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The Key Differences in Demographics for the Top 7 Social Networks

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In today’s multi-platform world, the smart businesses are tailoring their messages to audiences based on a variety of factors.

Of course, there are the benefits and limitations to each platform to be considered – but even more importantly, the audience and activity on each platform can differ considerably. The demographics of Pinterest vary from those of YouTube or Facebook, and content creators need to think about these fundamental differences in order to maximize user engagement.

Breaking Down the Top Social Networks

The following infographic comes to us from Tracx, and it dives deep into the demographic differences between the top seven social networks.

The Key Differences in Demographics for the Top 7 Social Networks

We noticed that Snapchat, owned by newly-IPO’d Snap Inc., is not included in the above infographic. While the growth of the $25 billion company has been extremely impressive, by some metrics it is still closing in on some of the smaller social networks (Twitter, Pinterest).

In any case, here’s what you need to know on the fast-growing, millennial-focused network.

The Missing Social Network

According to the most recent S-1 filing, Snapchat currently has 2.5 billion snaps created per day by an audience of 161 million Daily Active Users (DAUs) as of December 2016.

Here’s what growth looks like, on a quarterly level, for DAUs:

Snapchat User Growth

Some other interesting Snapchat stats?

  • Users who were 25 years old or older opened Snapchat around 12 times a day and spent 20 minutes a day in the app on average.
  • Users who were younger than 25 visited Snapchat more than 20 times a day and spent 30 minutes in it on average.
  • Millennials account for 7 out of every 10 Snapchatters.
  • Between 500,000 and 1 million Snapchat ads are seen per day.
  • About 70% of Snapchatters are female.
  • 30% of teens rank Snapchat as their most important social network.

Snapchat is already considered an important piece for companies looking to hit the North American millennial market. As a result, investors value the company over 2x more than Twitter, even despite Snapchat’s monetization problems.

The question is: how long can the growth continue – and when it stops, will it be a top three social network in North America overall?

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Nvidia is Worth More Than All of These Companies Combined

Gain a unique perspective on the market cap of Nvidia in this simple graphic.

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Putting the Market Cap of Nvidia Into Perspective

This was originally posted on our Voronoi app. Download the app for free on iOS or Android and discover incredible data-driven charts from a variety of trusted sources.

Nvidia’s massive rise in the AI era has been well-documented, but did you know that it’s currently the world’s third most valuable company?

To put the massive market cap of Nvidia into perspective, we’ve put it side by side with a collection of other major U.S. tech companies.

All figures were sourced from Companiesmarketcap.com, and are as of May 23, 2024.


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Data and Takeaways

All of the numbers we used to create this graphic are included in the table below.

CompanyMarket Cap
(as of May 23, 2024)
Nvidia$2.5T
Meta$1.2T
Tesla$553B
Netflix$272B
AMD$257B
Intel$128B
IBM$157B

These figures are even more impressive when you consider that at the beginning of 2020, Nvidia was valued at a relatively tiny $145 billion.

Since then, the company has greatly surpassed other American chipmakers like Intel and AMD. This growth is due to several key factors:

  • Expansion into AI and data centers: Nvidia’s chips are highly effective for AI training, making them essential for companies engaged in machine learning and generative AI
  • Advancements in AI software: Nvidia has developed AI software platforms, such as CUDA-X and TensorRT, which are widely used by researchers.
  • Strong financial performance: Nvidia has consistently delivered strong financial results in recent years, with substantial revenue growth.

Closing in on Apple

With Nvidia’s latest stock surge (up 13.5% over the past five days ending May 24, 2024), the company could possibly overtake Apple to become the world’s second most valuable company.

Microsoft, another major player in AI, holds the #1 spot with a market cap of $3.2 trillion.

See More Visuals on Nvidia

If you enjoyed this graphic, be sure to check out this graphic that breaks down Nvidia’s revenue by product line, from 2019 to 2024.


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