Humankind’s impact on the world is obvious, but our spatial patterns are sometimes difficult to recognize from the ground.
Publicly accessible, high-quality satellite imagery has been a game changer in terms of understanding the scope of forces such as urbanization and land use patterns.
Google Timelapse Maps
Google Earth’s timelapsed satellite maps capture the drastic changes the planet’s surface has undergone over the past 34 years. Each timelapse comprises 35 cloud-free pictures, which have been made interactive by the CREATE Lab at Carnegie Mellon University.
Three different satellites acquired 15 million images over the past three decades. The majority of the images come from Landsat, a joint USGS/NASA Earth observation program. For the years 2015 to 2018, Google combined imagery from Landsat 8 and Sentinel-2A. Sentinel is part of the European Commission and European Space Agency’s Copernicus Earth observation program.
Deforestation, urban growth, and natural resource extraction are just some of the human patterns and impacts that can be visualized.
Editor’s note: to view the following timelapses, press the play button on any map. You can also view individual years in the time periods as well. On slower internet connections you may need to have patience, as the series of images can take some time to load or display.
Cities and Infrastructure
Urban Growth: Pearl River Delta, China
Up to 1979, China’s Pearl River Delta had seen little urbanization. However in 1980, the People’s Republic of China established a special economic zone, Shenzhen, to attract foreign investment. In the following years, buildings and paved surfaces rapidly replaced the rural settings around the river delta. This is the Lunjiao area just south of Guangzhou.
Urban Growth: Cairo, Egypt
The present-day location of Cairo has been a city for more than 1,000 years, and its constrained urban footprint is now bursting at the seams thanks to Egypt’s population growth. A new city is being built in the nearby stretch of desert land (agricultural land is scarce) that will one day replace ancient Cairo as Egypt’s capital. If the government’s ambitious plans are realized, this desert boomtown could have a population of over 6 million people.
The Egyptian state needed this kind of project a long time ago. Cairo [is] a capital that is full of traffic jams, very crowded. The infrastructure cannot absorb more people.
– Khaled el-Husseiny Soliman
Urban Growth: Phoenix, Arizona
According to estimates from the U.S. Census Bureau, Phoenix is the fastest-growing city in the United States. Over the past two decades, the suburb of Chandler evolved from agricultural uses to sprawling residential developments. This pattern was repeated in a number of cities in the Southern U.S., most notably Las Vegas.
Construction: The Brandenburg Airport, Germany
Berlin’s long overdue Brandenburg Airport began construction in 2006, with the airport initially expected to open in 2011. However, the airport has been subject to numerous delays and the airport now has a new opening date. Berlin Brandenburg Airport is now expected to open on Oct. 31, 2020.
Megaproject: Yangshan Port
The Port of Shanghai became one of the most important transportation hubs in the world after the completion of its offshore expansion – the Yangshan Port.
Building this massive port was a gargantuan engineering feat. First, land reclamation was used to connect two islands 20 miles southeast of Shanghai. Next, the port was connected to the mainland via the Donghai Bridge, which opened in 2005 as the world’s longest sea crossing. The six-lane bridge took 6,000 workers two and half years to construct.
In 2016, the Port of Shanghai was the largest shipping port in the world, handling 37.1 million twenty-foot container equivalents.
Mining: Chuquicamata, Chile
Chuquicamata is the largest open pit copper mine by volume in the world, located 800 miles north of the Chilean capital, Santiago. In 2019, Chile’s national mining company Codelco initiated underground mining at Chuquicamata.
Deforestation: Ñuflo de Chávez, Bolivia
Ñuflo de Chávez is one of the 15 provinces of the Bolivian Santa Cruz Department. Satellite images of southern Ñuflo de Chávez illustrate deforestation from agrarian expansion in the jungles of the Amazon. From the air, the deforestation takes on a unique grid pattern with circular clearings. Developed as part of an organized resettlement scheme, each circle is anchored by community amenities and housing, and surrounded by fields of soybeans cultivated for export.
According to Brazil’s National Institute for Space Research, 8.4 million soccer fields of land have been deforested in the Amazon over the past decade.
Shale Gas Boom: Odessa, Texas
The small town of Odessa sits in the middle of one of the most productive shale gas regions in the world, the Permian Basin. The region is expected to generate an average of 3.9 million barrels per day, roughly a third of total U.S. oil production. While the gas may come from underground, the pursuit of this source of energy has drastically altered the landscape, marking the terrain with roads, wells, and housing for workers.
Drying of the Aral Sea: Kazakhstan and Uzbekistan
It took almost 30 years to make a sea disappear. When the Soviet Union diverted the Amu Darya and Syr Darya rivers to irrigate cotton and rice fields in the 1960s, it turned the Aral Sea into a desert. Once the world’s fourth largest lake, the region is struggling to restore water levels and aquatic habitats.
Glacier Retreat: Columbia Glacier, Alaska, USA
The Columbia Glacier is a tidewater glacier that flows through the valleys of the Chugach Mountains and into Alaska’s Prince William Sound. Increased temperatures initiated a retreat in the length of the glacier over three decades ago. Once in motion, a glacier’s retreat accelerates due to glacial mechanics. It is one of the most rapidly changing glaciers in the world.
Changing Rivers: Iquitos, Peru
Not all change is from humans. There are natural physical processes that continue to shape the Earth’s surface. For example, rivers that experience heavy water flows can be altered through erosion, changing the bends.
Better Perspectives, Better Decisions?
Often, the greatest impacts that occur are out of sight and mind. However, with the increasing availability of satellite technology and improved distribution of images through platforms such as Google Timelapse, the impact of human activity is impossible to ignore.
The bulk of visible changes come from human economic activity, because it is more easily observable on a smaller time scale. However, it’s also worth remembering that there are still many natural processes that take generations, if not thousands of years to affect change.
It is one thing to hear the facts and figures of humankind’s impact on the environment, but to see the change is a whole other story.
Here’s What Happens Every Minute on the Internet in 2020
A lot can happen in an internet minute. This graphic looks at the enormous numbers behind the online services billions use every day.
What Happens Every Minute on the Internet in 2020
In 2020, an unfathomable amount of digital activity is occurring at any given moment. This ongoing explosion in activity is the aggregate output of 4.5 billion internet users today, a number that’s projected to increase even further in coming years.
This powerful visual from Domo helps capture what happens each minute in today’s hyper-connected internet era, and it’s actually the eighth edition produced since the year 2012.
What can we learn from the evolution of what happens in an internet minute?
How Times Have Changed
Over its relatively short history, the internet has been a catalyst for both the rise and demise of new companies and platforms.
By looking at which brands have appeared in the graphic in earlier years, we can roughly chart the prominence of certain tech segments, as well as observe brands with the most staying power.
As you can see above, platforms like Tumblr, Flickr, and Foursquare showed some promise, but eventually got omitted from the graphic as they dropped off in relevance.
Meanwhile, tech companies like Facebook, Amazon, and Google have had impressive staying power, evolving to become some of the biggest companies in the world. In the process, they’ve caught up to longer-standing titans like Apple and Microsoft at the top of the food chain.
The New “New Thing”
Not surprisingly, much of the internet landscape looks different in 2020. Here are a few of the digital hot spots today.
Nearly $240,000 worth of transactions occur on Venmo per minute. This has served as a catalyst for parent company PayPal, which evolved along successfully with fintech trends. PayPal’s stock now trades at near all-time highs.
Even before COVID-19 resulted in shuttered storefronts and surging online orders, e-commerce was a booming industry. It’s now estimated that $1 million is now spent per minute online. Amazon ships an astounding 6,659 packages every minute to keep up with this demand.
In a predominantly remote-working environment, tools like Zoom and Microsoft Teams host 208,333 and 52,083 users each minute respectively. Particularly in the pandemic era, it seems that this trend is here to stay.
The accelerated world we are in today means that many companies do not sustain a competitive advantage for as long. Social media companies have dwindled as observed above, and this is similarly reflected in the average lifespan of an S&P 500 company.
A typical company’s tenure on the S&P 500 is expected to shrink rapidly in the next few years:
- 1964: 33 years
- 2016: 24 years
- 2027E: 12 years
Companies are shaving anywhere between 15-20 years off those highs, with estimates of further declines. This metric symbolizes the rapid evolution of the business landscape.
What Lies Ahead
It’s seemingly easy to forget mankind is still very early in the developments when it comes to the internet. But in this short period, its rise to prominence and the broad digitization of the world has left us with a very eventful timeline.
If the last decade serves as a reference point, one can expect further and intensifying competition among tech companies. After all, the reward—winning in today’s digital economy—reaps much greater value.
All signs point to internet activity advancing to further heights, if not because of 5G and its associated breakthroughs, then perhaps due to the steady rise in people gaining internet access.
Who’s the Most Popular YouTuber in Every Country?
This interesting graphic gives an overview of the world’s most popular—and the highest paid—YouTubers in 187 different countries.
Who’s the Most Popular YouTuber in Every Country?
View the high resolution of this infographic by clicking here.
Forgot about becoming an astronaut—these days, kids are three times more likely to dream of becoming a professional YouTuber.
And who can blame them? With a big enough fan base, vlogging can be a lucrative business. Who exactly are these professional content creators, and how do they make their money?
This graphic by Accredited Debt Relief shows the most popular YouTuber in nearly every country. The list only considers individual YouTubers, so brands, bands, or shows didn’t make the cut.
How Do YouTubers Make Money?
Before diving into the list, it’s important to understand the basics of the business. How do these content creators generate revenue?
If a YouTuber reaches 1,000 subscribers and 4,000 watch hours within a year, they can start to monetize their account with advertisements. YouTubers only get paid when a viewer watches the full ad, or clicks on it.
- YouTube Premium
This is a monthly subscription service that allows fans to watch their favourite content without ads. YouTubers get a cut of subscription profits, based on how many views their channel attracts.
- Corporate Sponsorships
Also known as influencer marketing, this is when brands pay content creators to promote their product. A vlogger typically needs a large following before brands are willing to work with them, but expectations from brands vary based on the company and their marketing objectives.
- Merchandise Sales
If an influencer has a loyal fan base, they can make a pretty penny selling branded swag. It’s estimated that PewDiePie, the world’s most popular YouTuber, makes over $6 million a month from merch sales.
While there are several options for making money on YouTube, it’s nearly impossible to make a living without a large following.
The Full Breakdown
With over 50 million content creators on YouTube, getting noticed is no easy feat. Here’s a look at the most popular YouTubers in 187 different countries, based on their total subscribers:
|Country||YouTuber||Category||Subscribers||Est. Monthly Earnings (USD$)|
|🇮🇸 Iceland||Sorelle Amore||Entertainment||965,000||$3,300|
|🇧🇸 Bahamas||Crypto Beadles||Tech||92,600||$2,400|
|🇨🇾 Cyprus||TumkaGames / Тумка:3||Gaming||900,000||$7,900|
|🇲🇿 Mozambique||Arte e Vida||Entertainment||86,800||$655|
|🇹🇿 Tanzania||Young Tubers||Kids||828,000||$63,100|
|🇱🇾 Libya||King GTA||Gaming||812,000||$69,900|
|🇪🇹 Ethiopia||Amharic Cooking||How To||81,700||$872|
|🇧🇼 Botswana||Shree craft place||How To||80,800||$11,000|
|🇹🇴 Tonga||TasteoftheSouthPacific||How To||8,700||$281|
|🇻🇳 Vietnam||NTN Vlogs||Entertainment||8,610,000||$19,600|
|🇸🇪 Sweden||Narins Beauty||Beauty & Style||8,310,000||$203,300|
|🇷🇸 Serbia||Life Hacks & Experiments||How To||8,040,000||$318,400|
|🇫🇲 Micronesia, Federated States of||dxd101||Entertainment||79,300||$2,700|
|🇬🇾 Guyana||Pro Marathi||Tech||77,000||$29|
|🇵🇸 Palestine||Fozi Mozi||Kids||7,700,000||$723,900|
|🇩🇿 Algeria||Oum Walid||How To||7,470,000||$217,700|
|🇹🇱 Timor Leste||king_vieira OFFICIAL||Music||7,300||$221|
|🇮🇶 Iraq||قناة منوعات الكوميدية العراقيه||People & Blogs||7,260,000||$593,000|
|🇦🇿 Azerbaijan||Resul Abbasov Official||Entertainment||668,000||$33,400|
|🇸🇨 Seychelles||Rosa Gruner||Gaming||60,900||$7,100|
|🇬🇼 Guinea-Bissau||Editing ki Dukan||How To||60,500||$635|
|🇷🇴 Romania||Be Inspired||Education||6,690,000||$86,500|
|🇵🇦 Panama||Mimonona Stories||Kids||6,230,000||$7,900|
|🇱🇦 Laos||Bigyai Seehalad||Entertainment||582,000||$114,300|
|🇧🇧 Barbados||Brilliant News||Entertainment||580,000||$158,500|
|🇧🇹 Bhutan||Cigano Ramires||People & Blogs||56,900||$7,200|
|🇺🇸 United States of America||Like Nastya||Kids||56,900,000||$7,730,000|
|🇧🇿 Belize||ngashigi kangleipak||People & Blogs||56,300||$806|
|🇩🇯 Djibouti||Eman Lotfi||Entertainment||55,700||$1,400|
|🇧🇳 Brunei||Bernardo Werneck||Entertainment||52,800||n/a|
|🇸🇲 San Marino||BlackJack997||Autos||51,500||$222|
|🇲🇳 Mongolia||Mesmerism Official||Comedy||504,000||$16,300|
|🇪🇬 Egypt||Ahmed Hassan Family||Entertainment||5,450,000||$218,200|
|🇳🇿 New Zealand||Rainbow Learning||Kids||5,250,000||$5,100|
|🇬🇪 Georgia||Guka Family Show||Kids||5,210,000||$339,800|
|🇦🇹 Austria||Fabio Wibmer||Sports||5,020,000||$317,000|
|🇻🇨 Saint Vincent and the Grenadines||The Motivator 2||Sports||48,100||$60|
|🇲🇬 Madagascar||Philippe MARRONE||Sports||47,700||$3,800|
|🇸🇧 Solomon Islands||Caroline Elizabeth||Entertainment||45,400||$54|
|🇲🇼 Malawi||Dj Àmit Áligarh||Music||44,100||$468|
|🇧🇯 Benin||Ma Chaîne||How To||42,000||$611|
|🇮🇱 Israel||Jamal alimwase ـ جمال العمواسي||Nature||4,730,000||$89,100|
|🏴 Wales||Ben Phillips||Entertainment||4,610,000||$53,600|
|🇧🇩 Bangladesh||Farjana Drawing Academy||How To||4,580,000||$225,300|
|🇸🇮 Slovenia||TimKo Kid||Kids||4,450,000||$58,200|
|🇩🇴 Dominican Republic||ElFlacoWTF||Entertainment||4,270,000||$54,000|
|🇧🇪 Belgium||Akosi Dogie||Entertainment||4,210,000||$415,400|
|🇸🇩 Sudan||المنهج السلفي بالسودان||People & Blogs||398,000||$20,400|
|🇸🇴 Somalia||Balanbaalis Studio||Music||384,000||$1,500|
|🇳🇦 Namibia||Namiban gospel music||Entertainment||38,800||$1,200|
|🇧🇫 Burkina Faso||Jackson Oliveira||Entertainment||38,700||$333|
|🇸🇱 Sierra Leone||BlackPearl||How To||36,800||$327|
|🇸🇻 El Salvador||Fernanfloo||Gaming||36,600,000||$730,900|
|🇿🇼 Zimbabwe||King Gryph||Gaming||334,000||$639|
|🇰🇳 Saint Kitts and Nevis||Dr.Mungli||Education||33,500||$873|
|🇰🇪 Kenya||Henry DeSagu||Entertainment||328,000||$8,800|
|🇹🇬 Togo||Fortnite Fantasy||Gaming||310,000||$2,900|
|🇹🇲 Turkmenistan||Ned Tocino||Entertainment||31,200||n/a|
|🇬🇳 Guinea||Faits - Divers GUINEE||News||30,600||$11|
|🇩🇰 Denmark||SYBO TV||Gaming||3,750,000||$76,400|
|🇧🇭 Bahrain||عمر فاروق Omar Farooq||Entertainment||3,500,000||$23,800|
|🇦🇱 Albania||Co Vines||Entertainment||3,440,000||$81,700|
|🇵🇰 Pakistan||Kitchen with Amna||How To||3,420,000||$101,700|
|🇵🇼 Palau||Ananda Kelly||How To||3,300||$26|
|🇹🇼 Taiwan||TGOP (This Group Of People)||Entertainment||3,260,000||$15,300|
|🇪🇪 Estonia||Life of Boris||Entertainment||3,040,000||$56,200|
|🇨🇭 Switzerland||LE GRAND JD||Entertainment||3,020,000||$65,300|
|🇨🇲 Cameroon||BYSNESS Comédie Club||Comedy||292,000||$7,300|
|🇱🇨 Saint Lucia||The Dating Guru||How To||28,000||$32|
|🇰🇵 North Korea||Making ASMR||How To||260,000||$15|
|🇸🇹 Sao Tome and Principe||Anrita Melchizedek||Education||25,300||$95|
|🇹🇹 Trinidad and Tobago||Certified sampson||Comedy||241,000||$19,400|
|🇮🇪 Ireland (Republic of)||jacksepticeye||Gaming||24,300,000||$991,700|
|🇮🇩 Indonesia||Atta Halilintar||Entertainment||24,100,000||$218,900|
|🇨🇬 Congo (Republic of the)||ASTUCES NATURELLES - DR KOLO||Education||230,000||$1,300|
|🇩🇲 Dominica||Chanel Raphael.||People & Blogs||23,500||$1,900|
|🇬🇩 Grenada||Laura Forde||How To||23,200||$611|
|🇺🇿 Uzbekistan||Jasur Hamroyev||People & Blogs||220,000||$2,000|
|🇦🇪 United Arab Emirates||shfa||Kids||22,200,000||$287,200|
|🇹🇯 Tajikistan||Shava TuBe||People & Blogs||215,000||$674|
|🇦🇫 Afghanistan||Tech Zaada||Tech||206,000||$8,100|
|🇨🇻 Cape Verde||Fred walkthrough||Gaming||203,000||$1,800|
|🇬🇧 Ireland (Northern)||Adam B||People & Blogs||2,930,0000||$47,600|
|🇾🇪 Yemen||صدام العزي||Entertainment||2,890,0000||$92,000|
|🇨🇿 Czech Republic||ViralBrothers||Entertainment||2,780,000||$7,800|
|🇱🇷 Liberia||مهووس عضلات/كمال الاجسام||How To||2,770,000||$136,900|
|🇸🇰 Slovakia||Peter PlutaX||How To||2,700,000||$169,000|
|🇳🇮 Nicaragua||JR INN||Comedy||2,670,000||$65,200|
|🇭🇰 Hong Kong||Emi Wong||People & Blogs||2,540,000||$42,700|
|🏴 Scotland||Mike Boyd||Entertainment||2,440,000||$31,500|
|🇬🇷 Greece||KM Music||Entertainment||2,260,000||$317,100|
|🇵🇾 Paraguay||TÍO RICZER||Entertainment||2,200,000||$15,600|
|🇱🇹 Lithuania||Maria OMG||Entertainment||2,160,000||$128,100|
|🇴🇲 Oman||قرية العجائب||Entertainment||2,150,000||$13,000|
|🇱🇧 Lebanon||Laila Mourad||Entertainment||2,140,000||$7,200|
|🇰🇲 Comoros||Vallenatos En Vivo Oficial||Entertainment||199,000||$152|
|🇭🇹 Haiti||Komedyen Lakay Official||Comedy||197,000||$4,300|
|🇲🇱 Mali||MS2A FUNNY||Comedy||195,000||$5,600|
|🇨🇫 Central African Republic||THE TRUE ROYAL FAMILY||Education||19,700||$311|
|🇲🇺 Mauritius||Ikhlaas MJ||Entertainment||170,000||$34,900|
|🇸🇦 Saudi Arabia||mmoshaya||Entertainment||17,300,000||$913,300|
|🇧🇮 Burundi||Gasore Ismael Comedien||Comedy||16,400||$429|
|🇦🇺 Australia||CKN Toys||Kids||15,400,000||$838,700|
|🇸🇷 Suriname||SRJ Musik||Music||146,000||$820|
|🇮🇷 Iran||KhanAga Alireza Alibabaei Jabbari||Entertainment||138,000||$63|
|🇰🇷 South Korea||Boram Tube ToysReview [보람튜브 토이리뷰]||Kids||13,800,000||$13,400|
|🇹🇭 Thailand||Kaykai Salaider||Entertainment||13,600,000||$194,600|
|🇳🇱 Netherlands||NikkieTutorials||Beauty & Style||13,400,000||$90,500|
|🇵🇪 Peru||Shidory Drawblogs||Entertainment||13,300,000||$195,900|
|🇹🇷 Turkey||Enes Batur||Entertainment||13,100,000||$1,120,000|
|🇵🇭 Philippines||Ranz Kyle||Entertainment||12,000,000||$52,400|
|🇲🇲 Myanmar||khunThinmg pao||Comedy||119,000||$4,800|
|🇬🇦 Gabon||Xavier HUBERT-BRIERRE||Nature||113,000||$7,000|
|🇨🇴 Colombia||Ami Rodriguez||Entertainment||11,700,000||$244,000|
|🇬🇲 The Gambia||ebrohaugh||People & Blogs||11,400||$159|
|🇨🇳 China||李子柒 Liziqi||How To||11,100,000||$810,000|
|🇷🇼 Rwanda||Shangazi Emma-Claudine||People & Blogs||108,000||$2,900|
|🇲🇷 Mauritania||INFOS AABD||Tech||102,000||$236|
|🇳🇴 Norway||SaraBeautyCorner - DIY, Comedy, Makeup, Nail Art||Beauty & Style||10,600,000||$100,900|
|🇪🇨 Ecuador||Doc Tops||Entertainment||10,500,000||$307,500|
|🇰🇮 Kiribati||TV WULKAN - లొఽథటలలొప్రఠఽరగల్వ||Entertainment||10,200||$2|
|🇱🇸 Lesotho||Omnia Stars||How To||1,900||$2|
|🇭🇺 Hungary||R3D 1||Entertainment||1,990,000||$56,200|
|🇱🇻 Latvia||Little Movies Games & Fun||Gaming||1,940,000||$19,800|
|🇳🇵 Nepal||Tattato Khabar||News||1,850,000||$69,800|
|🇿🇦 South Africa||morecaspar||Entertainment||1,750,000||$205|
|🇨🇮 Cote d’Ivoire (Ivory Coast)||video whatsapptube||Entertainment||1,700,000||$5,100|
|🇨🇷 Costa Rica||Germán Rodezel||Entertainment||1,690,000||$13,600|
|🇧🇴 Bolivia||Edson FDB||Gaming||1,640,000||$48,800|
|🇶🇦 Qatar||Kareemtime Official||Comedy||1,530,000||$40,000|
|🇧🇦 Bosnia and Herzegovina||Omco||Comedy||1,480,000||$227,000|
|🇲🇨 Monaco||Jon Olsson||People & Blogs||1,470,000||$24,900|
|🇿🇲 Zambia||Cartoon Club||Kids||1,440,000||$3,400|
|🇱🇰 Sri Lanka||Apé Amma||People & Blogs||1,430,000||$94,500|
|🇦🇲 Armenia||Arin أرين||Entertainment||1,410,000||$145,500|
|🇰🇿 Kazakhstan||Ekaterina Saibel||People & Blogs||1,310,000||$20,600|
|🇭🇳 Honduras||músicos Cínicos 鯉||Music||1,270,000||$139,600|
|🇭🇷 Croatia||Doctor DS||Autos||1,260,000||$86,400|
|🇸🇳 Senegal||Hussein and Zeinab.||Kids||1,230,000||$184,700|
|🇺🇬 Uganda||Masaka Kids Afrikana||Kids||1,140,000||$103,600|
|🇰🇬 Kyrgyzstan||Сань Янь||Kids||1,140,000||$475|
|🇸🇾 Syria||OtakuGamer - أوتاكو قيمر||Gaming||1,130,000||$114,900|
|🇸🇿 Swaziland (Eswatini)||OuSSama MiZani||Entertainment||779||n/a|
*Note: Estimated earnings were calculated via NoxInfluencer. Actual earnings may vary.
As mentioned earlier, the world’s most popular YouTuber is Swedish-born vlogger PewDiePie. He’s well known for his “Let’s Play” videos, which document him playing various video games. PewDiePie joined YouTube in 2010, and has now amassed 105 million subscribers. While he’s based in England, his channel is registered under the United States.
It’s worth noting the vast discrepancies between certain countries. For example, while the U.S.’s most popular YouTuber, Like Nastya boasts 57 million subscribers, Eswatini’s top vlogger, OuSSama MiZani has less than 800. Clearly, some markets are more saturated than others.
Categories, Ranked by Popularity
Geography isn’t the only factor that impacts popularity—the type of content is important as well. Which 10 categories do the top earning YouTubers fall into?
|Rank||Category||Number of Top Earning YouTubers|
|6||People & Blogs||14|
|10||Beauty & Style||3|
Not surprisingly, the most popular category is entertainment, which has 72 of the top earning YouTubers. Some of the biggest YouTube personalities fall under this category, such as PewDiePie and Chilean YouTuber HolaSoyGerman, who has 41 million subscribers.
The second most popular category is gaming, which has 25 of YouTube’s top earners. Some big names in this category include Ireland’s jacksepticeye with 24.7 million subscribers, and Canada’s VanossGaming, who has 25.2 million.
In third place are “How To” videos—18 of the 187 top earners fall into this category. Life Hacks & Experiments is the most popular YouTuber in this group, with 8.3 million subscribers.
Categories, Ranked by Earnings
Here’s the highest earning YouTuber on this list for each category.
|Rank||Category||Top Earner in Category||Est. Monthly Earnings|
|4||How To||李子柒 Liziqi||$810.0K|
|5||People & Blogs||قناة منوعات الكوميدية العراقيه||$593.0K|
|8||Beauty & Style||Narins Beauty||$203.3K|
|9||Nature||Jamal alimwase ـ جمال العمواسي||$89.1K|
When ranked by monthly earnings, the kids category comes in at first place. Six-year-old Like Nastya makes an estimated $7.73 million per month—that’s over 5 million more than the second ranking category, which is entertainment. The third most lucrative category is gaming, with the highest earner, jacksepticeye grossing an estimated $990,000 a month.
It’s important to note that figures are estimates of each YouTuber’s ad revenue, so it doesn’t account for corporate sponsorships, merchandise sales, or any fan donations.
So for all we know, these influencers could be making even more money. If that doesn’t inspire you to start posting amateur videos on YouTube, we don’t know what will.
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