

top 5 most visited websites traffic growth

Wikipedia (#5), a non-profit website that originated in 2001 by Larry Sanger and Jimmy Wales realized over 30% growth.

While large tech companies have only accelerated their market share—Google makes up roughly 90% of the search ad market—several regulatory bodies are placing greater scrutiny on them. An October 2020 antitrust report suggested that Big Tech is in fact anti-competitive, drawing comparisons with oil tycoons of the 19th and 20th centuries.

With these key forces in mind, it raises a critical question: is there a limit to their growth?

Related Topics:google Twitter facebook amazon youtube ecommerce biggest websites top websites Zoom Twitch most visited websites

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Apple’s Colossal Market Cap as it Hits $3 Trillion

Apple’s market cap recently hit $3 trillion. To put that scale into context, this visualization compares Apple to European indexes.

Creator Program

Published

6 days ago

January 10, 2022

Nick Routley

Apple’s Colossal Market Cap in Context

In January of 2019, Apple’s market capitalization stood at $700 billion.

While this was perceived as a colossal figure at the time, when we fast forward to today, that valuation seems a lot more modest. Since then, Apple has surged to touch a $3 trillion valuation on January 3rd, 2022.

To gauge just how monstrous of a figure this is, consider that Apple is no longer comparable to just companies, but to countries and even entire stock indexes. This animation from James Eagle ranks the growth in Apple’s market cap alongside top indexes from the UK, France, and Germany.

Let’s take a closer look.

Apple Takes On Europe

The three indexes Apple is compared to are heavyweights in their own right.

The FTSE 100 consists of giants like HSBC and vaccine producer AstraZeneca, while the CAC 40 Index is home to LVMH, which made Bernard Arnault the richest man in the world for a period of time last year.

Nonetheless, Apple’s market cap exceeds that of the 100 companies in the FTSE, as well as the 40 in each of the CAC and DAX indexes.

Stock/Index	Market Cap ($T)	Country of Origin
Apple	$3.00T	🇺🇸
FTSE 100	$2.90T	🇬🇧
CAC 40 Index	$2.76T	🇫🇷
DAX 40 (Dax 30) Index*	$2.50T	🇩🇪

*Germany’s flagship DAX Index expanded from 30 to 40 constituents in September 2021.

It’s important to note, that while Apple’s growth is stellar, European companies have simultaneously seen a decline in their share of the overall global stock market, which helps make these comparisons even more eye-catching.

For example, before 2005, publicly-traded European companies represented almost 30% of global stock market capitalization, but those figures have been cut in half to just 15% today.

Here are some other approaches to measure Apple’s dominance.

Apple’s Revenue Per Minute vs Other Tech Giants

Stepping away from market capitalization, another unique way to measure Apple’s success is in how much sales they generate on a per minute basis. In doing so, we see that they generate a massive $848,090 per minute.

Here’s how Apple revenue per minute compares to other Big Tech giants:

Company	Revenue Per Minute
Amazon	$955,517
Apple	$848,090
Alphabet (Google)	$433,014
Microsoft	$327,823
Facebook	$213,628
Tesla	$81,766
Netflix	$50,566

Furthermore, Apple’s profits aren’t too shabby either: their $20.5 billion in net income last quarter equates to $156,000 in profits per minute.

How Apple Compares To Countries

Lastly, we can compare Apple’s market cap to the GDP of countries.

Country (excluding Apple)	Total Value ($T)
Apple	$3.0T
Italy	$2.0T
Brazil	$1.8T
Canada	$1.7T
Russia	$1.7T
South Korea	$1.6T
Australia	$1.4T
Spain	$1.4T
Mexico	$1.3T
Indonesia	$1.1T

What might be most impressive here is that Apple’s market cap eclipses the GDP of major developed economies, such as Canada and Australia. That means the company is more valuable than the entire economic production of these countries in a calendar year.

That’s some serious scale.

Technology

Companies Gone Public in 2021: Visualizing IPO Valuations

Tracking the companies that have gone public in 2021, their valuation, and how they did it.

Published

1 week ago

January 7, 2022

Omri Wallach

Companies Gone Public in 2021: Visualizing Valuations

Despite its many tumultuous turns, last year was a productive year for global markets, and companies going public in 2021 benefited.

From much-hyped tech initial public offerings (IPOs) to food and healthcare services, many companies with already large followings have gone public this year. Some were supposed to go public in 2020 but got delayed due to the pandemic, and others saw the opportunity to take advantage of a strong current market.

This graphic measures 68 companies that have gone public in 2021 — including IPOs, SPACs, and Direct Listings—as well as their subsequent valuations after listing.

Who’s Gone Public in 2021?

Historically, companies that wanted to go public employed one main method above others: the initial public offering (IPO).

But companies going public today readily choose from one of three different options, depending on market situations, associated costs, and shareholder preference:

Initial Public Offering (IPO): A private company creates new shares which are underwritten by a financial organization and sold to the public.
Special Purpose Acquisition Company (SPAC): A separate company with no operations is created strictly to raise capital to acquire the company going public. SPACs are the fastest method of going public, and have become popular in recent years.
Direct Listing: A private company enters a market with only existing, outstanding shares being traded and no new shares created. The cost is lower than that of an IPO, since no fees need to be paid for underwriting.

The majority of companies going public in 2021 chose the IPO route, but some of the biggest valuations resulted from direct listings.

Listing Date	Company	Valuation ($B)	Listing Type
08-Jan-21	Clover Health	$7.0	SPAC
13-Jan-21	Affirm	$11.9	IPO
13-Jan-21	Billtrust	$1.3	SPAC
14-Jan-21	Poshmark	$3.0	IPO
15-Jan-21	Playtika	$11.0	IPO
21-Jan-21	Hims and Hers Health	$1.6	SPAC
28-Jan-21	Qualtrics	$15.0	IPO
09-Feb-21	Metromile	-	SPAC
11-Feb-21	Bumble	$8.2	IPO
26-Feb-21	ChargePoint Holdings	-	SPAC
03-Mar-21	Oscar Health	$7.9	IPO
10-Mar-21	Roblox	$30.0	Direct Listing
11-Mar-21	Coupang	$60.0	IPO
23-Mar-21	DigitalOcean	$5.0	IPO
25-Mar-21	VIZIO	$3.9	IPO
26-Mar-21	ThredUp	$1.3	IPO
31-Mar-21	Coursera	$4.3	IPO
01-Apr-21	Compass	$8.0	IPO
14-Apr-21	Coinbase	$86.0	Direct Listing
15-Apr-21	AppLovin	$28.6	IPO
21-Apr-21	UiPath	$35.0	IPO
21-Apr-21	DoubleVerify	$4.2	IPO
05-May-21	The Honest Company	$1.4	IPO
07-May-21	Lightning eMotors	$0.82	SPAC
07-May-21	Blade Air Mobility	$0.83	SPAC
19-May-21	Squarespace	$7.4	Direct Listing
19-May-21	Procore	$9.6	IPO
19-May-21	Oatly	$10.0	IPO
26-May-21	ZipRecruiter	$2.4	Direct Listing
26-May-21	FIGS	$4.4	IPO
01-Jun-21	SoFi	$8.7	SPAC
02-Jun-21	BarkBox	$1.6	SPAC
08-Jun-21	Marqueta	$15.0	IPO
10-Jun-21	Monday.com	$7.5	IPO
16-Jun-21	WalkMe	$2.5	IPO
22-Jun-21	Sprinklr	$3.7	IPO
24-Jun-21	Confluent	$9.1	IPO
29-Jun-21	Clear	$4.5	IPO
30-Jun-21	SentinelOne	$10.0	IPO
30-Jun-21	LegalZoom	$7.0	IPO
30-Jun-21	Didi Chuxing	$73.0	IPO
16-Jul-21	Blend	$4	IPO
21-Jul-21	Kaltura	$1.24	IPO
21-Jul-21	DISCO	$2.5	IPO
21-Jul-21	Couchbase	$1.4	IPO
23-Jul-21	Vtex	$3.5	IPO
23-Jul-21	Outbrain	$1.1	IPO
28-Jul-21	Duolingo	$3.7	IPO
28-Jul-21	Riskified	$3.3	IPO
29-Jul-21	Robinhood	$32.0	IPO
22-Sep-21	Toast	$22.0	IPO
22-Sep-21	Freshworks	$10.1	IPO
23-Sep-21	Remitly	$6.9	IPO
28-Sep-21	Amplitude	$6.4	Direct Listing
29-Sep-21	Warby Parker	$6.0	Direct Listing
14-Oct-21	GitLab	$11.0	IPO
27-Oct-21	Rent the Runway	$1.7	IPO
29-Oct-21	Udemy	$4.0	IPO
03-Nov-21	Allbirds	$2.2	IPO
04-Nov-21	NerdWallet	$1.2	IPO
10-Nov-21	Rivian	$66.5	IPO
10-Nov-21	Expensify	$2.2	IPO
11-Nov-21	Winc	-	IPO
11-Nov-21	Weave	-	IPO
17-Nov-21	UserTesting	-	IPO
17-Nov-21	Braze	$6.0	IPO
18-Nov-21	Sweetgreen	$3.0	IPO
09-Dec-21	Nubank	$41.0	IPO

Though there are many well-known names in the list, one of the biggest through lines continues to be the importance of tech.

A majority of 2021’s newly public companies have been in tech, including multiple mobile apps, websites, and online services. The two biggest IPOs so far were South Korea’s Coupang, an online marketplace valued at $60 billion after going public, and China’s ride-hailing app Didi Chuxing, the year’s largest post-IPO valuation at $73 billion.

And there were many apps and services going public through other means as well. Gaming company Roblox went public through a direct listing, earning a valuation of $30 billion, and cryptocurrency platform Coinbase has earned the year’s largest valuation so far, with an $86 billion valuation following its direct listing.

Big Companies Going Public in 2022

As with every year, some of the biggest companies going public were lined up for the later half.

Tech will continue to be the talk of the markets. Payment processing firm Stripe was setting up to be the year’s biggest IPO with an estimated valuation of $95 billion, but got delayed. Likewise, online grocery delivery platform InstaCart, which saw a big upswing in traction due to the pandemic, has been looking to go public at a valuation of at least $39 billion.

Of course, it’s common that potential public listings and offerings fall through. Whether they get delayed due to weak market conditions or cancelled at the last minute, anything can happen when it comes to public markets.

This post has been updated as of January 1, 2022.