Nearly half the world has tapped into the social media universe. Monthly Active Users (MAUs) quantifies the success of these giant platforms.
Which apps have been the winners and losers of the COVID-19 lockdown? See how consumer behavior and app popularity has shifted in recent months.
The app economy is expected to be over $6 trillion by 2021—see the world's most downloaded apps and how they're driving the future of this market.
Every generation has the same desire for connection, but the way in which we connect over social media differs across age groups and regions.
What goes through the head of a U.S. president? The tweets of U.S. President Donald Trump reveal a contentious relationship with the price of oil and...
Explore the social media universe in this giant infographic, where every platform is a planet sized based on the amount of users it has.
Americans spend an astonishing 12 hours per day consuming different types of media. Here are which media technologies are the most ubiquitous.
Social media is flooded with all types of content, but only a few posts get the majority of attention. Here's the science behind making things go...
How representative is social media of actual regional geographic populations? This map compares both numbers side by side with interesting results.