Markets
Real Estate Bubbles: The 8 Global Cities at Risk
Note: cities with “Bubble Risk” (>1.5) are shown in red.
Courtesy: UBS
Real Estate Bubbles: The 8 Global Cities at Risk
If you had $1 billion to spend on safe real estate assets, where would you look to buy?
For many funds, financial institutions, and wealthy individuals, the perception is that the world’s financial centers are the places to be. After all, world-class cities like New York, London, and Hong Kong will never go out of style, and their extremely robust and high-density city centers limit the supply of quality assets to buy.
But what happens when too many people pile into a “safe” asset?
According to UBS, certain cities have seen prices rise at rates that are potentially not sustainable – and eight of these financial centers are at risk of having real estate bubbles that could eventually deflate.
Global Real Estate Bubble Index
Every year, UBS publishes the Global Real Estate Bubble Index, and the most recent edition shows several key markets in bubble territory.
The bank highlights Toronto as the biggest potential bubble risk, noting that real prices have doubled over 13 years, while real rents and real income have only increased 5% and 10% respectively.
However, the largest city in Canada was certainly not the only global financial center with real estate appreciating at rapid rates in the last year.
In Munich, Toronto, Amsterdam, Sydney and Hong Kong, prices rose more than 10% in the last year alone.
Annual increases at a 10% clip would lead to the doubling of prices every seven years, something the bank says is unsustainable.
In the last year, there were three key markets where prices did not rise: London, Milan, and Singapore.
London is particularly notable, since it holds more millionaires than any other city in the world and is rated as the #1 financial center globally.
The Most Popular TV Brands in the U.S.
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Every year, over 40 million TVs are sold in the U.S., making the device a flagship technology in many American homes.
In this graphic, we illustrate the most popular TV brands in the U.S. based on a 2023 Statista survey of over 8,000 American adults. Respondents were asked, ‘What brand is your main TV?’
Korean Brands Dominate the U.S. TV Market
Samsung and LG combined account for 52% of the TV market share. Interestingly, the two firms have a partnership in place, with LG supplying OLED TV panels to Samsung since 2023.
TV Brand | Country | % of Respondents |
---|---|---|
Samsung | 🇰🇷 South Korea | 33 |
LG | 🇰🇷 South Korea | 19 |
Vizio | 🇺🇸 U.S. | 11 |
Sony | 🇯🇵 Japan | 7 |
Hisense | 🇨🇳 China | 5 |
TCL | 🇨🇳 China | 5 |
Philips | 🇳🇱 Netherlands | 3 |
Insignia | 🇺🇸 U.S. | 2 |
Sanyo | 🇯🇵 Japan | 2 |
Toshiba | 🇯🇵 Japan | 2 |
Sharp | 🇯🇵 Japan | 1 |
Other or don't know | -- | 9 |
Vizio, a California-based company, holds the third position, but its TVs aren’t manufactured in the United States. Rather, they are produced by Taiwanese companies AmTran Technology and Foxconn, the latter being a major manufacturer of the iPhone.
Further down the ranking is Insignia, owned by U.S. retailer Best Buy. While it’s uncertain who produces Insignia TVs, some speculate they’re made by China’s Hisense.
Despite holding the largest market share, South Korea ranks behind Japan in terms of the number of companies among the top brands. Japan boasts four brands on our list, with Sony ranked 4th overall, capturing 7% of the responses.
Growing Market
The U.S. is witnessing a surge in demand for high-definition televisions, driven by consumers’ desire for a more immersive home viewing experience.
Globally, the U.S. leads in revenue generation, with the American TV market projected to generate $18.2 billion in revenue in 2024.
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