How the Internet of Things is Building Smart Cities
Urban populations are rising around the world, but cities are struggling to keep up.
As the silent force that has revolutionized our world, technology is now being leveraged to manage rapid urbanization and to create smarter cities.
Today’s infographic from Raconteur explores how the Internet of Things (IoT) has become a vital component in the creation of more efficient, sustainable, and resilient cities, and illustrates the growing impact this will have on both people and the planet.
The Growth of Smart Cities
Since 1950, the amount of people living in cities has risen almost six-fold, from 751 million to over 4 billion in 2018—more than half of the planet’s population. Over the next three decades, cities are projected to add yet another 2.5 billion more people.
This continuing migration to urban areas puts greater pressure on public services as well as urban planning. As a result, cities are implementing solutions driven by technology and data to reduce the added strain created by this growth.
Smart City Innovations
With spending on smart city development to reach $158 billion by 2022, significant growth is expected from emerging innovations such as:
- Officer wearables:
Devices that equip police officers with real-time information to improve awareness and make better decisions
Global CAGR (2017-2022): 62%
- Vehicle to everything (V2X) connectivity:
Allows cars to communicate with other cars, transport infrastructure, and pedestrians
Global CAGR (2017-2022): 49%
- Open data:
Data that anyone can access that contributes to the transparency of government and smart city initiatives
Global CAGR (2017-2022): 25%
- Smart trash collection:
Solar powered, sensor-equipped smart bins allow waste collectors to track waste levels and optimize their fuel usage
Global CAGR (2017-2022): 23%
- Smart city platforms:
Systems that collect data from different areas such as pollution levels and traffic density to better manage smart cities
Global CAGR (2017-2022): 23%
These technologies could lead to a wide-range of transformative effects for cities that are willing to embrace them.
Measuring the Impact
Smart city technologies have the power to improve the health and well-being of citizens, while also providing new avenues for economic development.
To enhance public safety, cities are adopting real-time crime mapping, gunshot detection, and predictive policing tools to help identify potential hotspots and prevent crimes from happening.
According to McKinsey, tapping into these technologies could reduce crime rates and fatalities by 8-10%, potentially saving up to 300 lives each year in cities with a population size and crime rate similar to Rio de Janeiro.
As more vehicles join the IoT ecosystem, the bigger the IoT logistics and transportation industry grows, with spending estimated to reach over $43 billion by the end of this year.
New innovations like smart roads that support automated vehicles are beginning to get more investment from cities. These roads will be able to communicate with automated vehicles to ensure the safety of drivers, and better optimize traffic—potentially decreasing the average commute time by 30 minutes.
Technology is providing new strategies for the prevention and treatment of chronic diseases.
In China, drones with facial recognition technology are being used to track those affected with coronavirus to ensure they do not break quarantine and risk spreading the virus.
The most effective use of technology however, is data-based health interventions for maternal and child health, which rely on the use of analytics to identity new mothers and to direct prenatal and postnatal educational campaigns to them. Using interventions to prevent diseases before they occur has proven to be particularly effective in cities with a high disease burden and low access to care, such as Lagos in Nigeria.
These new technologies are reducing cities’ burden of chronic disease. This is measured across the WHO’s central metric disability-adjusted life years (DALY), which is equal to one year of “healthy” life lost due to contracting a disease. For example, using data-based interventions for maternal care could reduce DALYs by more than 5%.
While a significant portion of greenhouse gas emissions come from cities, these can be cut by up to 15% with smart city solutions by reducing electricity and heat production.
Smart cities will also play a pivotal role in reducing water consumption. Applications such as smart irrigation systems, water leakage, and quality and consumption monitoring could save a city between 25-80 liters of water per person, per day.
Citizen-Led Smart Cities
The growing uptake of 5G can help fuel these economic and social benefits. With its high-speed connectivity and ability to support more devices, 5G could empower smart cities to scale—making it a defining feature in the next generation of innovative smart city projects. However, this is not the only model that can be leveraged.
Some newer iterations of smart cities are grounded in the principles of equity and social inclusion. For instance, Vienna regularly tops the Smart Cities Index for its inclusive and collaborative way of approaching smart city initiatives. The city advocates for socially-balanced solutions that consider citizens from all socio-economic backgrounds and age groups.
Vienna is just one of many European hubs that are leading the way in the sheer volume of smart city project investments. In fact, the continent is expected to have as many as 53 million active IoT connections by 2025.
While every city has a different strategy, citizens will prove to be their most important asset. With a flurry of exciting new smart city applications becoming the new normal over the next decade, it is clear that humans will be at the heart of actualizing their true potential.
The World’s Tech Giants, Ranked by Brand Value
Tech giants and e-commerce brands are thriving—and running circles around less pandemic-proof brands.
The World’s Tech Giants, Ranked by Brand Value
The pandemic has businesses everywhere on the ropes, with many firms filing for bankruptcy since lockdowns began. Despite the uncertainty, tech giants and major digital retail brands are still thriving—and some are running circles around those that are less pandemic-proof.
Using data from Kantar and Bloomberg, a recent brand report released by BrandZ shows which tech companies are proving their worth to consumers during COVID-19 chaos. With data covering almost 4 million consumers, BrandZ also reveals that the tech sector leads the world’s 100 most valued brands in terms of financial power and consumer sentiment.
Here’s how the top 20 tech brands from the report stack up:
|Rank||Company||Brand Value (2020)||Change (%)|
|#1||🇺🇸 Apple||$352 billion||+14%|
|#2||🇺🇸 Microsoft||$327 billion||+30%|
|#4||🇨🇳 Tencent||$151 billion||+15%|
|#6||🇺🇸 IBM||$84 billion||-3%|
|#7||🇩🇪 SAP||$58 billion||0%|
|#9||🇺🇸 Accenture||$41 billion||+6%|
|#10||🇺🇸 Intel||$37 billion||+17%|
|#11||🇺🇸 Adobe||$36 billion||+29%|
|#12||🇰🇷 Samsung||$33 billion||+7%|
|#13||🇺🇸 Salesforce||$30 billion||+13%|
|#15||🇨🇳 Huawei||$29 billion||+9%|
|#16||🇺🇸 Oracle||$27 billion||+2%|
|#17||🇺🇸 Cisco||$26 billion||-9%|
|#18||🇺🇸 Dell||$18 billion||-2%|
|#19||🇨🇳 Xiaomi||$17 billion||-16%|
|#20||🇨🇳 Baidu||$15 billion||-29%|
Out of the top five tech brands, Microsoft made the biggest moves with 30% brand value growth. Other big movers in the top 20 were Instagram (owned by Facebook), Adobe, and LinkedIn (owned by Microsoft), rising 47%, 29%, and 31%, respectively.
Broken down by nation, U.S. brands are dominating tech’s heavy hitters, claiming 14 of the world’s top 20 tech brands. Chinese brands round out much of the remaining top 20, including tech entertainment and social media giant Tencent, which rose 15% in brand value since 2019.
Big Tech’s Heavyweights
Tech’s top brands are raking in billions of dollars, capturing consumer mindshare, captivating people, and comforting them during volatile months. Apple, Microsoft, Google, Tencent, and Facebook—tech’s leading contingent—have made those moves look easy during what are rough times for many world brands.
While most tech brands in the upper half of the top 20 saw significant increases in brand value, only Facebook and IBM were in decline from 2019, at -7% and -3% respectively. The biggest loss in tech’s top 20 came from China’s Baidu, which fell by -29% in 2020.
Waning consumer trust, thanks in part to the perceived misuse of personal data, is a gap that tech’s popularity alone won’t fill forever. (Following the Cambridge Analytica scandal, nearly 25% of Facebook account holders reported being “extremely” or “very” concerned about their personal data.)
Coming in at eighth place, Facebook-owned Instagram gained 47% in brand value—a huge percentage, but less than the whopping 95% growth it had in 2019.
On the whole, digital apps have been faring well during the pandemic, especially those built for entertainment, shopping, social connection, and delivery.
These brands had anticipated, even invented, the online-offline dynamics of modern life that became indispensable for survival during the lockdown homebound weeks of avoiding the contagion.
— BrandZ 2020 Global Top 100 Report
Top Brands, by Category
While the brand value growth rates of tech giants aren’t entirely immune to the effects of COVID-19, the likes of Apple, Microsoft, and Google are growing steadily, surpassed only by e-commerce leader Amazon.
With data collected into April 2020, BrandZ’s report on the world’s top 100 brands reflects multiple shifting needs and consumer concerns at a categorical scale.
While consumer affinity for e-commerce and social media brands has increased, fast food and beer brands took a hit, despite reports of increased alcohol consumption and food delivery during lockdown. It would seem then, that consumers have been valuing their tools and means of consumption.
Of the report’s 14 brand categories, only six increased in value, mostly by less than 5%. Of the top risers, six were tech brands and six were mainly e-commerce.
Other upwardly mobile brands were those in the apparel and personal care categories. Much like retail, those categories had an increasing reliance on technology to deliver their products.
The above chart shows overall categorical changes for 2020 led by retail, tech, and insurance. In the opposite corner, energy, and bank brands took the biggest hits.
Rolling with the Punches
The economic impacts of COVID-19 are undeniable. Even still, BrandZ’s top 100 brands marked a steady increase of 6% in value in 2020, compared to 7% the previous year.
This pandemic has offered up era-defining change, with tech and e-commerce seizing the day. But in a climate where nothing can be taken for granted, brands large and small are still taking their knocks.
For now, the brands that are embraced by consumers will be those that can apply a salve to the blows that 2020 keeps delivering.
Connected Workers: How Digital Transformation is Shaping Industry’s Future
This graphic explores the role connected workers play in achieving successful digital transformation and identifying new growth opportnities.
Connected Workers: Shaping the Future of Industry
Digital transformation has upended businesses on a global scale, and no industry is immune from its powerful effects.
New technologies and enhancing customer experience are key drivers for companies investing in digital transformation, but the most important reason for prioritizing this shift is that it will allow them to leverage entirely new opportunities for growth.
However, with the speed of digital transformation accelerating at a furious pace, companies need to quickly adapt their working environment to keep up. This graphic from mCloud unearths the origins of the connected worker, and explores the potential applications of connected devices across industries.
The Rise of the Connected Worker
The mass adoption of smart devices has sparked a new wave of remote work. This type of working arrangement is estimated to inject $441 billion into the global economy every year, and save 2.5 million metric tonnes of CO2 by 2029—the equivalent of 1,280 flights between New York and London.
However, flexible or remote working looks different depending on the industry. For example, in the context of business services such as engineering or manufacturing, employees who carry out different tasks remotely using digital technologies are known as connected workers.
The term is not a one-size-fits-all, as there are many different types of connected workers with different roles, such as operators, field workers, engineers, and even executives. But regardless of an individual’s title, every connected worker plays a crucial role in achieving digital transformation.
Real Time Data, Real Time Benefits
When workers are connected to assets in real time, they can make better, more informed decisions—ultimately becoming a more efficient workforce overall. As a result, industries could unlock a wealth of benefits, such as:
- Reducing human error
- Increasing productivity
- Reducing dangerous incidents
- Saving time and money
- Monitoring assets 24/7
While connected workers can enhance the potential of industries, the tools they use to achieve these benefits are crucial to their success.
Connected Worker Technologies
A connected device has the ability to connect with other devices and systems through the internet. The connected worker device market is set for rapid growth over the next two decades, reaching $4.3 billion by 2039. Industries such as oil and gas, chemical production, and construction lead the way in the adoption of connected worker technologies, which include:
- Platforms: Hardware or software that uses artificial intelligence and data to allow engineers to create bespoke applications and control manufacturing processes remotely.
- Interfaces: Technologies such as 3D digital twins enable peer-to-peer information sharing. They also create an immersive reflection of surroundings that would have otherwise been inaccessible by workers, such as wind turbine blades.
- Smart sensors and IoT devices: Sensors that monitor assets provide a more holistic overview of industrial processes in real time and prevent dangerous incidents.
- Cloud and edge computing: Using the cloud allows workers to communicate with each other and manage shared data more efficiently.
Over time, connected devices are getting smarter and expanding their capabilities. Moreover, devices such as wearables are becoming more discreet than ever, and can even be embedded into personal protective equipment to gather data while remaining unobtrusive.
Real World Applications
With seemingly endless potential, these devices have the ability to provide game changing solutions to ongoing challenges across dozens of industries.
- Building Maintenance and Management
Facility managers can access real time information and connect with maintenance workers on site to resolve issues quickly. Building personnel can also access documentation and remote help through connected technologies.
- Task Management
Operators in industrial settings such as mining can control activities in remote locations. They can also enable field personnel to connect with experts in other locations.
- Communications Platform
Cloud-based communication platforms can provide healthcare practitioners with a tool to connect with the patient, the patient’s family and emergency care personnel.
By harnessing the power of artificial intelligence, the Internet of Things, and analytics, connected workers can continue to revolutionize businesses and industries across the globe.
Towards a More Connected Future
As companies navigate the challenges of COVID-19, implementing connected worker technologies and creating a data-driven work environment may quickly become an increasingly important priority.
Not only is digital transformation important for leveraging new growth opportunities to scale, it may be crucial for determining the future of certain businesses and industries.
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