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Water-Soluble CBD: A Game Changer for Consumer Packaged Goods

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The following content is sponsored by Trait Biosciences.

water soluble CBD products

Water-Soluble CBD: A Game Changer for Consumer Packaged Goods

Cannabidiol (CBD)—a major non-psychoactive compound found in the cannabis plant—is quickly becoming a mainstream product. Due to mounting evidence of its health benefits, it is increasingly used as a key ingredient in consumer packaged goods such as food, beverages, and health and wellness products.

This burgeoning market is estimated to grow from $5 billion in 2019, to $23.7 billion by 2023. However, major challenges with existing products need to be addressed, such as poor bioavailability, or the rate at which CBD is absorbed into the bloodstream.

Today’s infographic from Trait Biosciences explores the importance of a truly water-soluble CBD formulation in addressing this challenge and many more.

The Importance of Water-Soluble CBD

When CBD is extracted from the cannabis plant, it takes an oil-based form. Like any oil, it is hydrophobic, meaning it will not dissolve in water.

As a result, CBD oil resists absorption into the bloodstream—with 96% of it being flushed from the body without ever having an active effect.

Nanoemulsion is the most common method of creating CBD-infused products. The process involves pulverizing cannabinoids into nano-sizes, and combining them with an emulsifier and a carrier oil, in an attempt to create a water-soluble CBD.

However, despite many industry players’ claims, nanoemulsified CBD is not water-soluble. In fact, water-compatible is a more accurate description. Nanoemulsified CBD also has associated risks, including:

  • Risk of DNA damage, cytotoxicity, and immune system response
  • Nanoparticles have been known to accumulate in organs, causing other health concerns
  • Leads to unpredictable experiences

Trait Biosciences’ breakthrough technology, Trait Distilled™, avoids these issues.

An Entirely Natural Process

Through Trait Biosciences’ proprietary glycosylation process, a sugar molecule is attached to the cannabinoid—a process that naturally occurs in the body as it metabolizes different foods.

The benefits of the Trait Distilled™ process will be a game changer for cannabis, hemp, and CPG industries, due to its:

  • Greater bioavailability
  • Perfectly clear solution
  • Faster onset time
  • Indefinite shelf stability
  • Better taste
  • Lack of emulsifiers, surfactants, or nanotechnologies
  • Organic certification potential
  • Odor-free properties

Trait’s Distilled™ technology results in pure, and natural water-soluble terpenes and cannabinoids that are entirely safe for commercial use.

The Impact on Consumer Packaged Goods Industries

The adoption of this new technology will prove extremely lucrative across CBD-infused CPG product categories. Many major companies are already capitalizing on the potential of CBD-infused products, such as Walmart, Whole Foods, and Ulta Beauty.

Food

Among products that new and existing consumers would consider trying, edibles—such as CBD-infused baked goods and chocolate—rank the highest.

CBD as a functional ingredient and a mood enhancer is blurring the lines between pharma and food, with health benefits such as:

  • Plant-based
  • Keto-friendly
  • Anti-inflammatory
  • Full of Omega-3
  • Stress and anxiety relief

The global functional food market is projected to grow from $250 billion to $440 billion by 2022, with CBD-infused food products playing a significant role in the growth of this market.

Beverages

The global functional beverages market will be worth an estimated $278 billion by 2020, with CBD-infused beverages becoming a significant sub-segment.

Taste is the #1 consumer driver, and biggest roadblock for CBD-infused beverages. Water-soluble CBD will eliminate the unpleasant aftertaste associated with CBD-infused beverages that are currently on the market.

Health and Wellness

Health and wellness is emerging as a new reason for cannabis consumption. With Unilever now entering the space with CBD-infused ice cream, the floodgates will open for other major companies to follow suit.

Truly water-soluble CBD is a revolutionary technology that will kickstart the growth of CBD products in the CPG sector—and unlock the true potential of the cannabis plant.

Trait Biosciences is leading this biotechnology innovation, by creating purer and safer cannabis products for everyone.

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Unlocking Earth’s Treasures with Mineral Exploration

There are untold treasures in the Earth’s surface waiting for discovery. Skeena Resources is opening the vault in the Golden Triangle at Eskay Creek.

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Natural Wealth

Unlocking Earth’s Treasures with Mineral Exploration

There are untold treasures of gold, silver, copper, and much more that lie beneath the Earth’s surface, awaiting discovery—and it takes mineral exploration and the right team to unlock this hidden wealth from the depths.

Mining exploration company Skeena Resources is opening the vault to the treasures of British Columbia’s Golden Triangle at the famous Eskay Creek property.

Following in footsteps of other successful mineral exploration efforts, Skeena is proving there is more value to unlock at Eskay Creek. The Golden Triangle is already home to some of the most productive mines in the world.

Keys to the Vault: Turning Discoveries into Resources

A mineral exploration company such as Skeena conducts geological studies to turn a discovery into a mineable resource. As each mineral deposit becomes better understood, new value is unlocked and its economic value increases.

The mining industry uses three resource classifications for a mineral discovery, based on the amount and proximity of drill holes.

  1. Inferred
  2. Indicated
  3. Measured

Each one of these categories represent the confidence with which an economic source of minerals exists. The “Inferred” classification is the lowest level of confidence that a certain amount of ore exists in a location while “Measured” is the highest.

Companies drill holes and pull out small samples of the ground in order to discover and measure the continuity and grade of a mineral occurrence. The results of drilling provide more and more data for improving the understanding of a deposit. Each study eventually cuts the key to unlock the treasure below.

Grade is King: The Higher the Grade, The Lower the Costs

In order for a mineral deposit to be valuable it must pass the grade. The amount of the sought-after mineral within a particular amount of rock is known as the ore grade. Typically, the higher the ore grade, the more profitable a mine can be.

Skeena Resource’s Eskay Creek has a grade of 4.3 grams per tonne ‘g/t’, making it 3x higher than the global average grade of open pit mining projects. This could potentially make it all the more unique and valuable to investors.

Unlocking the Vault

Gold’s value is in part due to its rarity. The precious metal cannot be artificially produced and is only found deep inside the vault that is the Earth’s crust. This makes mineral exploration an extremely rewarding business if a discovery is made.

In terms of statistics, the odds are 1 in 10,000 that greenfield exploration produces a profitable mine—and odds are even more remote for a mineral occurrence to become a world-class mine. Further, if a gold deposit is actually found, there is only a 10% chance it will have enough gold justify further development.

Through targeted mineral exploration, Skeena Resources is proving there is more golden treasure to uncover at the legendary Eskay Creek.

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How Hospital Bottlenecks Cause A Healthcare Gridlock

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How Hospital Bottlenecks Cause A Healthcare Gridlock

The healthcare industry is complex and interdependent. Much like a highway interchange, it relies on multiple players and processes to flow smoothly.

But just like in an interchange, a single roadblock can bring the system to a grinding halt—leading to serious consequences for all involved.

The Healthcare Silos

In healthcare, there are three primary players, each with their own priorities. However, they stay in their own lane and rely on independent software systems to achieve their goals.

Healthcare playerMain prioritySystem used
PatientsSeek an engaged and personalized experienceDigital technologies
- Example: mobile health, wearables
- Provide constant monitoring and instantaneous updates
Providers (Doctors, nurses, and more)Provide the highest quality of careElectronic health records
- A comprehensive record of a patient’s medical history
Payers (Insurance companies)Balance the cost and quality of careClaims database
- Information on medical appointments, bills, and more (some claims can take 60 days to process)

This leads to frustrations for all parties, including poor communication and uncoordinated care.

A Not-So-Patient Journey

What factors lead to a less-than-desirable experience? Challenges arise from the moment a patient walks into a hospital

  1. Entering the Emergency Department (ED)
    Overcrowded EDs are often the first point of contact for a patient. On average, 43.3 per 100 people visit the emergency department annually in the United States for everything from fevers to injuries. Of these, 6 out of 10 must wait longer than 15 minutes before they can be seen by a provider.
  2. Playing the Waiting Game
    Patients are willing to endure up to 2 hours in the emergency department, but wait times often surpass that. The average wait time in 2017 was upwards of 352 minutes, or almost six hours. As a result, up to 9% of patients leave without being seen (LWBS).

There’s simple psychology behind why some people aren’t able to wait it out. According to former Harvard professor David Maister, unoccupied time that is compounded with anxiety makes a wait feel longer.

These long waits also affect a patient’s perception and satisfaction of the care they eventually do receive.

The True Cost

After they’re admitted, inconsistent processes and flows continue to plague patient experiences.

A typical hospital stay can rack up a single patient close to $12,000 across 4.6 days. With these costs climbing every year, uncoordinated care adds to these receipts by extending the stay.

Uncoordinated care also creates a dire strain on resources, including the humans behind all the work. The resulting physician burnout costs the U.S. health system $32 billion annually. While lost productivity causes over half ($18 billion) of this amount, another $8.5 billion is due to poor experiences, which impacts patient satisfaction which leads to falling margins for hospitals.

Severe bottlenecks compound these issues, forcing the healthcare system into a gridlock.

What’s Causing the Jam?

Disjointed communication and a lack of visibility across systems are the major reasons for these costly standstills. This is analogous to using a paper map to navigate:

  • No updates based on the current situation
  • Time-consuming to figure out specific route to a destination
  • Show multiple routes, but not the fastest way to get there

What if there was a smart GPS to help the healthcare industry overcome roadblocks?

  • Real-time, dynamic updates on the current situation
  • Knows where you are, and where you need to go
  • Filters only the appropriate and relevant information

The Leidos careC2 Command Center solves healthcare traffic jams.

The coordinated technology suite rapidly identifies and reduces bottlenecks and delays in the care process. This improves the operational flow of hospitals—so that patients, providers, and payers all reach their destinations safely and efficiently.

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