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The 50 Most Visited Websites in the World

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Which Are the World's Most Visited Websites

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The 50 Most Visited Websites In the World

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If you spend any time online, it’s likely you’re familiar with some of the world’s most visited websites. On today’s internet, a handful of giants have unmatched dominance.

Top Three Websites (Monthly visits):

  • Google: 92.5 billion
  • YouTube: 34.6 billion
  • Facebook: 25.5 billion

Together, the top three websites rake in 152 billion visits monthly, outpacing the next 47 websites combined. What’s more, as the pandemic transformed everything from the way we work, learn, communicate, and shop—a majority of these activities migrated online.

In this new visualization, we look at the most visited websites around the world, drawing data from SimilarWeb (as of November 2020).

The Top Global Websites

Servicing over two trillion search queries annually through its network, Alphabet-owned Google ranks highest with its flagship domain, Google.com. Google derives approximately 80% of its earnings from ad revenues.

RankWebsite
Monthly Visitors
Country of Origin
Category
1Google.com92.5BU.S.Search Engines
2Youtube.com34.6BU.S.TV Movies and Streaming
3Facebook.com25.5BU.S.
Social Networks and Online Communities
4Twitter.com6.6BU.S.
Social Networks and Online Communities
5Wikipedia.org6.1BU.S.Dictionaries and Encyclopedias
6Instagram.com6.1BU.S.
Social Networks and Online Communities
7Baidu.com5.6BChinaSearch Engines
8Yahoo.com3.8BU.S.News and Media
9xvideos.com3.4BCzech RepublicAdult
10pornhub.com3.3BCanadaAdult
11Yandex.ru3.2BRussiaSearch Engines
12Whatsapp.com3.1BU.S.
Social Networks and Online Communities
13Amazon.com2.9BU.S.Marketplace
14xnxx.com2.9BCzech RepublicAdult
15Zoom.us2.7BU.S.
Computers Electronics and Technology
16Live.com2.5BU.S.Email
17Netflix.com2.4BU.S.TV Movies and Streaming
18Yahoo.co.jp2.4BJapanNews and Media
19Vk.com1.8BRussia
Social Networks and Online Communities
20Reddit.com1.6BU.S.
Social Networks and Online Communities
21Office.com1.6BU.S.Programming and Developer Software
22Naver.com1.5BSouth KoreaNews and Media
23Pinterest.com1.3BU.S.
Social Networks and Online Communities
24Discord.com1.2BU.S.
Social Networks and Online Communities
25Linkedin.com1.2BU.S.
Social Networks and Online Communities
26Cnn.com1.2BU.S.News and Media
27xhamster.com1.2BCyprusAdult
28Microsoft.com1.1BU.S.Programming and Developer Software
29Mail.ru1.1BRussiaEmail
30Globo.com1.0BBrazilNews and Media
31Bing.com1.0BU.S.Search Engines
32Twitch.tv1.0BU.S.
Video Games Consoles and Accessories
33Google.com.br1.0BBrazilSearch Engines
34QQ.com981.3MChinaNews and Media
35
Microsoftonline.com
968.9MUnknownProgramming and Developer Software
36ebay.com957.1MU.S.Marketplace
37Msn.com885.4MU.S.News and Media
38News.yahoo.co.jp839.8MJapanNews and Media
39Duckduckgo.com819.4MU.S.Search Engines
40Ok.ru764.9MRussia
Social Networks and Online Communities
41Walmart.com718.6MU.S.Marketplace
42Bilibili.com686.0MChinaAnimation and Comics
43Tiktok.com663.2MChina
Social Networks and Online Communities
44Paypal.com657.2MU.S.Financial Planning and Management
45Google.de624.5MGermanySearch Engines
46Amazon.co.jp619.2MJapanMarketplace
47Aliexpress.com611.0MChinaMarketplace
48Amazon.de608.8MGermanyMarketplace
49Rakuten.co.jp593.4MJapanMarketplace
50Amazon.co.uk579.7MUnited KingdomMarketplace

Coming in second, social networking platform Facebook has a user base of 2.7 billion. On average, users spend 34 minutes on the site daily, while 36% of users say it’s also where they get their news—higher than any other social network.

As the leading search engine in China, Baidu (#7) received 5.6 billion visitors in November. Baidu is also branching out its business— venturing into electric vehicles (EVs) in a partnership with China-based automaker Geely.

As video conferencing vaulted in demand during the pandemic, Zoom (#15), launched into the most visited websites with 2.7 billion visitors monthly. Similarly, TikTok (#43) became a freshly minted addition.

The Most Visited Websites, By Country of Origin

With 27 sites on the list, the U.S. remains a dominant player. While its reach is highly concentrated on a global level, just a handful of companies own a majority of these sites.

Most Visited Websites by Country of Origin GIF
See the static version of each regional graphic here.

Microsoft (#28), for instance, owns seven of the top sites in the world including LinkedIn (#25) and Live.com (#16). Amazon (#13), on the other hand owns five including Twitch.tv (#32), along with popular Amazon-focused domains in Japan, U.K., and Germany.

China holds five top websites: Baidu (#7), QQ (#34), Bilibili (#42), TikTok (#43), and AliExpress (#47). The Tencent-owned QQ.com, ranks as the top news site in China, with over 981 million monthly visits. Like WeChat, QQ also provides a popular messaging platform.

Just four of the most visited websites globally are based in both Russia and Japan, while the rest of the world account for 10 top sites altogether.

ℹ️ Where’s WeChat? China’s most prolific platform is primarily app-based, so the company’s website doesn’t make this global top 50 list.

Reaching New Heights

While global internet patterns are clearly dominated by a few titans, what can we make of their recent traffic growth?

Between June 2019 and November 2020, Google’s monthly visitors increased 52.9%. Among the most visited websites globally, this rate of growth falls only behind Instagram (#6) at 89.1% and Twitter (#4) at 67.1%.

top 5 most visited websites traffic growth

Wikipedia (#5), a non-profit website that originated in 2001 by Larry Sanger and Jimmy Wales realized over 30% growth.

While large tech companies have only accelerated their market share—Google makes up roughly 90% of the search ad market—several regulatory bodies are placing greater scrutiny on them. An October 2020 antitrust report suggested that Big Tech is in fact anti-competitive, drawing comparisons with oil tycoons of the 19th and 20th centuries.

With these key forces in mind, it raises a critical question: is there a limit to their growth?

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Technology

The World’s Biggest Cloud Computing Service Providers

Cloud computing service providers generated $270 billion in revenues last year, concentrated among a few giants.

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This tree map shows the biggest cloud computing service providers globally by market share.

The World’s Biggest Cloud Computing Service Providers

This was originally posted on our Voronoi app. Download the app for free on iOS or Android and discover incredible data-driven charts from a variety of trusted sources.

Today, the three largest cloud computing service providers command 66% of the global market.

Amazon, Microsoft, and Google have generated billions in revenues through their cloud infrastructure that provide the computing power companies need to store data. What’s more, most AI models are run on the cloud, creating a surge in computing demand for cloud providers.

The above graphic shows the largest cloud providers globally, based on data from Synergy Research Group.

Breaking Down the Cloud Market

Here are the world’s top cloud computing service providers based on enterprise revenues as of the fourth quarter of 2023:

ProviderCountryMarket Share Q4 2023
Amazon Web Services🇺🇸 U.S.31%
Microsoft Azure🇺🇸 U.S.24%
Google Cloud🇺🇸 U.S.11%
Alibaba Cloud🇨🇳 China4%
Salesforce🇺🇸 U.S.3%
IBM Cloud🇺🇸 U.S.2%
Oracle🇺🇸 U.S.2%
Tencent Cloud🇨🇳 China2%
Other🌐 Other21%

With 31% of the global market share, Amazon’s cloud division posted $24.2 billion in revenues over the quarter.

AWS is a major cash engine for the company, but growth slowed over 2023 as enterprises and startups cut back on tech spending. Annual sales growth compared to the same quarter last year grew by 13%—far below competitors Microsoft and Google, whose cloud divisions grew by 30% and 26%, respectively.

As we can see, U.S. firms make up the lion’s share of the market, while China’s Alibaba Cloud and Tencent Cloud together comprise 5% of the global share.

The AI Boom and the Cloud

Given that a significant chunk of AI models are run on the cloud, the industry may be positioned to see greater demand as momentum accelerates.

In fact, newer AI systems are as much as 10 to 100 times larger than older models. In line with this, major cloud providers are seeing high demand for cloud services to allow companies across financial to manufacturing sectors to run large language models on their platforms.

Today, 98% of companies globally rely on the cloud for at least one part of their business applications, which may present a market opportunity for the industry as advancements in AI continue to grow.

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