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Visual Capitalist

You Asked For a Visual Capitalist Book… We’re Making It Happen!

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For years, Visual Capitalist has created the best infographics on markets, technology, energy, and the global economy. And over that time, we’ve been asked many times when our work would be available in print form…

So today, we are excited to announce our new book called “Visualizing Change”.

The book, which explores how our world is shifting, will be made from our best infographics by adapting them to print. We’ll also be adding tons of new visualizations, too.

But we need your help to get it off the ground…

Visualizing Change Cover
Mockup cover of “Visualizing Change: A Data-Driven Snapshot of Our World.”

Our Vision

We’ve always dreamed of making a book – but if we did it, we wanted to do it right!

A proper Visual Capitalist book would need to be loaded with world-class infographics, and to be designed with a hard-cover that would look stunning on your desk or coffee table.

And so two months ago, the idea of “Visualizing Change” was born…

The aim? To take a big picture look at our increasingly complex world, and to examine the many ways we are being impacted by new technology, shifting human geography, and the evolution of money, markets, and the economy.

Example spread of the book

How You Can Help

Creating and printing a hard-cover book can be expensive and time-consuming at the very best of times – but it’s even harder when we are dealing with hundreds of pages of complex data visualizations and infographics.

We’re still a small team, so the time-intensive design and printing processes are significant costs to handle upfront!

That’s where you come in: by pre-ordering the book on Kickstarter, you can help us reach our funding goal to get this ambitious book created, published, and printed.

Funding is all or nothing – so if we make our funding goal, the book gets made.

Example spread of the book

An Exclusive Opportunity

Not only will you get a copy of this visually groundbreaking book – but, to sweeten the deal, we’ve added all kinds of other awesome posters, prints, signed books, swag, and personalized options to our Kickstarter campaign page.

By pre-ordering before 12PM on October 31st, 2017, you’re not only helping our book become a reality – but you’re also able to get exclusive items that have been custom-made by the Visual Capitalist team especially for this campaign.

For example, below is our “Creator’s Box”, which comes with the book as well as goodies like mini-books (looking behind the scenes, and explaining the secrets behind how we make infographics) and other one-of-a-kind things.

Example spread of the book

Don’t Miss Out!

By going to the Kickstarter page right now, you can:

  • Learn more about the upcoming book “Visualizing Change”
  • Watch a video where our team outlines our vision for the book
  • See the proposed themes, chapters, and book specs
  • See mockups of the cover, layout, and posters

And of course, you can also pre-order the book or any of the other items, like posters, that are custom-made for this campaign.

If you back the campaign early with a pledge, it also helps the book generate early momentum to ensure that it gets fully funded.

Thank you so much for your support, and for being a supporter of Visual Capitalist!

– Jeff Desjardins
Founder & Editor-in-Chief of Visual Capitalist

Example spread of the book

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The Golden State: A Closer Look at Mining in California

California is known as the Golden State for its rich history of gold mining. Today, it remains one of the largest states for mining in the U.S.

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mining in california

The Golden State: A Closer Look at Mining in California

California is known as the Golden State for its history of gold production in the 19th and 20th centuries, and the mining industry continues to build on its rich history to this day.

With roughly $4.7 billion worth of non-fuel minerals produced in 2020, the Golden State is one of the largest states for mining and the sole source of rare earth elements in the United States.

The above infographic from KORE Mining highlights how California earned its famous nickname, and how its mining industry continues to shine today, just like its gold.

How the Golden State Found its Name

Back in the late 1770s, during the period of Spanish colonization in California, a group of Spaniards discovered gold in Imperial County, and small-scale mining began. However, it was not until 1848 that gold mining really kicked off.

In 1848, James Marshall—a carpenter and sawmill operator—went down to the American River in Coloma to inspect progress on a sawmill under construction, and saw something that defined the future of California’s economy.

“My eye was caught by something shining in the bottom of the ditch. . . . I reached my hand down and picked it up; it made my heart thump, for I was certain it was gold. . . Then I saw another.”

— James Marshall via Library of Congress.

As word spread, thousands of prospectors and gold-seekers made their way to California in search of their own shiny nuggets in an event now known as the Gold Rush. In fact, the influx of migrants was so large that they came to be known as the “forty-niners”, named after the year they started arriving. By 1855, miners had extracted over 12 million ounces of gold, and the Gold Rush neared its end.

Over a century later, in 1968, “the Golden State” became California’s official nickname for both its prolific gold discoveries and golden poppy fields. By this time, most historical gold mines had ceased operations, but for California’s mining industry, it was just the beginning.

Mining in California Today

Although California is well-known for Hollywood and Silicon Valley, it remains one of the most important states for mining in the country.

As of 2018, there were 739 mines in California producing 23 different commodities, from gold and rare earths to boron and construction minerals. Due to the industry’s size and significance, mining plays an important role in the Golden State’s economy.

In 2020, California’s mining industry generated:

  • $7.3 billion in labor income
  • $13.6 billion in GDP
  • 99,120 direct and indirect jobs

Mining companies in California benefit from access to clean energy, infrastructure, and well-established transport networks. Additionally, the Golden State is also known for its high reclamation standards, which ensure that mining sites are returned to their original undisturbed states, reducing the environmental impact of mines.

The Future of Gold in California: Imperial County

Imperial County has a place in history with California’s first known gold discovery in the 1770s. Its golden history continues today with KORE’s Imperial Project, one of the largest gold discoveries in California, and the Mesquite Mine—California’s largest gold mine—which has been producing gold since 1985.

With its rich history, active mining industry, and up-and-coming gold discoveries, California will always remain the Golden State, and Imperial County has the potential to carry forward its legacy.

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Investing in Core Cybersecurity Technology

How is the growing cybersecurity market evolving? This graphic highlights the core technology developments and market growth underway.

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eToro Cybersecurity Investing Share

Investing in Core Cybersecurity Technology

The world has become increasingly more digital—with everything from customer data and employee services to entire businesses living on servers—and in recent years cybercrime has become a constant threat.

After large-scale breaches in government organisations around the world and huge public companies like Sony, cybersecurity is being taken more seriously. And since 2016, the U.S. has seen at least 1,000 data breaches every single year, exposing billions more records.

But in a field where new exploits are just around the corner, and with COVID-19 driving more employees and services remote than ever before, the need for better cybersecurity technology and investment has reached critical importance.

This infographic from eToro highlights developments in the cybersecurity market and how they affect companies, consumers, and investors.

The Cybersecurity Landscape

No person or organisation is immune to cybercrime, but some are targeted more frequently.

Across businesses, cybercriminals look for exploits in sectors with either the most to lose in terms of financials or data, or they target sectors with the least protection.

Unsurprisingly, the top industry targeted by cybercrime in 2020 was financial services. But cybercriminals also focused on manufacturing, energy, and retail—industries forced to quickly shift to digital channels because of the pandemic, but without the time to adapt and safeguard.

Top Industries Targeted by Cybercrime% Targeted (2020)
Financial Services23.0%
Manufacturing17.7%
Energy11.1%
Retail10.2%
Professional Services8.7%
Government7.9%
Healthcare6.6%
Media5.7%
Transportation5.1%
Education4.0%

Though targeting is inconsistent across industries, financial impact is significant across the board.

In Europe, the average annual cost inflicted by cybercrime for affected organisations in 2019 ranged from $8 million in Italy to $13 million in Germany. In the U.S., the average annual cost of cybercrime was over $27 million.

Organisation Base CountryAverage Annual Cost of Cybercrime (2019)
U.S.$27.37M
Japan$13.57M
Germany$13.12M
UK$11.46M
France$9.72M
Singapore$9.32M
Canada$9.25M
Spain$8.16M
Italy$8.01M
Brazil$7.24M
Australia$6.79M

But in terms of volume, the most common cybersecurity threat is faced by individuals instead of companies. In addition to being a common target for cybercriminals attempting to access company data, consumers faced four times as many attacks as enterprises in 2019.

The Future Cybersecurity Need

The growth of cybercrime activity and adjacent cybersecurity investment over the last few decades was already impressive, but a post-COVID world puts the digital market front and center.

In the U.S., the cybersecurity market was valued at $156.5 billion in 2019, with more than half of the market focused on services over software and hardware. In 2027, the market is estimated to be worth $326.4 billion, a compound annual growth rate (CAGR) of 10%, with the focus remaining the same.

The driver of software and hardware usage is consistent with more aspects of business and personal life digitising, but growth in services is aligned with the uncertainty of future cybersecurity issues.

Winning the Fight Against Cybercrime

Cybersecurity and cybercrime grow and build off each other in a never-ending cycle, driving a need for increased investment alongside them.

The Cybersecurity Technology Cycle:

  1. Increased cyber operations incidents: Cybersecurity operations incidents increase as a result of the overwhelming burden of complexity.
  2. Add technology: Vendors pitch new technology as the solution to cyber operations incidents.
  3. Add people and process: New technology requires more people and processes.
  4. Operational complexity increases: Interactions between technology, processes and people increase geometrically.
  5. Loss of process visibility and control: Fog of uncertainty develops, old management systems are overwhelmed.
  6. Poor human performance: Technology and process complexity decrease cybersecurity effectiveness.
  7. Repeat 1)

As new devices and software come online, old methods used by cybercriminals for infiltration or data gathering are replaced with new ones.

In 2019, the most commonly used initial access methods were phishing (31%), scan & exploit (30%) and unauthorised credential usage (29%), with compromise of mobile devices only accounting for 2%. With more work going offline and onto personal devices post-pandemic, and increasingly so post-digitisation, those numbers are likely to fluctuate.

That’s why the cybersecurity market is expected to keep growing in importance and size over the coming decade. An increasingly digital world is putting more risk online as well, and as many companies have learned the hard way, cybersecurity is a core technology worth investing in.

How Can Investors Take Part?

eToro’s CyberSecurity CopyPortfolio* gives investors direct access to the growing cybersecurity market.

Curated by experienced and proven investment teams, the thematic portfolio offers exposure to a broad range of developers and companies invested in cybersecurity, with no management fees.

*Your capital is at risk.
CopyPortfolios is a portfolio management product, provided by eToro Europe Ltd., which is authorised and regulated by the Cyprus Securities and Exchange Commission.

CopyPortfolios should not be considered as exchange traded funds, nor as hedge funds.

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