Visualizing Technology Hype Cycles (2000-2018)
Nothing captures our collective imagination quite like emerging technology.
In a short amount of time, technological innovations such as wireless internet and social networking have become a ubiquitous part of our everyday lives, quietly transforming the way we live, work, and communicate. Other promising technologies have their moment in the sun, only to fade into obscurity.
Gartner’s Hype Cycle charts the roller coaster ride of emerging tech, from the first stirrings of public awareness to the point of wider adoption and economic viability. Today’s graphic is a retrospective look at which trends scaled the summit of the Hype Cycle each year since 2000.
Reaching the Peak
As the media searches for the next big thing, certain technologies tend to dominate the headlines. Meanwhile, venture capital flows into the companies racing to bring the tech to market, valuations swell, marketing departments generate excitement, and the expectations of the general public begin to grow as well.
One example of this phenomenon at work is the adoption of microblogging. Today, we don’t think twice about posting a tweet or updating our status on Facebook, but a decade ago, the act of posting a short public message was major shift in the way people used technology to communicate with one another. The intense buzz that sent microblogging towards the top of the Hype Cycle is corroborated by Google Search data.
Living Up to the Hype
A few technologies transcend the hype to transform entire industries. Here are some examples that lived up to their time in the spotlight.
Right from the beginning, the analogy of data breaking the shackles of folders and clunky external drives – instead zipping efficiently into the invisible cloud – generated a lot of excitement. It felt like the future of computing, and enterprises and individuals eagerly adopted the technology.
Today, Microsoft and Amazon’s cloud computing divisions each make $6-7 billion in revenue per quarter, and that number is still growing at a brisk pace.
Near Field Communication – the technology that enables contactless payments – is transforming the way people pay for purchases around the world.
The global contactless payments market is expected to reach $138.4 billion by 2023. Here’s a look at where NFC payments are making the greatest in-roads:
The Ones That Underwhelmed
During the Christmas season of 2009, Kindle became the most gifted item in Amazon’s history. This watershed moment looked like the end of physical books as the public embraced the e-reader as the new way of consuming text.
Fast-forward to today, and only 19% of adults in the U.S. own an e-reader.
Of course, not every technology that grabs the headlines is going to become the next iPhone. Here are some others that didn’t immediately meet expectations after topping the Hype Cycle.
Some concepts fail primarily because they’re ahead of their time. Such is the case with mobile commerce.
By 2001, more than half of Americans owned mobile phones, and this represented a huge opportunity. Unfortunately, early m-commerce was restricted by the limitations of mobile phones of that time period. It wasn’t until the introduction of smartphones that the concept really took off. Today, nearly half of all online transactions are made via mobile devices.
Few technologies reach the fever pitch that 3D printing did in 2012. From the $1.4 billion merger of the largest players in the sector to the reports of firearm blueprints circulating the web, you could forgive people for believing that the 3D printer was destined to become the next microwave. In the end, interest in 3D printing leveled off.
While it is getting used for prototyping in many different industries, it remains to be seen whether the technology will ever achieve the wide consumer-level adoption that was promised.
When 2019’s Hype Cycle is released later this year, it remains to be seen which technology will rise to the top. Based on the trajectory from last year, search volume, and current news reports, 5G is a strong competitor.
How Decentralized Finance Could Make Investing More Accessible
Under the current global financial system, billions of people do not have access to quality assets. Here’s how decentralized finance is changing that.
Infographic: How Decentralized Finance Could Make Investing More Accessible
Did you know that a majority of the global population doesn’t have access to quality financial assets?
In advanced economies, we are lucky to have simple options to grow and protect our wealth. Banks are all over the place, markets are robust, and we can invest our money into assets like stocks or bonds at the drop of a hat.
In the United States, roughly 52% of people are invested in the stock market – but in a place like India, for example, this portion drops to a paltry 2%. How can we make it possible for people on the “outside” of the financial system to gain access?
Breaking Down Barriers
Today’s infographic comes to us from Abra, and it shows how decentralized finance could make investing a more universal phenomenon, especially for those that don’t have access to the modern financial system.
It lays out four key obstacles that prevent people in developing markets from investing in quality financial assets in the first place:
- The Geographic Lottery
Where you live plays a massive role in determining your ability to build wealth. In advanced Western economies, the average person is much more likely to be invested in financial markets that can help compound wealth.
- Financial Literacy and Complexity
Roughly 3.5 billion adults globally lack an understanding of basic financial concepts, which creates an impenetrable barrier to investing.
- Local Market Turmoil
Even if a person is mentally prepared to invest, local market turmoil (hyperinflation, political crises, closed borders, etc.) can make it difficult to get access to stable assets.
- The Cost of Investing in Foreign Markets
Foreign assets can be pricey. One share of Amazon is $1,800, which is realistically more money than many people around the world can afford.
In other words, there are billions of people globally that can’t take advantage of some of the most effective wealth-building tactics.
This is just one flaw in the current financial system, a paradigm that has created massive amounts of wealth but only for a specific and well-connected group of people.
Enter Decentralized Finance
Could decentralized finance be the alternative to open up access to financial markets?
By combining apps with blockchain technology – specifically through public blockchains such as Bitcoin or Ethereum – decentralized finance makes it possible to get around some of the barriers that are created by more traditional systems.
Here are some of the innovations that are making this possible:
Smart contracts could automate transactions and remove intermediaries, making investing cheaper, faster, and more accessible.
Fractional investing could allow partial or shared ownership of financial assets by using tokenization. This would make expensive stocks like Amazon ($1,800 per share) available to a much wider segment of the population.
Location independent investing is possible through smartphones. This would make it possible for people in remote parts of the developing world to invest, even without access to nearby financial institutions or local markets.
Like the internet with knowledge, decentralized finance could reshape the world by making financial access universal. Who’s ready?
How Much Data is Generated Each Day?
By 2020, there will be 40x more bytes of data than there are stars in the observable universe. See how much data gets added to the mix each and every day.
How Much Data is Generated Each Day?
View the full-size version of the infographic by clicking here
You’ve probably heard of kilobytes, megabytes, gigabytes, or even terabytes.
These data units are common everyday amounts that the average person may run into. Units this size may be big enough to quantify the amount of data sent in an email attachment, or the data stored on a hard drive, for example.
In the coming years, however, these common units will begin to seem more quaint – that’s because the entire digital universe is expected to reach 44 zettabytes by 2020.
If this number is correct, it will mean there are 40 times more bytes than there are stars in the observable universe.
A Crash Course in Data
Today’s infographic comes to us from Raconteur, and it gives us a picture of this new data reality.
Before we get to how much data is created each day – both now, and in the future – it’s worth getting acquainted with how data scales in terms of units.
|Abbreviation||Unit||Value||Size (in bytes)|
|b||bit||0 or 1||1/8 of a byte|
|B||bytes||8 bits||1 byte|
|KB||kilobytes||1,000 bytes||1,000 bytes|
|MB||megabyte||1,000² bytes||1,000,000 bytes|
|GB||gigabyte||1,000³ bytes||1,000,000,000 bytes|
|TB||terabyte||1,000⁴ bytes||1,000,000,000,000 bytes|
|PB||petabyte||1,000⁵ bytes||1,000,000,000,000,000 bytes|
|EB||exabyte||1,000⁶ bytes||1,000,000,000,000,000,000 bytes|
|ZB||zettabyte||1,000⁷ bytes||1,000,000,000,000,000,000,000 bytes|
|YB||yottabyte||1,000⁸ bytes||1,000,000,000,000,000,000,000,000 bytes|
There’s no doubt that data literacy will only become more important in the future, so make sure you know your zettabytes from your yottabytes!
A Day of Data
How much data is generated in a day – and what could this look like as we enter an even more data-driven future?
Here are some key daily statistics highlighted in the infographic:
- 500 million tweets are sent
- 294 billion emails are sent
- 4 petabytes of data are created on Facebook
- 4 terabytes of data are created from each connected car
- 65 billion messages are sent on WhatsApp
- 5 billion searches are made
By 2025, it’s estimated that 463 exabytes of data will be created each day globally – that’s the equivalent of 212,765,957 DVDs per day!
If you think the above information is fascinating, see what happens in an internet minute.
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