Technology
Mapped: Interest in Generative AI by Country
Mapping Interest in Generative AI by Country
In the past two years, AI’s ability to produce text, images, audio, and video has become massively widespread.
With millions of people worldwide now embracing tools like ChatGPT and Midjourney to bring their ideas to life, billions of dollars are being invested to take AI technology to the next level.
But so far, AI interest by country varies, at least according to search data. This graphic sheds light on the countries most interested in generative AI tools using data compiled by ElectronicsHub.
Search Interest in Generative AI by Country (2023)
To determine interest in different generative AI technologies, ElectronicsHub first determined the top 10 tools in each category based on their global monthly search volumes.
They then recorded the monthly Google search volumes for each tool, combined the overall volumes of each country, and scaled the results by population (per 100,000 people) and Google’s search engine market share in each respective market.
According to the compiled data, the highest search volume for generative AI tools was seen in the Philippines (5,288) followed by Singapore (3,036) and Canada (2,213).
Let’s take a closer look at the different generative AI tools nations worldwide seem to prefer.
Generating Text with AI
The launch of ChatGPT last year turned the world’s attention to the world of generative AI. However, some tools, like QuillBot, have helped users check grammar, edit, and summarize text for over five years.
Generative AI tools used for tasks ranging from drafting emails to creating job application packages have been most sought after in Asian nations like the Philippines, Singapore, Malaysia, and other parts of the world including Canada, and the UAE.
Generating Images with AI
A picture speaks a thousand words. And the launch of generative Image AI tools like DALL-E 2, Midjourney, and Stable Diffusion have created a whole new world of storytelling. Once used only by designers, these text-to-image tools are now being used in science and medicine.
Israel and Singapore, the two nations leading the global interest in generative image AI, seem to prefer using Midjourney, the most-searched tool in 92 nations worldwide.
Generating Audio with AI
While the use of generative AI is not as established in audio generation, it has already begun making its mark. From its uses in voice-to-text transcription platforms to the music industry, generative AI in audio is growing worldwide.
While this may pose challenges in the music industry, tools like FakeYou and VoiceGPT, which allow mimicry of the voices of celebrities and artists, are growing increasingly popular in the South American nations of Uruguay, Chile, Argentina, and Peru in 2023.
Generating Video with AI
From movies and TV shows to TikTok reels and YouTube content, videos are often the fastest way of capturing an audience’s attention. Despite this, generative AI’s video generation tools are not as developed as other generative media tools, yet.
While nations including Singapore and the UAE are searching the most for video-generation tools like InVideo and Synthesia, the world is looking for what emerges next in this field.
Generative AI is Just Starting Out
Much like how the printing press changed the way we disseminate information, generative AI is revolutionizing the way we produce and use information.
As the world of generative AI blurs the line between what’s real and what’s not, and what’s fake and what’s true, an intriguing path unfolds.
While businesses and users seek to harness the full potential of AI, governments and lawmakers are simultaneously grappling with the challenge of comprehending its regulation to curb potential drawbacks and misuse.

This article was published as a part of Visual Capitalist's Creator Program, which features data-driven visuals from some of our favorite Creators around the world.
Technology
AI Week Wrap Report: See All the Visuals in One Place
AI Week, sponsored by Terzo, is Visual Capitalist’s in-depth exploration of the latest insights in the world of artificial intelligence.

AI Week was our first-of-its-kind editorial event. In it, we examined the latest AI insights, including the amount each nation is spending on AI, how people utilize AI today, the skills required for a career in AI, and much more.
All these insights were drawn from the 2025 Stanford AI Index and other cutting-edge sources. All of these are available at Visual Capitalist’s AI content hub–brought to you by our partners at Terzo.
Tap Into AI Week
This week, we examined several key areas of the AI landscape in 2025.
First, we examined the state of global AI investment, discovering that the U.S. has raised nearly half a trillion dollars in private AI investment since 2013—the most of any nation.
Following the U.S. were China and the U.K., which invested $120 billion and $30 billion, respectively, during the same period.
Patent filings serve as a means to measure innovation and leadership in the technology sector while also providing legal protection for novel ideas and inventions.
In our second post, we examined AI leadership by analyzing the number of AI patents filed by major nations. We found that China has accumulated 70% of all global AI patents, the most in recent years.
However, evidence does suggest that many of these patents were applied for and protected within China alone.
AI can be found in nearly every digital product today. So, in the third post, we explored how people utilize AI today.
Here, we found that the primary reason people use AI today is for both professional and personal support. Showing that AI can assist humans in managing both their emotions and life.
However, AI continues to find many uses in content creation, learning, and creativity.
A significant aspect of the conversation surrounding AI models is the substantial amount of money tech giants are investing in their training.
We examined corporate investment in various AI models, finding that in recent years, Google has spent the most. Although data is limited, it’s believed that the company spent $192 million in training Gemini 1.0 Ultra—the highest amount across all leading models.
The conversation around AI has also raised the question of whether humans or machines are faster at technical tasks.
While AI systems have historically fallen short compared to humans, the gap has narrowed considerably over the past year. Now, AI surpasses humans in specific technical skills, including advanced mathematics and visual reasoning.
The advent of AI has also created the need for AI-based jobs. Stanford University’s 2025 AI Index examined AI job postings throughout the U.S. and found that the most sought-after skill is the programming language Python.
Computer science, data analysis, and an understanding of the Agile working methodology were also identified as valuable AI skills.
For our final AI Week graphic, we pit American AIs against their Chinese counterparts in a test of performance.
The graphic charts the performance of the top U.S. and Chinese AI models on LMSYS’s Chatbot Arena. It shows that while U.S. models have consistently outperformed Chinese models, the performance gap has closed dramatically in recent years.
Helping the World to Discover Your Data
At Visual Capitalist, we craft campaigns like AI Week that tackle our client’s key challenges.
Whether by making your data more discoverable, leveraging our brand and audience of 12 million people per month, or consulting and educating around data discovery, our goal is to help you isolate the signal from the noise.
If you want to learn how companies like Terzo, BlackRock, MSCI, and Morningstar grew their brands by partnering with Visual Capitalist, contact us today.Use This Visualization
-
Misc3 weeks ago
Mapped: The Most Popular Beer in Each U.S. State
-
Maps4 weeks ago
Mapped: Which U.S. States Import the Most from China?
-
Wealth3 weeks ago
Ranked: Daily Incomes of the Richest and Poorest in 25 Countries
-
Money2 weeks ago
Ranked: States Where Americans Have the Most Cash in the Bank
-
Maps3 weeks ago
Mapped: The Most Taxed States in America
-
Automotive4 weeks ago
Mapped: The Best Selling Vehicle in Every U.S. State in 2024
-
Automotive2 weeks ago
Ranked: Favorite Car Brands of the Ultra-Rich
-
Economy3 weeks ago
Ranked: Real GDP Per Capita Growth by Country (2014-2024)