Technology
The 50 Most Visited Websites in the World
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The 50 Most Visited Websites In the World
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If you spend any time online, it’s likely you’re familiar with some of the world’s most visited websites. On today’s internet, a handful of giants have unmatched dominance.
Top Three Websites (Monthly visits):
- Google: 92.5 billion
- YouTube: 34.6 billion
- Facebook: 25.5 billion
Together, the top three websites rake in 152 billion visits monthly, outpacing the next 47 websites combined. What’s more, as the pandemic transformed everything from the way we work, learn, communicate, and shop—a majority of these activities migrated online.
In this new visualization, we look at the most visited websites around the world, drawing data from SimilarWeb (as of November 2020).
The Top Global Websites
Servicing over two trillion search queries annually through its network, Alphabet-owned Google ranks highest with its flagship domain, Google.com. Google derives approximately 80% of its earnings from ad revenues.
Rank | Website | Monthly Visitors | Country of Origin | Category |
---|---|---|---|---|
1 | Google.com | 92.5B | U.S. | Search Engines |
2 | Youtube.com | 34.6B | U.S. | TV Movies and Streaming |
3 | Facebook.com | 25.5B | U.S. | Social Networks and Online Communities |
4 | Twitter.com | 6.6B | U.S. | Social Networks and Online Communities |
5 | Wikipedia.org | 6.1B | U.S. | Dictionaries and Encyclopedias |
6 | Instagram.com | 6.1B | U.S. | Social Networks and Online Communities |
7 | Baidu.com | 5.6B | China | Search Engines |
8 | Yahoo.com | 3.8B | U.S. | News and Media |
9 | xvideos.com | 3.4B | Czech Republic | Adult |
10 | pornhub.com | 3.3B | Canada | Adult |
11 | Yandex.ru | 3.2B | Russia | Search Engines |
12 | Whatsapp.com | 3.1B | U.S. | Social Networks and Online Communities |
13 | Amazon.com | 2.9B | U.S. | Marketplace |
14 | xnxx.com | 2.9B | Czech Republic | Adult |
15 | Zoom.us | 2.7B | U.S. | Computers Electronics and Technology |
16 | Live.com | 2.5B | U.S. | |
17 | Netflix.com | 2.4B | U.S. | TV Movies and Streaming |
18 | Yahoo.co.jp | 2.4B | Japan | News and Media |
19 | Vk.com | 1.8B | Russia | Social Networks and Online Communities |
20 | Reddit.com | 1.6B | U.S. | Social Networks and Online Communities |
21 | Office.com | 1.6B | U.S. | Programming and Developer Software |
22 | Naver.com | 1.5B | South Korea | News and Media |
23 | Pinterest.com | 1.3B | U.S. | Social Networks and Online Communities |
24 | Discord.com | 1.2B | U.S. | Social Networks and Online Communities |
25 | Linkedin.com | 1.2B | U.S. | Social Networks and Online Communities |
26 | Cnn.com | 1.2B | U.S. | News and Media |
27 | xhamster.com | 1.2B | Cyprus | Adult |
28 | Microsoft.com | 1.1B | U.S. | Programming and Developer Software |
29 | Mail.ru | 1.1B | Russia | |
30 | Globo.com | 1.0B | Brazil | News and Media |
31 | Bing.com | 1.0B | U.S. | Search Engines |
32 | Twitch.tv | 1.0B | U.S. | Video Games Consoles and Accessories |
33 | Google.com.br | 1.0B | Brazil | Search Engines |
34 | QQ.com | 981.3M | China | News and Media |
35 | Microsoftonline.com | 968.9M | Unknown | Programming and Developer Software |
36 | ebay.com | 957.1M | U.S. | Marketplace |
37 | Msn.com | 885.4M | U.S. | News and Media |
38 | News.yahoo.co.jp | 839.8M | Japan | News and Media |
39 | Duckduckgo.com | 819.4M | U.S. | Search Engines |
40 | Ok.ru | 764.9M | Russia | Social Networks and Online Communities |
41 | Walmart.com | 718.6M | U.S. | Marketplace |
42 | Bilibili.com | 686.0M | China | Animation and Comics |
43 | Tiktok.com | 663.2M | China | Social Networks and Online Communities |
44 | Paypal.com | 657.2M | U.S. | Financial Planning and Management |
45 | Google.de | 624.5M | Germany | Search Engines |
46 | Amazon.co.jp | 619.2M | Japan | Marketplace |
47 | Aliexpress.com | 611.0M | China | Marketplace |
48 | Amazon.de | 608.8M | Germany | Marketplace |
49 | Rakuten.co.jp | 593.4M | Japan | Marketplace |
50 | Amazon.co.uk | 579.7M | United Kingdom | Marketplace |
Coming in second, social networking platform Facebook has a user base of 2.7 billion. On average, users spend 34 minutes on the site daily, while 36% of users say it’s also where they get their news—higher than any other social network.
As the leading search engine in China, Baidu (#7) received 5.6 billion visitors in November. Baidu is also branching out its business— venturing into electric vehicles (EVs) in a partnership with China-based automaker Geely.
As video conferencing vaulted in demand during the pandemic, Zoom (#15), launched into the most visited websites with 2.7 billion visitors monthly. Similarly, TikTok (#43) became a freshly minted addition.
The Most Visited Websites, By Country of Origin
With 27 sites on the list, the U.S. remains a dominant player. While its reach is highly concentrated on a global level, just a handful of companies own a majority of these sites.
See the static version of each regional graphic here.
Microsoft (#28), for instance, owns seven of the top sites in the world including LinkedIn (#25) and Live.com (#16). Amazon (#13), on the other hand owns five including Twitch.tv (#32), along with popular Amazon-focused domains in Japan, U.K., and Germany.
China holds five top websites: Baidu (#7), QQ (#34), Bilibili (#42), TikTok (#43), and AliExpress (#47). The Tencent-owned QQ.com, ranks as the top news site in China, with over 981 million monthly visits. Like WeChat, QQ also provides a popular messaging platform.
Just four of the most visited websites globally are based in both Russia and Japan, while the rest of the world account for 10 top sites altogether.
Reaching New Heights
While global internet patterns are clearly dominated by a few titans, what can we make of their recent traffic growth?
Between June 2019 and November 2020, Google’s monthly visitors increased 52.9%. Among the most visited websites globally, this rate of growth falls only behind Instagram (#6) at 89.1% and Twitter (#4) at 67.1%.
Wikipedia (#5), a non-profit website that originated in 2001 by Larry Sanger and Jimmy Wales realized over 30% growth.
While large tech companies have only accelerated their market share—Google makes up roughly 90% of the search ad market—several regulatory bodies are placing greater scrutiny on them. An October 2020 antitrust report suggested that Big Tech is in fact anti-competitive, drawing comparisons with oil tycoons of the 19th and 20th centuries.
With these key forces in mind, it raises a critical question: is there a limit to their growth?
Technology
Nvidia Joins the Trillion Dollar Club
America’s biggest chipmaker Nvidia has joined the trillion dollar club as advancements in AI move at lightning speed.

Nvidia Joins the Trillion Dollar Club
Chipmaker Nvidia is now worth nearly as much as Amazon.
America’s largest semiconductor company has vaulted past the $1 trillion market capitalization mark, a milestone reached by just a handful of companies including Apple, Amazon, and Microsoft. While many of these are household names, Nvidia has only recently gained widespread attention amid the AI boom.
The above graphic compares Nvidia to the seven companies that have reached the trillion dollar club.
Riding the AI Wave
Nvidia’s market cap has more than doubled in 2023 to over $1 trillion.
The company designs semiconductor chips that are made of silicon slices that contain specific patterns. Just like you flip an electrical switch by turning on a light at home, these chips have billions of switches that process complex information simultaneously.
Today, they are integral to many AI functions—from OpenAI’s ChatGPT to image generation. Here’s how Nvidia stands up against companies that have achieved the trillion dollar milestone:
Joined Club | Market Cap in trillions | Peak Market Cap in trillions |
|
---|---|---|---|
Apple | Aug 2018 | $2.78 | $2.94 |
Microsoft | Apr 2019 | $2.47 | $2.58 |
Aramco | Dec 2019 | $2.06 | $2.45 |
Alphabet | Jul 2020 | $1.58 | $1.98 |
Amazon | Apr 2020 | $1.25 | $1.88 |
Meta | Jun 2021 | $0.68 | $1.07 |
Tesla | Oct 2021 | $0.63 | $1.23 |
Nvidia | May 2023 | $1.02 | $1.02 |
Note: Market caps as of May 30th, 2023
After posting record sales, the company added $184 billion to its market value in one day. Only two other companies have exceeded this number: Amazon ($191 billion), and Apple ($191 billion).
As Nvidia’s market cap reaches new heights, many are wondering if its explosive growth will continue—or if the AI craze is merely temporary. There are cases to be made on both sides.
Bull Case Scenario
Big tech companies are racing to develop capabilities like OpenAI. These types of generative AI require vastly higher amounts of computing power, especially as they become more sophisticated.
Many tech giants, including Google and Microsoft use Nvidia chips to power their AI operations. Consider how Google plans to use generative AI in six products in the future. Each of these have over 2 billion users.
Nvidia has also launched new products days since its stratospheric rise, spanning from robotics to gaming. Leading the way is the A100, a powerful graphics processing unit (GPU) well-suited for machine learning. Additionally, it announced a new supercomputer platform that Google, Microsoft, and Meta are first in line for. Overall, 65,000 companies globally use the company’s chips for a wide range of functions.
Bear Case Scenario
While extreme investor optimism has launched Nvidia to record highs, how do some of its fundamental valuations stack up to other giants?
As the table below shows, its price to earnings (P/E) ratio is second-only to Amazon, at 214.4. This shows how much a shareholder pays compared to the earnings of a company. Here, the company’s share price is over 200 times its earnings on a per share basis.
P/E Ratio | Net Profit Margin (Annual) | |
---|---|---|
Apple | 30.2 | 25.3% |
Microsoft | 36.1 | 36.7% |
Aramco | 13.5 | 26.4% |
Alphabet | 28.2 | 21.2% |
Amazon | 294.2 | -0.5% |
Meta | 33.9 | 19.9% |
Tesla | 59.0 | 15.4% |
Nvidia | 214.4 | 16.19% |
Consider how this looks for revenue of Nvidia compared to other big tech names:
$NVDA $963 billion market cap, 38x Revenue
$MSFT $2.5 trillion market cap, 12x Revenue$TSLA $612 billion market cap, 7.8x Revenue$AAPL $2.75 trillion market cap, 7.3x Revenue$GOOG $1.6 trillion market cap, 6.1x Revenue$META $672 billion market cap, 6x Revenue pic.twitter.com/VgkKAfiydx— Martin Pelletier (@MPelletierCIO) May 29, 2023
For some, Nvidia’s valuation seems unrealistic even in spite of the prospects of AI. While Nvidia has $11 billion in projected revenue for the next quarter, it would still mean significantly higher multiples than its big tech peers. This suggests the company is overvalued at current prices.
Nvidia’s Growth: Will it Last?
This is not the first time Nvidia’s market cap has rocketed up.
During the crypto rally of 2021, its share price skyrocketed over 100% as demand for its GPUs increased. These specialist chips help mine cryptocurrency, and a jump in demand led to a shortage of chips at the time.
As cryptocurrencies lost their lustre, Nvidia’s share price sank over 46% the following year.
By comparison, AI advancements could have more transformative power. Big tech is rushing to partner with Nvidia, potentially reshaping everything from search to advertising.
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