Technology
Visualizing the Diversity of the Tech Industry
Visualizing the Diversity of the Tech Industry
With the recent leak of the “Google Manifesto” and the maelstrom of media backlash that followed, it seems that concerns around diversity in the technology industry have finally reached a boiling point.
Today’s infographic from Information is Beautiful breaks down the demographics of 23 major tech companies, based on statistics from 2016. It also provides comparisons to the composition of the U.S. population in general, the top 50 U.S. companies, Congress, and Fortune 500 CEOs.
Which Companies Employ the Most Women?
With just a focus on the major companies on this list, here is a breakdown that shows which companies employ the most women:
Rank | Tech Company | % of Females |
---|---|---|
#1 | Pandora | 48% |
#2 | Groupon | 47% |
#3 | Indiegogo | 45% |
#4 | 44% | |
#5 | eBay | 43% |
U.S. Population Avg. | 50% |
The above list already illustrates why diversity is such a concern for many observers of the industry: even the companies with the most women on their rosters have proportions lower than U.S. population average of 50%.
In contrast, here are the companies on the list that employ the fewest women, as a proportion of their workforce:
Rank | Tech Company | % of Females |
---|---|---|
#18 (t) | Salesforce | 30% |
#18 (t) | Youtube | 30% |
#18 (t) | Dell | 30% |
#21 | Microsoft | 26% |
#22 | Intel | 25% |
#23 | Nvidia | 16% |
Google, which is at the center of debate right now, did not make the list of the companies with the fewest women – but it’s not far off with a workforce comprised of 31% women.
What’s Changed in the Last 12 Months?
According to Information is Beautiful, here is what has changed in the last 12 months as of their last update (April 2017):
- Facebook, Apple, eBay, and Microsoft all had their ratio of women increase by 1%.
- LinkedIn had their ratio of women increase by 3%.
- Google’s gender ratio stayed the same.
- Microsoft increased the ratio of non-white employees by 3%, and Facebook by 2%.
- Google, Apple, and eBay increased ratio of non-white employees by 1%.
- LinkedIn lost 3% of its non-white employees.
- Asian staff accounted for the majority of increases in ethnic diversity, while the ratio of Hispanic employees remained static.
To get an even better sense of the data, we recommend visiting the interactive version of Information is Beautiful’s graphic, which shows numbers for 2014 and 2015 as well.
Technology
Charting Grand Theft Auto: GTA’s Budget and Revenues
Dive into the GTA budget through the years, with GTA VI set to be the most expensive video game of all time.

Charting Grand Theft Auto: GTA’s Budget and Revenues
Over 10 years since the launch of Grand Theft Auto V (GTA V), the second most-sold video game in history, Rockstar Games has announced its sequel GTA VI will be “coming 2025.”
As the anticipation only grows for this next big entry in the franchise, we take a look at the GTA budget through the years. How much have the last two games cost to make, how much have they earned, and how do they compare with the latest entry?
Data for this visualization comes from Statista, TweakTown, and Twitch Metrics.
How Much Has GTA VI Cost to Make?
The GTA franchise has grown enormously in scale from humble beginnings as a top-down, 2D video game in 1997. Fifteen installments later, the upcoming release, GTA VI, is estimated to be the most expensive video game to be made yet.
Here’s a look at how much GTA VI and the last two major releases cost, and how much revenue they’ve earned as of August 2023.
Year | Title | Production Costs ($) | Revenue ($) | Copies Sold |
---|---|---|---|---|
2025 (est.) | GTA VI | $2B (rumored) | N/A | N/A |
2013 | GTA V | $265M | $7.7B | 185M |
2008 | GTA IV | $100M | $2B | 25M |
In 2008, GTA IV cost around $100 million—already a budget that rivalled big Hollywood releases. However with 25 million copies sold, the game earned nearly $2 billion—a five-fold return on its production cost.
Five years later, GTA V (2013) cost more than $200 million to make—twice GTA IV’s budget. A decade after its release, GTA V has generated close to $8 billion, with hundreds of millions in annual revenue from subscriptions and in-game purchases—a model that its successor is sure to follow.
In fact, subscription fees and in-game purchases represented 78% of Take-Two Interactive’s (parent of GTA developer Rockstar Games) revenues in 2023.
Analysts estimate the to-be-released GTA VI’s costs at $2 billion, including marketing and other expenses. A massive open-world (set in the Miami-inspired “Vice City”), cutting edge graphics, and a reportedly brand-new game engine are all reasons for the game’s outsized budget.
For comparison, the current most expensive games to have been made include Red Dead Redemption 2 (also by Rockstar) and Star Citizen, both reportedly with a $500 million budget.
Meanwhile, Take-Two Interactive shares are up more than 50% for the year.
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