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Chart: Fintech is in the Eye of the Beholder

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Chart: Fintech is in the Eye of the Beholder

Fintech is in the Eye of the Beholder

Finance professionals have very different perspectives

The Chart of the Week is a weekly Visual Capitalist feature on Fridays.

The development of new technology in the financial sector is happening at a breakneck speed.

Between the emergence of the blockchain, AI, robo-advisors, regtech, payment and loan services, and many other examples of technological progress, there are many ideas to keep track of at once.

It would appear that these changes are happening so fast, in fact, that people don’t even have a uniform idea of what fintech really is.

Varying Interpretations

According to the results of LinkedIn’s survey of financial services professionals, how fintech is perceived greatly depends on a person’s role within the financial industry.

Wealth managers, for example, are very much aware of the robo-advisor arms race happening now, and how it may impact their future business especially with millennials. As a result, it’s likely no surprise that 68% of wealth managers rank robo-advisors as an important development within the fintech sector. Meanwhile, other developments like the blockchain (21%), regtech (24%) and digital lending (16%) are perceived as less important by this group.

For investment bankers and fintech professionals, the tables are turned.

Interestingly, these two groups seem to see more eye-to-eye regarding the technologies at play in the finance sector. Both fintech professionals (63%) and investment bankers (55%) saw AI-based investing as an important development, and both saw the blockchain (44% and 35%) as a key development as well.

Blockchain, Schmlockchain

Retail bankers had a very different perspective on the blockchain. They ranked both insurtech and chatbots (which we didn’t even show in our chart) as more important than the new distributed ledger technology, putting it in last place out of the options given.

This could be an oversight, considering that cryptocurrencies alone are already worth more than $80 billion, and that doesn’t even include the many other potential applications of the blockchain.

Retail bankers had other contrarian opinions as well – they were the only subgroup where the majority chose digital lending (54%) as the most important development in the industry as a whole.

Living in Alternate Realities?

While the jury is still out on what aspect of fintech will have the biggest impact on financial services overall, there is an even deeper question at hand: will fintech make a real impact on traditional financial services at all?

It’s a question that’s very divisive, with very different answers depending on your side of the spectrum:

  • 42% of fintech professionals see fintech as being a direct threat to traditional finance
  • 13% of traditional finance professionals see fintech as being a direct threat to traditional finance

Who’s right, and who’s wrong?

Surely, at least one group is going to end up disappointed with their lack of foresight.

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The 7 Major Flaws of the Global Financial System

Since the invention of banking, the global financial system has increasingly become more centralized. Here are the big flaws it has, as a result.

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The 7 Major Flaws of the Global Financial System

Since the invention of banking, the global financial system has become increasingly centralized.

In the modern system, central banks now control everything from interest rates to the issuance of currency, while government regulators, corporations, and intergovernmental organizations wield unparalleled influence at the top of this crucial food chain.

There is no doubt that this centralization has led to the creation of massive amounts of wealth, especially to those properly connected to the financial system. However, the same centralization has also arguably contributed to many global challenges and risks we face today.

Flaws of the Global Financial System

Today’s infographic comes to us from investment app Abra, and it highlights the seven major flaws of the global financial system, ranging from the lack of basic access to financial services to growing inequality.

1. Billions of people globally remain unbanked
To participate in the global financial sector, whether it is to make a digital payment or manage one’s wealth, one must have access to a bank account. However, 1.7 billion adults worldwide remain unbanked, having zero access to an account with a financial institution or a mobile money provider.

2. Global financial literacy remains low
For people to successfully use financial services and markets, they must have some degree of financial literacy. According to a recent global survey, just 1-in-3 people show an understanding of basic financial concepts, with most of these people living in high income economies.

Without an understanding of key concepts in finance, it makes it difficult for the majority of the population to make the right decisions – and to build wealth.

3. High intermediary costs and slow transactions
Once a person has access to financial services, sending and storing money should be inexpensive and fast.

However, just the opposite is true. Around the globe, the average cost of a remittance is 7.01% in fees per transaction – and when using banks, that rises to 10.53%. Even worse, these transactions can take days at a time, which seems quite unnecessary in today’s digital era.

4. Low trust in financial institutions and governments
The financial sector is the least trusted business sector globally, with only a 57% level of trust according to Edelman. Meanwhile, trust in governments is even lower, with only 40% trusting the U.S. government, and the global country average sitting at 47%.

5. Rising global inequality
In a centralized system, financial markets tend to be dominated by those who are best connected to them.

These are people who have:

  • Access to many financial opportunities and asset classes
  • Capital to deploy
  • Informational advantages
  • Access to financial expertise

In fact, according to recent data on global wealth concentration, the top 1% own 47% of all household wealth, while the top 10% hold roughly 85%.

On the other end of the spectrum, the vast majority of people have little to no financial assets to even start building wealth. Not only are many people living paycheck to paycheck – but they also don’t have access to assets that can create wealth, like stocks, bonds, mutual funds, or ETFs.

6. Currency manipulation and censorship
In a centralized system, countries have the power to manipulate and devalue fiat currencies, and this can have a devastating effect on markets and the lives of citizens.

In Venezuela, for example, the government has continually devalued its currency, creating runaway hyperinflation as a result. The last major currency manipulation in 2018 increased the price of a cup of coffee by over 772,400% in six months.

Further, centralized power also gives governments and financial institutions the ability to financially censor citizens, by taking actions such as freezing accounts, denying access to payment systems, removing funds from accounts, and denying the retrieval of funds during bank runs.

7. The build-up of systemic risk
Finally, centralization creates one final and important drawback.

With financial power concentrated with just a select few institutions, such as central banks and “too big too fail” companies, it means that one abject failure can decimate an entire system.

This happened in 2008 as U.S. subprime mortgages turned out to be an Achilles Heel for bank balance sheets, creating a ripple effect throughout the globe. Centralization means all eggs in one basket – and if that basket breaks it can possibly lead to the destruction of wealth on a large scale.

The Future of the Global Financial System?

The risks and drawbacks of centralization to the global financial system are well known, however there has never been much of a real alternative – until now.

With the proliferation of mobile phones and internet access, as well as the development of decentralization technologies like the blockchain, it may be possible to build an entirely new financial system.

But is the world ready?

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The World’s Most Valuable Bank Brands

These charts visualize the most valuable bank brands around the world, while also showing the rise of China’s financial services sector over time.

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Visualizing The World’s Most Valuable Bank Brands

When most people think about brands, they often picture iconic consumer marks like Coca-Cola or Apple.

But in the realm of financial services, the importance of having a strong consumer brand is also rapidly growing. After all, with hundreds of new fintech entrants positioning themselves to be the “banks” of the future, it seems that brand awareness may be one of the major competitive advantages that incumbent banks can use to protect themselves.

Which financial institutions have the strongest brands, and which brands are the most valuable?

Valuable Bank Brands in 2019

Today’s chart looks at the world’s most valuable bank brands, according to a recent report from Brand Finance.

It should be noted that brand value in this context is a measure of the “value of the trade mark and associated marketing IP within the branded business”. In other words, it’s measuring the value of intangible marketing assets, and not the overall worth of a business itself.

Here are the top bank brands by value in 2019:

Top bank brands by value

For the third year in a row, the Industrial and Commercial Bank of China (ICBC) takes the top spot, with a brand value of $79.8 billion.

Wells Fargo is the top U.S. bank by brand value, coming in 5th place – however, the bank actually fell two spots from last year’s ranking while simultaneously losing 9% of its brand value. This is not surprising in light of the recent publicity challenges faced by the bank.

The Ascent of Chinese Banks

It’s also interesting to note that Chinese banks have taken all four of the top spots on the list, with ICBC, China Construction Bank, Agricultural Bank of China, and Bank of China having a combined brand value of over $250 billion.

Here’s a look at the ascent of Chinese banks over time:

Ascent of China Banks

In contrast, in the entire span of 2009-2014, there were zero Chinese banks that cracked the top five.

The Strongest Bank Brands

Finally, here is a look at the strongest bank brands.

It’s worth noting that in contrast to value, these are banks that have executed on their branding, marketing, and sales strategies to have brands that ultimately create a competitive advantage for their business.

Strongest bank brands

Brand Finance measures brand strength by looking at a balanced scorecard of metrics evaluating marketing investment, stakeholder equity, and business performance.

For more insights, don’t forget to check out Brand Finance’s report.

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