The Modern Era of Investor Relations
How New Media has Ushered In a Better Experience For Investors
“Modern Era of Investor Relations” infographic presented by: Dajin Resources
The internet’s explosion in popularity is attributed mainly to the invention of the first graphical web browser in 1993. Since then, the way investors have gotten information on companies and financials has changed dramatically.
Let’s take a look at how modern company websites and social media create a better experience for investors today.
How Investors Get Company News Releases
Then: Companies used to issue press releases to get information to shareholders and potential investors through snail mail and thermal fax paper. Companies would also cold call potential investors to let them know the gist of the news.
Now: Information is automatically distributed in real-time when it becomes available. Websites, social media, email blasts, newswires, and third-party websites get the information out seconds within it being public.
How Investors Do Due Diligence
Then: Investors could not seek out information easily. They relied on new tips from their stock broker, or were contacted by companies directly. It was difficult to fact check information, and investors relied heavily on newsletter writers to supply due diligence and tips.
Now: Today, information is so abundant through the internet that verifying its validity is the most important concern for investors. Reputation is key. Investors can get and fact check information from company websites, government securities websites, social media, blogs, analysts, chats, email blasts, phone calls, professional investor services, newsletter writers, and local conferences.
How Investors Check Stock Prices
Then: Investors could check the price in a newspaper or find it scrolling on a stock ticker on TV. For smallcap stocks, they relied on their brokers. In the early internet days, delayed stock quotes could be found.
Now: Investors can get stock quotes in real-time for free or for cheap. These provide the full depth, showing bids and asks in the primary market to give an accurate picture of the stock’s activity.
How Important is it to Provide Investors With What They Need?
Today there are more tools in each company’s communications toolkit than ever before. A Thomson Reuters Extel whitepaper in 2012 found that the Top 10 European companies with Best Shareholder Communications outperformed the market by 28.8% since 2007.
Keys to Modern Media
Here’s how companies can take steps to help ensure the best experience for investors.
Today’s company websites are a step above the websites of even 5-10 years ago. Not every company has adopted these new possibilities – but for those that have, the investor experience is much better.
Anatomy of a modern website:
- Dynamic homepage: Populated by up-to-date content that is always changing
- Different perspectives: Company news is accompanied by different perspectives on the sector and industry
- Up-to-date media: Presentations, maps, fact sheets, photos, infographics, and other rich media are current
- Easy to read and navigate: The website is simple and intuitive, which allows investors to find what they need.
Other considerations to make a website top-notch include: having accessible stock quote on the company, easy email newsletter signup option, objective feel that is not too self-promotional, and real photos of company instead of stock images.
Website quality and accuracy is paramount, as a recent investor survey by SNL IR Services found that 60% of investors visit company websites either daily or weekly. This is why the teams behind modern websites monitor analytics very closely, such as bounce rates, open rates, the reach of posts, and keywords. It’s important to make the website as useful as possible, otherwise it can be detrimental to the company’s success.
Social media has come a long way in the last five years. Today, almost 80% of institutional investors use social media as a regular part of their workflow.
Good social media content allows investors to:
- Get breaking news on stocks they follow
- Gain perspectives on different topics
- Interact with other investors or industry people
- Become thought leaders on topics
To help investors accomplish these goals, its important for companies to curate their content to cover other topics and perspectives outside of their company and sector.
Media websites provide a means for coverage and eyeballs for all stocks, regardless of size.
Strong media from reputable networks can increase awareness of a stock and liquidity. However, like social media, such coverage can be a double-edged sword. If companies are represented unprofessionally by third-party media, it can backfire.
Therefore, it is important companies do their best to ensure that coverage of their stock is reputable, professional, fair, and accurate.
Visualizing Two Decades of Reported Hate Crimes in the U.S.
Hate crimes across the U.S. have been on the rise since 2014. Here’s a look at the most common types of offenses over the years.
Visualizing Two Decades of Reported Hate Crimes in the U.S.
Across the U.S., thousands of hate crimes are committed each year, with many different motivating biases.
In 2020 alone, more than 10,000 unique hate crime incidents were reported to the Federal Bureau of Investigation (FBI)—and it’s likely that thousands more were committed that didn’t get reported to law enforcement.
What are the most commonly reported motivating biases, and how have hate crime rates evolved over the years? This graphic uses data from the FBI to visualize two decades of reported hate crime incidents across America.
What is Considered a Hate Crime?
Before diving in, it’s important to determine what constitutes a hate crime.
According to the U.S. Department of Justice, a hate crime is a crime that’s “committed on the basis of the victim’s perceived or actual race, color, religion, national origin, sexual orientation, gender, gender identity, or disability.”
These types of crimes are a threat to society, as they have a broader impact on communities than other types of crimes do. This is because hate crimes can foster fear and intimidate large groups of people or marginalized communities, making them feel unwelcome, unsafe, or othered.
Hate Crimes on the Rise
Hate crimes have been rising across the U.S. in nearly every year since 2014. By 2020, reported crimes across America reached record-level highs not seen in over two decades.
|Year||Number of Reported Incidents||% Change (y-o-y)|
And sadly, these figures are likely a vast undercount. Law enforcement submit this data to the FBI of their own volition, and in 2020, thousands of agencies did not submit their crime statistics.
Race-Related Hate Crimes are Most Common
Historically, the most reported hate crimes in the U.S. are related to race. In 2020, about 66% of incidents were motivated by discrimination against the victim’s race or ethnicity.
|Type of Bias||Total Number of Crimes (2020)||% of Total|
While race is the most commonly reported hate crime, incidents related to gender and gender identity are on the rise—in 2020, there was a 9% increase in gender-related incidents, and a 34% increase in gender identity-related incidents, compared to 2019 figures.
Visualizing the Relationship Between Cancer and Lifespan
New research links mutation rates and lifespan. We visualize the data supporting this new framework for understanding cancer.
A Newfound Link Between Cancer and Aging?
A new study in 2022 reveals a thought-provoking relationship between how long animals live and how quickly their genetic codes mutate.
Cancer is a product of time and mutations, and so researchers investigated its onset and impact within 16 unique mammals. A new perspective on DNA mutation broadens our understanding of aging and cancer development—and how we might be able to control it.
Mutations, Aging, and Cancer: A Primer
Cancer is the uncontrolled growth of cells. It is not a pathogen that infects the body, but a normal body process gone wrong.
Cells divide and multiply in our bodies all the time. Sometimes, during DNA replication, tiny mistakes (called mutations) appear randomly within the genetic code. Our bodies have mechanisms to correct these errors, and for much of our youth we remain strong and healthy as a result of these corrective measures.
However, these protections weaken as we age. Developing cancer becomes more likely as mutations slip past our defenses and continue to multiply. The longer we live, the more mutations we carry, and the likelihood of them manifesting into cancer increases.
A Biological Conundrum
Since mutations can occur randomly, biologists expect larger lifeforms (those with more cells) to have greater chances of developing cancer than smaller lifeforms.
Strangely, no association exists.
It is one of biology’s biggest mysteries as to why massive creatures like whales or elephants rarely seem to experience cancer. This is called Peto’s Paradox. Even stranger: some smaller creatures, like the naked mole rat, are completely resistant to cancer.
This phenomenon motivates researchers to look into the genetics of naked mole rats and whales. And while we’ve discovered that special genetic bonuses (like extra tumor-suppressing genes) benefit these creatures, a pattern for cancer rates across all other species is still poorly understood.
Cancer May Be Closely Associated with Lifespan
Researchers at the Wellcome Sanger Institute report the first study to look at how mutation rates compare with animal lifespans.
Mutation rates are simply the speed at which species beget mutations. Mammals with shorter lifespans have average mutation rates that are very fast. A mouse undergoes nearly 800 mutations in each of its four short years on Earth. Mammals with longer lifespans have average mutation rates that are much slower. In humans (average lifespan of roughly 84 years), it comes to fewer than 50 mutations per year.
The study also compares the number of mutations at time of death with other traits, like body mass and lifespan. For example, a giraffe has roughly 40,000 times more cells than a mouse. Or a human lives 90 times longer than a mouse. What surprised researchers was that the number of mutations at time of death differed only by a factor of three.
Such small differentiation suggests there may be a total number of mutations a species can collect before it dies. Since the mammals reached this number at different speeds, finding ways to control the rate of mutations may help stall cancer development, set back aging, and prolong life.
The Future of Cancer Research
The findings in this study ignite new questions for understanding cancer.
Confirming that mutation rate and lifespan are strongly correlated needs comparison to lifeforms beyond mammals, like fishes, birds, and even plants.
It will also be necessary to understand what factors control mutation rates. The answer to this likely lies within the complexities of DNA. Geneticists and oncologists are continuing to investigate genetic curiosities like tumor-suppressing genes and how they might impact mutation rates.
Aging is likely to be a confluence of many issues, like epigenetic changes or telomere shortening, but if mutations are involved then there may be hopes of slowing genetic damage—or even reversing it.
While just a first step, linking mutation rates to lifespan is a reframing of our understanding of cancer development, and it may open doors to new strategies and therapies for treating cancer or taming the number of health-related concerns that come with aging.
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