Healthcare
The Amazonification of Healthcare
The Amazonification of Healthcare
The digital age is no longer about just the product – it’s equally about the customer experience.
In turn, businesses are competing on their ability to deliver quantifiable results to empowered consumers, who are:
- Informed
- Proactive
- Demanding
- Discerning
- Cost-conscious
Naturally, empowered consumers have high expectations of the services and brands they choose to integrate into their lives – and Amazon’s buying experience, which is ultra-fast, convenient, innovative, and driven by user reviews, is the perfect example of this trend in action.
This “Amazonification effect” is transforming every industry from retail to finance – and the healthcare industry is now set to change forever for both consumers and businesses.
Dreams of Amazonification
Today’s infographic comes to us from Publicis Health, and it shows the shift occurring in the healthcare space to a new outcome-based economy that is powered by an increasingly digital and data-driven experience.
It’s also led by the millennial generation, a group that is seeing buying power finally line up with their influence. These digital natives see no reason for the healthcare experience to be stuck in its old ways – they demand a fast, digital, convenient, and quantified version of healthcare along with ongoing relationships.
The ideal healthcare experience for this group looks something like this:
Convenient access
59% of U.S. healthcare consumers want their digital healthcare experience to mirror retail.
Digital channels
74% of millennial patients value the ability to book appointments and pay bills online.
Ongoing relationship
48% of healthcare consumers want to partner with their healthcare providers for personalized treatment.
Treating patients more like retail consumers will be a paradigm shift for healthcare – and it will require companies to invest in areas like big data to complete the patient experience.
An Ongoing Relationship
The patient-healthcare provider relationship is ever-changing.
As consumer demands grow, there is also an increased pressure on healthcare providers and pharma businesses to deliver. Patients no longer accept being told what they need, instead wanting to take more control of their health.
A more connected relationship with their healthcare provider can help achieve this goal. It’s made up of four components:
- Identify patient needs
- Uncover evolving needs by employing self-reporting to understand patterns of change
- Meet patient needs by enabling connected services for predictive interventions
- Match real life experience to treatment decisions, by using data to get a 360-degree of the patient
This can lead not only to a better patient care experience, but also better outcomes.
The Supportive Care Trifecta
An effective supportive care platform simplifies the many moving pieces that must come together in the patient care process. It leverages the following trifecta:
1. Service design
Connects services and workflows for optimal end-to-end experience, while also giving patients with the resources to engage with their own healthcare.
2. Technology activation
Backbone for delivering patient care to each stakeholder that is supported by artificial intelligence (AI) technology for a seamless experience.
3. Data intelligence
Right dashboards contribute to unearth analytic insights, revealing unique patient stories for strategic, tailored treatment.
Connecting humans with health systems, a supportive care platform links all players and workflows involved. The result? Quantifiable outcomes, and a clear return on investment.
Adopting big data in healthcare can yield:
- 20%-30% in cost savings
- 35% rise in patient access
- 20% improvement in outcomes
- 30% growth in revenue
Why it Matters
The supportive care platform drives business value by aligning collective commitments of key players in the healthcare industry.
Stakeholder | Value | Outcomes |
---|---|---|
Patient | - Improved awareness - Better engagement - Personalized experience | - Increased survival rates - Better quality of life |
Healthcare providers | - Better delivery - Improved efficiency - Improved efficacy | - Reduced hospitalization rates - More efficient, successful treatment - Increased use of resources |
Pharma | - Leading customer and patient insight - Improved customer and patient credibility | - Improved adherence - Detailed understanding of patients |
The evolving needs of healthcare consumers call for building long-term relationships between patients and healthcare providers.
With the disruptive solution of an intelligence-powered care system, pharma companies can further these ongoing relationships and advance both patient and business outcomes.
This is part four of a seven part series. Stay tuned by subscribing to Visual Capitalist for free, as we go into these six forces in more detail in the future.


The Global Syringe Shortage Threatening Vaccine Efforts
Routine vaccination saves millions of lives every single year, according to the World Health Organization (WHO).
But even though global vaccination coverage is improving, closing the gap in immunization has led to skyrocketing demand for syringes—which is forecast to result in a major shortage that could make matters worse.
In the above infographic from NuGen Medical Devices, we explore the factors leading to the syringe shortage and take a look at the company’s innovative needle-free solution that could play an important role in closing the immunization gap.
The Immunization Gap
Even before the COVID-19 pandemic, millions of people around the world struggled to get access to routine vaccinations.
In fact, as of 2019 more than 19 million children around the world were considered to be “zero-dose” which means that they did not receive any routine vaccinations.
Moreover, when the COVID-19 pandemic hit, global immunization dropped even further with 25 million children missing out on routine vaccines in 2021 alone.
Why is Immunization So Important?
Vaccinations prevent against over 20 life-threatening diseases and save between 2-3 million deaths per year, making them—as the WHO describes—the foundation of healthcare systems and an indisputable human right.

As countries work through a backlog of vaccinations to close the immunization gap that has worsened since the pandemic, demand for syringes has significantly increased.
The Result: A Global Syringe Deficit
In 2022, the WHO warned that we could see a shortage of up to 2 billion syringes if manufacturing can’t keep up. This could result in the severe disruption to routine vaccinations and promote unsafe recycling of syringes in order to administer vaccines.
But the issue goes far beyond a supply shortage of syringes. COVID-19 has brought conventional syringe vaccines into sharp focus, with many criticizing the challenges associated with them.
The Challenge | |||
Vaccine Hesitancy: 1 in 10 Americans have an extreme fear of needles and therefore will avoid vaccination. | Affordability: The cost of essential syringe vaccination makes them inaccessible for people living in low and middle income countries. | Cost of Logistics: Geographical constrains, a lack of infrastructure, and the need to keep vaccines at sub-zero temperatures prevent them from reaching those who need it the most. | Biohazardous Waste: 7.8 billion needles are discarded in the U.S. every year. |
The Solution | |||
Reduce Fear: Needle-free devices remove the fear of syringes. | Reduce Costs: Needle-free devices are lower in cost per injection compared to conventional needles. | Minimizes Cold Chain: NuGen MD’s next generation powder injectables minimize the need for a cold chain (keeping vaccines at sub-zero temperatures) entirely. | Sustainable Needles: Needle-free technology reduces environmental waste significantly. |
With conventional needles facing so many challenges, it’s no surprise that investors are taking interest in viable alternatives. What’s more, these alternatives don’t just apply to vaccinations, they can also work for people with diabetes, dentists, and pet care.
Enter Needle-free Devices from NuGen MD
Needle-free devices have the potential to bridge the gap in immunization amid the global syringe shortage, solve some of the key challenges limiting vaccine uptake, and more importantly, benefit the lives of millions of people.
How Do They Work?
NuGen’s needle-free devices use a simple spring-loaded mechanism which uses pressure to release the liquid drug and penetrate the skin. In less than one-tenth of a second, the drug is dispensed more safely and evenly compared to needle syringes. It’s also virtually painless and leaves no mark on the skin.
>>>Interested in investing in NuGen Medical Devices? To learn more about their plans to pioneer the future of needle-free drug delivery, click this link now.

-
Energy2 hours ago
Visualizing U.S. Consumption of Fuel and Materials per Capita
Wealthy countries consume large amounts of natural resources per capita, and the U.S. is no exception. See how much is used per person.
-
Economy3 hours ago
The $16 Trillion European Union Economy
This chart shows the contributors to the EU economy through a percentage-wise distribution of country-level GDP.
-
VC+3 hours ago
Get VC+ Before Prices Increase on February 1st
Prices for our premium memberships will be increasing on Feb 1st. Act now and get VC+ at its current rate.
-
Automotive1 day ago
The Most Fuel Efficient Cars From 1975 to Today
This infographic lists the most fuel efficient cars over the past 46 years, including the current leader for 2023.
-
Technology3 days ago
Ranked: The Top 50 Most Visited Websites in the World
In this visualization, we rank the top 50 websites that receive the most internet traffic, from Google to CNN.
-
Markets4 days ago
Charted: The Dipping Cost of Shipping
After a dramatic spike during the pandemic, shipping costs have now fallen back to Earth. What does that mean for shippers and the economy?
-
Economy3 hours ago
The $16 Trillion European Union Economy
-
Markets2 weeks ago
The Biggest Global Risks of 2023
-
Energy2 hours ago
Visualizing U.S. Consumption of Fuel and Materials per Capita
-
Markets4 weeks ago
Top Heavy: Countries by Share of the Global Economy
-
Politics1 week ago
Visualizing the World’s Top 25 Fleets of Combat Tanks
-
Money4 weeks ago
U.S. Inflation: How Much Have Prices Increased?
-
Energy1 week ago
The Periodic Table of Commodity Returns (2013-2022)
-
Misc4 weeks ago
Infographic: The Longest Lasting Cars, in Miles